Music superstar Davido has highlighted the significant growth of the afrobeats genre, stating that artists are commanding the same ticket sales as top pop and hip-hop acts like Drake.
Speaking at a panel discussion organised by the US Advisory Council on Africa Diaspora Engagement and Nigerian creative industry leaders, Davido emphasised the genre’s financial potential, noting that a single afrobeats track can generate wealth that can last for generations.
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“Afrobeats Artists are selling the same tickets as Drake. Now one song as an afrobeat artist can change your generation,” he said.