Category: e-Business

  • MTN Group to sell ‘smart feature phones’ early next year

    MTN Group has partnered with China Mobile, chipmaker Unisoc and feature phone operating system, KaiOS, to bring affordable 3G ‘smart feature phones’ to the African market in the first few months of 2019.

    MTN group CEO/President Rob Shuter made the announcement at a press briefing in Cape Town along with executives from the partner groups.

    “Our collaboration has been to design the world’s first 3G smart feature phone,” Shuter said.

    Shuter said the group aims to make the phones available across almost all of its operations in Africa and the Middle East from the first quarter of 2019. The 3G smart feature phone will initially be available in Nigeria and South Africa, followed very shortly by the other MTN operations. The telco aims to sell 10 million devices over the next three years.

    “This device is very familiar to our 150 million customers who are not yet on a smartphone. It has a keyboard, it doesn’t have a touch-screen, and a very long battery life, which is important for many of our customers that still struggle with regular recharging of devices,” he added.

    The phone will run the KaiOS operating system, which means it will have all of the key Google applications, including search, Google Maps, Google Assistance and YouTube, as well as Facebook and Twitter. MTN will also pre-load the MTN Mobile Money app onto the phone “bringing MTN customers into the world of mobile financial services” and the MyMTN self-service app.

    “It will be a very easy transition for our customers from a basic phone to the world of a smart feature phone and suits very well the data coverage that we have across many of our markets,” Shuter added.

    The device will give a smartphone-like 3G experience to users who usually only have access to feature phones running on 2G.

    “We will definitely deploy the device in SA. Even though SA is more advanced in terms of smartphone penetration and 4G penetration, we still have a big segment of customers on basic phones. If I look at MTN SA, of the about 30 million active SIMs on the network, we only have about 14 million or 15 million active data users, so that is about half of the base that has still not entered the data world,” Shuter said.

  • Cybercrimes, smart cities rev demand for tech skills

    Multinational ICT vendors, businesses and government are collaborating to ensure more data scientists, software developers and cloud specialists enter Africa’s Internet of Things (IoT) ecosystem.

    This collaboration is geared towards ensuring that cities leverage intelligent systems and digitally transform to smart cities.

    At AfricaCom 2018 in Cape Town this week, the Chief Technology Officer, OpenLab South Africa, Steve App, said the facility is working closely with tech training and innovation initiative Tshimologong Precinct in Johannesburg, to help nurture innovation around cloud and other key technologies, including artificial intelligence (AI).

    “We have been presenting there and working to start getting entrepreneurs together. It’s a new initiative. I have presented cloud to them, and I saw that maybe some of the thinking and direction to go in needs to be slightly adjusted.

    “They saw the cloud but were almost wanting to put in point solutions in the cloud rather than ‘the cloud should give you access to a data link’ … and they were thinking about ‘how do we build a cloud’, rather than ‘you don’t build a cloud, you use it’.

    “We were saying ‘try work out how to use existing data’, because the vision of the cloud [is that] whatever data you collect should be available for anybody to use to provide the right services.”

    App said the budding entrepreneurs are receptive and the intention going forward is to demonstrate the kind of equipment that can be built, how they can interface and develop.

    “There is another session planned which is focused on AI. It’s a scarce skill. We need more data scientists and we need more artisans who can actually work with sensors, work with devices, put them in and understand them. We are in a catch-22 between creation of talent versus the opportunities.”

    The rising cost of cybercrimes too is also pushing the drive to get experts in that field.

    Currently, Nigeria and other countries are facing shortage of skilled cyber security personnel. It is estimated that this could potentially lead to financial losses of $6trillion in few years time.

    President, Information Security Society of Africa (ISSA)-Nigeria, Dr David Isiavwe, said there are too few professionals in the cybersecurity space. According to him, about six billion people would be attacked by 2021 cybersecurity spend is also expected to exceed $1trillion by 2021.

    The cost of damages as a result of ransomware will reach $11.6 billion by next year because victims pay for their freedom with cryptocurrency.

    But Huawei has partnered with the United Nations Agency for Education, Science and Culture (UNESCO); African universities and industry players to launch an ICT Talent Ecosystem Programme for the region.

    As part of this initiative, Huawei carries out several ICT certification programmes, including the Huawei ICT Academy and Huawei Authorised Learning Partner for university students and industry practitioners, providing industry-recognised certification across ICT technologies.

    The company also organises events, including an ICT competition and career expos for tertiary students, to promote a greater understanding of and interest in ICT-related job opportunities.

    Huawei Enterprise Business Group Services Director for the Southern Africa region, Michael Meng, said: “We are launching this platform to demonstrate the young talent in sub-Saharan Africa have the potential to mature into world-class experts.

    “Today, we re-dedicate ourselves to working even more closely with partners across the continent to better equip the next generation of technology leaders. By enhancing industry-academic cooperation, we, as an international ICT company, hope to make our contribution to achieving the continent’s development goals,” he noted.

    These tech skills will become more sought-after as cities in Africa pursue opportunities linked to a mature IOT ecosystem and smart city development.

    According to Huawei, they will underpin key factors associated with successful smart city construction, including top leadership projects, strong execution teams, industry-leading digital partners and solid investments.

    Huawei believes the smart city concept is a critical phenomenon in urban development. It likens the concept to a living organism that has a central nervous system and ‘brain’, and advocates a one cloud approach.

     

     

     

  • Wepay: Nigeria’s e-commerce space untapped

    A new e-commerce platform, Wepay, at the weekend in Lagos, said Nigeria’s e-commerce potentials are yet to be fully tapped. The firm said the entire continent still has a lot of space for the money spinning trade called e-commerce.

    Its Managing Consultant, Akin Kehinde, who spoke with The Nation in Lagos, said there is a new e-commerce wave blowing across the continent which cannot be ignored, adding that as one of the leading adopters of Information Technology (IT), Nigeria cannot be pushed aside.

    He said: “The recent upturn in e-commerce enterprises across Africa is revolutionising not just the retail market but also businesses in general. The growth potential of this niche, as demonstrated by several e-commerce firms underscores the enormous opportunity untapped in this space. As one of the Africa’s leading IT market, Nigeria has seen a rapid surge in the development of e-commerce businesses. Wepay with our USP (unique selling proposition) will further drive these initiatives.

    “Wepay as a platform that offers a wide range of products including the latest mobile devices available at cash or credit term payment option driven by a robust credit check technology. We are focused on driving the best customer experience leveraging after sales and support as our expertise in the industry.”

    According to Kehinde, the Wepay platform was designed to deliver to Nigerians the same world-class services their counterparts in the developed countries of the world enjoy in the area of online shopping. “We have benchmarked our services in line with the likes of Amazon as a world class leader in the ecommerce space. We pride ourselves as a platform that offers a widest range of products including the latest of the mobile devices available at cash or credit term payment option driven by a robust credit check technology. It is our focus on driving the best customer experience that informed our leverage in the after sales end of the business Wepay offer both brand new and certified pre owned devices on the platform, this differentiates us from other existing ecommerce platform,” Kehinde said.

    Also speaking, its Chief Client Services Manager, Martina Medac, assured that the platform had done its homework to ensure that both the backend and logistics speak to each other for smooth operation.

    According to Medac, Wepay platform has created a number of various pickup locations or the option to and have these devices delivered to them at their various locations nationwide within the shortest time possible.

    “We have a robust customer care system driven majorly by the best technology ensuring timely resolutions and effective tracking of results and customer feedback. Wepay will be available nationwide. We are working on that. Wepay is an initiative of BODC Trading and investment Company Limited, our focus is empowering digitalisation in Nigeria with special focus on financial inclusion through flexible payment solutions.

    General Manager, Operations, Abayomi Fashe, said the firm’s USP is driven by its slogan: “Smarter way to Shop”. He said the platform offers the customers extended warranties of three to six months beyond the manufacturer’s warranty, screen protection insurance, opportunities for device upgrade as well as trade- in programmes and much more.

    “Extended warranties and after care services that come with the Wepay e- commerce platform to include repairs and maintenance of customers’ devices, free accessories like battery chargers, Bluetooth earpieces, hands-free cords, beautiful device casings, external speakers, pouches, table holders etc.

    “Our platform will offer the customers extended warranties of three to six months beyond the manufacturer’s warranty, screen protection insurance, opportunities for device upgrade as well as trade-in programmes

    “The recent upturn in e-commerce enterprises across Africa is revolutionising not just the retail market but also business in general. The growth potential of this niche, as demonstrated by several e-commerce firms showcases the enormous opportunity under tapped. As one of the continent’s leading IT market, Nigeria has seen a rapid surge in the development of ecommerce businesses. Wepay with our USP, will further drive these initiatives,” Fashe said

  • Samsung unveils QLED TV in Nigeria

    Samsung Electronics West Africa has launched its newest and smartest televsion into the Nigerian market.

    According to the company, the QLED TV 2018 features impeccable picture quality, inspiring style, and ingenious ways for users to find content; removing anything that distracts, detracts, or delays from the experience.

    Speaking at the unveiling of the television in Ikoyi, Lagos,  Key Account Manager, Samsung Electronics West Africa, Olumide Olakotan, said the firm had put in a lot of thought into creating a device that would not only serve as an entertainment tool but also add to the glamour and panache that Samsung products brings to the home.

    “At Samsung, we are focused on leaving a legacy of perfection for our consumers and that is why all our products are carefully crafted to meet the very specific needs of our growing dynamic and stylish customers,” he said.

    Another novel addition to the QLED TV 2018 is the ambient mode feature which is also a first in the QLED series, providing useful information throughout the day – even when consumers aren’t actively watching the TV. Most interesting about this feature is the fact that the QLED can double as a piece of art in the living room or blend into the wall. “The QLED when wall-mounted and on Ambient Mode can mimic the pattern on the wall behind the TV to create an astonishing visual effect in which the TV blends seamlessly into the wall. QLED TVs can hide in plain sight. If you are not watching TV, you won’t see a TV,” Olakotan added.

    Users can experience the truly connected life through the SmartThings app which connects the TV to a broad range of smart devices and appliances, from the fridge to your smartphone, etc.

    With the OneRemote feature, users can say good bye to juggling remotes to control the different connected devices as it automatically detects, identifies and controls connected devices and content. Users never have to take their eyes off the TV to operate any internet connected device in their homes – hence the slogan, See Nothing Else.

  • NCC seeks academia collaboration to develop ICT sector

    The Nigerian Communications Commission (NCC) is seeking the collaboration of the academia to grow the industry and impact positively on not only the subscribers but also the environment.

    Its Executive Vice Chairman/CEO, Prof Garba Dambatta, who spoke during the roundtable with the academia in Lagos, said the advancement of technology across several spheres of human endeavor has created new industries, opportunities, new knowledge areas and challenges. This, he said, has increased the speed at which alignment between the different stakeholders in the economy needed to take place to ensure no aspect of development is left lagging.

    He said: “Traditionally, as we all know, regulation lags innovation. Thus, in the fast moving technology ecosystem, the need for regulators to raise their game to ensure regulations are relevant to existing realities is pertinent. This will ensure that the maximum benefit in innovation can be harnessed, and the potential risks mitigated on a timely basis.

    “In general, the academia is a key driver of innovation in all spheres of human endeavours. But in specific terms, the ideas, inventions and improvements that emanate from the academia are required by industry for improved efficiencies and productivity. With these in mind, the regulator as a critical component of any ecosystem aims to ensure all stakeholders are protected and the industry nurtured for maximum benefit to business and society.”

    According to Dambatta, the growth of new technologies such as internet of things (loT), Artificial Intelligence (Al), Cloud Computing, increased delivery of speed by various broadband technologies such as 4G and 5G technologies, advancement in processor and other electronics technologies have led to huge opportunities and risks. This, he said, has led to “the need for collaboration between academia, industry and regulators to ensure these technologies can be properly harnessed and standards built in such a way that is beneficial to all stakeholders”.

    The potential opportunities and important aspects that should be considered by all stakeholders are critical aspects that academia are invited to research and proffer pragmatic solutions, he added.

    “The future is something we should be ready for, and adapt to, or we should see the future as something which we can create. I want to look at three areas which are fundamental to the future.

    Firstly, I want to briefly look at innovation in terms of new ideas in ICT. Secondly, I want to look at industry growth in terms of building capabilities and stronger industry systems through a collaborative, academia-industry-led approach. I will also want to look at sustainability. For technology to be sustainable, it should imply that using it does not have any long-term adverse effect on the environment. And thirdly, perhaps the most important for this forum, I want to look at the role of the regulator in promoting synergy between the academia and the industry,” he said.

    According to him, innovation is seen as a way to breaking away from the old and embracing new technologies. “Innovate or Die” is a slogan used by many business enterprises. In perspective, innovation to the telcos can be a linear machine to deliver what they deliver best.  Every telecom provider will aspire to transform into that new agile future -looking telecom firm. “Recognising this increasing phenomenon, the Commission has, among other things, directed funds to encourage innovation by boosting research and development (R&D) in universities across the country. I am glad to say that our universities are making good progress in ICT R&D,’ he said.

    He said the NCC strives to ensure the engagement of all stakeholders to improve efficiency and impact consumers positively.

    The telecoms industry for example has enormous potential for enabling environmental, social and economic benefits through broadband connectivity, he posited, adding that as it continues to experience exponential traffic growth, network energy consumption is emerging as a critical issue.

    “In the last two decades, telecoms has emerged as a key driver of economic and social development in an increasingly knowledge intensive global scenario. It is said that “The greatest threat to our planet is the belief that someone else will save it”. To sustain the standard of living of an ever increasing Nigerian population, a strategy for continual development in telecoms technology needs to be given attention and timely research in that area be conducted by the academia that will result in minimal impact on the environment. ICT can bring about social benefit as well as economic development. Research contributes towards industry and sustainable technological development should not occur exclusively by means of efforts developed in labs or publication of papers.

    “We need to collaborate with an emphasis on determination on development of prototypes that meet the standards required by the industry.

    Academia is challenged to study the impact of various practices and issues peculiar to Nigerian operating environment on the operational efficiency and service delivery capability and performance by telecoms industry players for example to subscribers. It will surely be an interesting read to see the new insights this may provide,” Dambatta said.

  • 9mobile rewards CodeLagos Hackathon winners

    Innovative telecoms firm, 9mobile, has rewarded winners of the first CodeLagos Hackathon. This  is an initiative of the Lagos State government aimed at encouraging Lagos residents to innovate with tech-driven ideas and solutions that solve local problems.

    As a CodeLagos partner, 9mobile supported the initiative by awarding high-end devices to winners in the junior category, a competition designed to source best tech-driven ideas and solutions from among Lagos residents with the theme, ‘Towards a Smarter Lagos.’

    The junior category comprised students at the secondary school level between the ages of 14 and 17 years, while the other category for the competition – senior category, comprised interested members of the public and participants of the CodeLagos Out-of-School programme between the ages of 18 and 30 years.

    The winners were presented with fantastic prizes including tablets and smart phones at the CodeLagos Hackathon (Demo Day) event held on Thursday, November 1, in Lagos.

    In the junior category, Badagry Senior Grammar School came first to emerge the category winner; Technical College, Agidingbi, Ikeja was the first runner-up while Childville Senior Secondary School emerged the second runner-up. For the senior category, Sharkbytes was the first prize winner; CodeDivas was the first runner-up while Secured Wellness Challenged (SWC) emerged the second runner-up.

    Commenting on the initiative, Ag. Director, Regulatory & Corporate Affairs, 9mobile, Oluseyi Osunsedo, said the telco was proud to partner with Lagos State Government on this initiative, and appreciative of the opportunity to empower more Nigerians by upscaling their skill-sets and providing them the leverage to be able to take up the jobs of the future which technology is enabling.

    “9mobile is passionate about enabling a prosperous future for Nigeria and the youth segment is the main anchor of that future; technology is the driver. Our commitment to promoting initiatives that empower and enable the youth to fulfil that role is dear to us. Therefore, we have supported CodeLagos project since inception two years ago, because it aligned with our vision that the future is a society where anybody, every child in every school, regardless of socio-economic status is given access to the knowledge and skills to compete in a technology-driven world”, she stated.

  • FUTA urges NCC to push service quality, accurate data

    The Nigerian Communications Commission (NCC) has been urged to compel global service for mobile (GSM) communication service providers to improve the quality of service (QoS) on their networks so that subscribers could get the full value for the money spent on buying airtime.

    The Commission was also advised to keep data about the industry so that should the need arise, its regulator would be a ready data repertoire which other organisations could fall back upon.

    Speaking in Lagos at the weekend during the Roundtable with Academia, Industry and other Stakeholders in the Southwest Regions organised by the NCC at the University of Lagos, the Ag, Head, Computer Engineering Department, School of Engineering Technology, Federal University of Technology Akure (FUTA), Ondo State, Dr, Folasade M. Dahunsi, lamented that efforts to get data about the industry from the regulator was to no avail.

    She said in the absence of data from the regulator, what the university community did was to develop an application which was deployed to gauge the QoS of the telcos within the community.

    According to her, the data collated from the app showed that telecoms subscribers were far from enjoying the minimal acceptable service quality required.

    She also urged the regulator to urgently address the issue of local roaming of subscriber identity module (SIM) card so that whenever a subscriber gets to an environment that is not fully covered by a carrier, such a customer could roam so that he or she would not be completely shut out of the global world of information communications technology.

    Responding, one of the panelists,  Head, Regulatory Affairs at ntel, Olatunbosun Hambolu, said part of the challenges facing the telcos was access to foreign exchange to procure the requisite equipment to expand network capacity.

    He said all the equipment needed in the industry are sourced offshore, lamenting that when the naira/dollar exchange rate is put into consideration, then, it is plenty of problem for the telcos.

  • MainOne powers MEST Incubator

    West Africa’s leading connectivity and data centre services provider, MainOne, has partnered with the Meltwater Entrepreneurial School of Technology (MEST) to provide high-speed internet access to the MEST Incubator in Ikoyi, Lagos. MEST is a not-for-profit organisation which provides technology training, seed investment and mentorship for the next generation of globally successful African software entrepreneurs.

    This partnership will leverage MainOne’s fiber connectivity, as well as MEST’s seed fund and incubator to foster the growth and success of entrepreneurs by providing work space, high-speed internet, hands-on support, resources and a vibrant community to help start-ups succeed.

    According to MainOne Chief Executive Officer, Funke Opeke, MainOne remains committed to powering up the startup and technology ecosystem in Nigeria which remains underdeveloped, to foster socio-economic development of Africa through the creation of sustainable businesses and enterprises.

    “We will continue to support initiatives like the MEST with investments in fibre-optics infrastructure to deepen broadband penetration and create enabling environment for these companies”, she said.

    “Our expansion into Lagos was in response to the vast amount of talent present combined with the surge in the development on technology in the country. Our pan-African network of incubators is aimed at discovering the best tech talent on the continent and providing our existing entrepreneurs the support they need as they expand into new markets across the continent”, said Neku Atawodi-Edun, Director of Investor Relations at MEST.

    Speaking on the partnership she applauded MainOne’s support in enabling the hub with the capacity to meet the requirements of entrepreneurs who just need the space to focus and work on their big ideas. “The MEST Incubator is a hub where different tech and digital start-ups, are availed seed funds and resources essential to the success of their business.

     

     

  • E-commerce: Wepay Opens in Nigeria

    Wepay, a new e-commerce platform will launch in Nigeria on Monday.
    The official launch event is slated for the BODC Trading & Investment company’s corporate office at the Osborne Foreshore Estate, Ikoyi, in Lagos.
    The new E-commerce portal aim to put a new face to online shopping experience in the country.
    The platform, which will deal on a wide variety of products, including the latest mobile devices and accessories, is also expected to blaze the trail in the area of customer experience with extended warranties and after care services including repairs and maintenance of customers’ devices, free accessories like battery chargers, Bluetooth earpieces, hands-free cords, beautiful device casings, external speakers, pouches, table holders etc.
    The Wepay platform will also offer the customers extended warranties of three to six months beyond the manufacturer’s warranty, screen protection insurance, opportunities for device upgrade as well as trade-in programs.
    According to the information released by the office, www.wepayng.com will be offering shoppers on its platform un-matchable sales deals and amazing after-sales services to ensure that they have the best customer experience.
    Akin Kehinde, the Managing Consultant, informed that he is excited as all is set for the first opportunity the company has to actually interact with the customers. “We will take the guests in attendance through purchase demonstrations to give them a first-hand experience of the services we offer on the platform, www.wepayng.com which is expected to come alive at the launch event”
    “Our customers, will not only be offered a wide range of products including the latest of the mobile devices when the platform goes live, but will be made to experience our unparalleled signature service delivery.” he said. The Managing Consultant informed that the platform will rely on the combination of its cutting-edge technology deployment and knowledge of the Nigerian market to deliver to the consumers the flexibility that allows them live their full potentials.
    He described the Wepay platform as, “attractive, forward-looking, sophisticated, highly interactive and secure,” and will ensure that the usual frustration that characterizes online shopping is accorded adequate attention and the customer’s shopping time is efficiently utilized.

  • Over 30,000 vendors will offer up to 90% discount during Black Friday – Jumia CCO

    Although, an American idea, Black Friday has become one of the most anticipated shopping festivals in Nigeria. Online retail giant like Jumia offers huge discounts during this campaign to attract tons of customers during the one month long event. The Chief Commercial Officer of Jumia, Mr. Shobhit Pandey explained to our reporter on how Jumia has negotiated great discounts and deals with its vendors.

    Can you tell us about your role at Jumia?

    Today, I manage commercial in the capacity of Chief Commercial Officer. I joined Jumia about 4 years ago as a Vice President for Key Account Management

    What is Jumia doing to ensure only genuine and trusted products are listed online during the Black Friday campaign?
    We have several initiatives and measures that we take to ensure that we sell genuine products. In fact, selling genuine products is an integral part of our mission. What we do periodically is not only for Black Friday. First of all, we have some brands which are restricted for listing by any seller. For instance, Apple, LG, etc. which are banned by any vendor trying to list a product from them. Before they list, they have to show us a proof of purchase. Once we verify that the proof of purchase is from authentic purchase, we allow them to list those brands on our platform. There are times when vendors manage to list product, and then the product is sold. Then, customer checks the product and considers it to be fake. First step is we charge the vendor N50,000 as penalty and the vendor is banned to sell that product for its entire life on Jumia. If this happens for the second time from the same vendor, he or she cannot sell on Jumia for 3 months. If it happens for the 3rd time, we ban the vendor for life from being able to sell on Jumia. These are 3 key measures that we take to ensure that we sell only genuine products to our customers.

    Compared to last year’s Black Friday, what level of discounts and deals have you negotiated with your vendors for this year’s Black Friday?

    This year, we have expanded to Black Fridays (5 Fridays), instead of Black Friday ( 1 single Friday). It’s  going to run from 2nd of November to 30th. Since the length of the event is almost a month, we have managed to secure up to 90% discounts on deals. For instance, you will have about 50% off on some phones and tablets. You will have almost 50% off on TVs and audio devices,; you will have 80% off on fashion items. This year, what we’re doing differently is flash sales which is 5 times more than last year. We will have more than 1,000+ flash sales. We will have daily treasure hunts, which was not the case. You can get an iPhone XS Max for N5,000. We are also giving out vouchers which you can use and redeem within the Black Friday period. Those are the few initiatives we have, better than last year’s Black Friday.
    What’s your projection in terms of number of items to be sold this Black Friday, and what’s driving this projection?
    We are expecting that we should be able to do 5 times what we did last year’s Black Friday, in terms of number of items sold. What is driving this projection is the quality of deals that we have this year, the amount of discount we have during this period, the duration of the event which is longer than last year, and more SKUs on offer. Last year, we had +1,000,000 SKUs; this year we have 4 million SKUs on offer during this period.
    How many of your vendors are participating in this year’s Black Friday, and how many products will be listed on the platform?
    We have 30,000 vendors participating in this year’s Black Friday, which is times 3 what we had last year. In terms of products, we already have more than 10 million products, but in terms of products that should be on Black Friday deals, it should be 4 million products.

    Can you provide some insights on the process for becoming a vendor/seller on Jumia?

    To become a seller on Jumia platform, there are multiple ways you can do it. You can either sign up on the seller sign up on the website – ‘How To Become A Vendor’. After signing up, you will be contacted by one of our call centre agents to go through the next steps of becoming a vendor. You can also become a vendor, let’s say your friend is selling on Jumia, he or she can refer you to become a vendor, and you go through the process of signing up. We also have vendor training done every Tuesday and Thursday, two sessions: 10am and 4pm respectively. So we have offline training, and online training on vendor hubs. On seller center hub which is the back-end of our vendor management platform, we have online training where you can learn how to sell on Jumia, and also increase and improve your sales on Jumia. You learn the key things to do to increase your sale on Jumia, plus we also send communications to our vendors on fast moving products on top 50 money makers. For instance, if you are a vendor and you do not stock a particular product today, you will get to know about the products that are fast moving on the Jumia website, and then you can stock.

    Why should the Nigerian customers trust Jumia with their shopping this Black Friday?

    Since we started Black Friday 6 years ago, it has been a complete success. Black Friday didn’t exist in Nigeria at the time. Our mission has been to earn trust from our customers. Trust in this context goes beyond selling genuine products; trust also on the quality of things we offer during this Black Friday campaign. You can check on Google trends the peak that we reach during Black Fridays which is much more than any eCommerce platform in Nigeria. You can see the trust that customers have in us anytime we do Black Friday is a lot more than our initial Black Friday. Also, you can testify that what we we promise is what we deliver. All the products listed on the website have amazing pricing. Customers can actually trust us to give them the best offers, not only on the products they love, but also on the products they don’t plan to buy. But, because of the deals, they will eventually end up buying those products. So, finally I will say we look forward to welcoming you on our Jumia platform during Black Friday. And please download the Jumia App, you will see extra flash sales, extra discounts on the App during this Black Fridays period.