More than just clothing: Fashion as a form of personal style

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In this modern time, fashion as a form of self-expression has become of great value. Each outfit choice, whether designed consciously or unconsciously, reflects the personality, background or beliefs of the wearer or the designer. From bold fabric patterns and bright colours to minimalist designs and softened tones, fashion allows people to tell their unique stories however they want to.

At the essence of self-expression lies personal style, a person’s signature and way of interpreting fashion. Unlike trends that have different eras – they come and go, personal style remains a constant reflection of who you are, showing how your identity and values evolve with time.

Talk about fashion icons like Iris Apfel, whose flamboyant style has made her a global sensation. According to Elle Magazine, a Met Costume Institute show held in 2005, which featured Iris’ collection – “Rara Avis: The Irreverent Iris Apfel,” brought her to the attention of the broader audience. This was the first time that a single person’s wardrobe had been the subject of such a retrospective.

While promoting the show Iris mentioned, “Life is grey and dull, and you might as well have a little fun when you dress, and amuse people.” This statement reveals what fashion icon Iris Apfel thinks about fashion – a way to play dress up, have fun and amuse people. And this reveals her style as she is not afraid of her inner creativity.

Another notable icon who continually pushes the boundaries with her daring look on the red carpet is Rihanna. Her style involves merging high fashion with street style which evokes strength, sensuality and authenticity.

Or talk about Zendaya who also stands out for her ability to effortlessly switch between different styles. Going from the classic Hollywood glam to edgy and daring, which shows that personal style is dynamic.

Personal style does not only indicate your taste in fashion, it communicates something deeper than that. There is one popular Coco Chanel saying that goes, “Fashion fades, only style remains the same.” She stuck to one particular style which became popular as her signature look. Simplicity, elegance and comfort were the key elements of her iconic Black and White style.

Overall, fashion and personal style are connected, which gives individuals a platform to showcase their creativity and personality to the world.

In the same way, a carefully selected dress or a beautiful hairstyle can make you feel complete, personal style makes you feel seen, it doesn’t matter whether you choose to follow trends or blaze your own trail.

Fashion gurus like Iris Apfel, Rihanna, and Zendaya set a statement for us that embracing your personal style isn’t about fitting in but about standing out and expressing yourself in a unique way.

Speaking of fashion and personal style, a new fashion brand in the industry, changing the game and showing up with new designs and unfiltered creativity is “UniQ”, owned by the talented Ugochi peace Okeke.

The exceptional brand, UniQ has focused on creating timeless pieces that infuse cultural styles with modern trends.

Ugochi keeps leading the brand to a new height allowing it to evolve. As fashion icons seek more modern and stylish choices, UniQ stands out to represent both locally and on a global scale as a symbol of style and consciousness. The brand UniQ is not all about clothing, it’s about celebrating femininity and encouraging women to embrace their individuality and boldness.

Fuelled by a belief that fashion should reflect individuality, Ugochi carefully curates her collection to ensure it offers a distinct blend of contemporary elegance and cultural richness.

This article features a few of her designs from her recently released collection. And let’s take a look at a few of them. Starting with this first set.

Designed in a stunning two-piece, featuring a button-down shirt and a short, The Clara Set evokes a sense of feminine appeal. The Ankara fabric type used which features beautiful patterns of red, dark green and subtle yellow enhances the outfit’s chic and sophisticated look, making it a top pick for women looking to up their fashion game.

The sleeve of the shirt is designed uniquely – straight from the shoulders down and then with a beautiful puff just by the end, wrapped with an additional yellow crepe material, boosting the overall yellow undertone of the full outfit.

Aside from the unique design and tailoring of this outfit, the short looks too brief. For those with thicker thighs, it may not be very fitting and flattering. A longer version would do justice. Having this fit in an option of shorts or trousers to choose from would be preferable. But regardless, it is still a favourite.

You know they say good shoes take you to good places, so pair this outfit with a nice black kitten fashion boot to make a bold statement, a beautiful green kitten heel to match the colour of the outfit or a bright yellow sandal for a more casual summer-like vibe.

More ideal for informal events, like a casual night out with your man, a friend’s birthday party, or even brunch with your man. From casual to elegance, this set is a must-have for the fashion-forward ladies. 

This second design is truly something. When thinking of ‘fashionable and trendy’, you should be thinking about this jumpsuit of pure perfection.

This one-piece outfit made from the famous Ankara Fabric fits slim and covers the arms and legs. The fabric features patterns in hues of red, black and dull yellow.

The standout design in this outfit is the black jacket-like design that covers the top of the jumpsuit. This jacket attached to the Ankara jumpsuit is made from a beautiful black silk fabric, to enhance its stylish appearance making it unique and high-fashion.

The silk jacket comes with a bold collar and a 3/4 sleeve type that further accentuates the sophisticated nature of the fit.

This jumpsuit is designed with the wearer, as a hidden zipper is provided at the back for easy wearability and comfort.

The idea of a silk jacket might not be ideal for everyone. The jacket is really pretty and suits the jumpsuit perfectly but it might not be an ideal choice for all wearers. Having the jacket as an option would be preferable. Letting the wearer alternate choices depending on the weather. When it’s a bit cold, the jacket would be a perfect option, and when it’s warm, jacket-off would work better.

In styling a jumpsuit like this, heels work best to bring the whole style together. Pair this fit with a high black stiletto and other fashion accessories like watches, a nice shade, rings and bangles and walk into any room looking like a million bucks.

The outfit is designed in different sizes, so you don’t have to worry about the fitting because all sizes are well accommodated. So, if you’re searching for the perfect fit for any occasion at all, this perfect Jumpsuit has got you covered. And last but not least on our review list is another stunning two-piece set.

This particular outfit is all shades of gorgeous. Every detail of this outfit stands out in a unique way. The melon puff sleeves give a dramatic look to the ensemble, evoking a sense of vintage elegance and they blend beautifully with the plain trousers promoting a balanced structure.

The square neckline evokes a classic look, which draws attention to the collarbone and elongates the neck giving a balanced and symmetrical appearance. This type of neckline looks flattering on several body types as it enhances the shoulders creating a more angular appearance.

Things are kept simple with the trousers so as not to do too much since the top already comes with its own flare, and this creates perfect harmony.

The prominent and visible collar bone as a result of the square neckline gives room for a statement jewellery piece which enhances the overall look of this outfit. A nice silver bold statement necklace can add a touch of glamour and sophistication, just something that sits above the neckline.

You know what they say about good hair making everything look better? The same goes for a good outfit as well. The right fit can completely transform your appearance and boost your confidence, whether you’re wearing making or not. I know the no-makeup gang would love this one.

However, this outfit looks quite monochromatic. An outfit like this with those statement-making sleeves, would look even better when combined with a different suitable coloured fabric to balance the look and style, making it even more iconic. A black corset-like design around the bodice would look perfect.

Overall, the collection shows how intentional Ugochi is in her designs. Tailoring her designs to meet the needs and choices of all fashionable women. From the two-piece collection that promotes a casual appearance, to the jumpsuit that gives a more formal and high-fashion style.

Ugochi made sure to present UniQ as more than just a fashion brand but a movement that inspires women to celebrate colour, express themselves, and not be afraid to switch between various fashion styles as there are numerous to choose from.

Noting that personal style is fluid, Ugochi presents her craft in a way that appeals to women in general. In using cultural fabric to create stunning designs, he empowers women to celebrate their heritage.

With each collection, Ugochi continuously reasserts her commitment to creating luxurious garments that enhance the style of women around the world with an interest in fashion. This makes UniQ an exceptional brand in the fashion world.

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