2018 was a monumental year in the frozen yogurt industry as revolutionary Nigeria’s yogurt brand, Sweetkiwi, launched at Union Kitchen, a healthy-driven retail outlet in the United States of America.
The frozen yogurt industry in Nigeria has not been one to boast of contributing to the health of the consumers due to the high content of added sugar.
The industry has also not seen any brand pioneer a distinct business move until Sweetkiwi’s launch seven years ago which drove a new perception and re-wrote the narrative.
The yogurt company was founded by Ehime Eigbe-Akindele in 2011.
In a span of seven years, Sweetkiwi has dominated the Nigerian frozen yogurt scene and was named one of the 100 most innovative businesses in Nigeria. The negotiation to scale beyond Nigeria started in June 2018 with Union Kitchen, a food and beverage business accelerator, with franchises all over the world.
Sweetkiwi currently stocks at eight stores in the Washington D.C area. She said: “The plan is to go regional than national in the US along with creating experience locations in major cities. We are working to scale Sweetkiwi to a global level.
“We have received so much support from the DC food scene and government. ‘I wish the governments in Nigeria can support entrepreneurs in the same way, instead of the current way they treat small businesses. Imagine what we could achieve, we had a better environment to facilitate growth.’ Ehime said on her biggest struggles as an entrepreneur.”
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