The Nigerian music industry witnessed a potentially historic moment as media heavyweight Do2dtun gathered over 20 of Lagos’s most influential on-air personalities for an exclusive preview of Black Fab’s debut project Soundyard Vol 1.
What emerged from the session was not just enthusiasm for new music but a collective commitment from Nigeria’s media gatekeepers to champion an artist they believe represents the future of Nigerian sound.
“I’m pleading with everyone to adopt Black Fab as our own,” Do2dtun told the assembled media professionals, which included Taymi B, Moni, OTB, RnB, Louie, Arthur, Alimat, Kolade, Cheche Smith, DJ Rabbit, Chichi Ella, Grand Prince, Real Skillz, Timi, Charity, Kemismallz, Emmanuella Odiatu, Yaw, and Fola.
“This music is the reason I’m getting back in the music business. The sound is so refreshing. I’m excited about where this journey is headed.”
The call to action from Do2dtun resonated deeply with attendees, many of whom have spent decades navigating Nigeria’s complex music industry.
After previewing tracks including “I Like Am,” “Away” (releasing January 30th), “Ufedo,” and “Keep On Moving,” the consensus was clear: Black Fab’s Soundyard Vol 1 merits extraordinary support.
“Do2dtun’s plea wasn’t necessary—we were already sold,” revealed Beat FM’s Kemismallz. “‘I Like Am’ alone would have been enough to get my attention, but when you hear the full scope of Soundyard Vol 1, you realize you’re witnessing something special. This is the kind of project that reminds you why you got into media in the first place.”
Attendees have begun coordinating support strategies, ensuring maximum visibility for Black Fab’s music across platforms. The collaborative approach—rare in Nigeria’s often competitive media landscape—underscores the unique impact of Soundyard Vol 1.
“We’re not just talking about individual stations playing Black Fab’s music,” explained Inspiration FM’s Taymi B. “We’re discussing a coordinated ecosystem of support—interviews, features, playlist placements, social media amplification. ‘Away’ drops January 30th, and you’ll see what unified media support looks like in the Nigerian context.”
The project’s lead single strategy has also generated discussion. While “Away” will serve as the next official single, industry insiders suggest tracks like “Keep On Moving” and “Ufedo” could receive simultaneous promotional pushes due to their distinct appeal to different audience segments.
“‘Keep On Moving’ speaks to a more introspective audience, while ‘Ufedo’ has that celebratory energy perfect for peak radio hours,” analyzed Splash FM’s Moni. “Black Fab has created a project with multiple entry points, which is strategically brilliant. Every listener will find their favorite track, which means organic word-of-mouth will amplify whatever we do officially.”
DJ Rabbit, whose playlist selections often predict commercial success, confirmed he’s already building mixes around Soundyard Vol 1 tracks. “I haven’t been this excited about new music in years,” he admitted. “The production quality, the songwriting, the vocal performance—everything about this project hits the mark. When ‘Away’ drops on January 30th, I’m ready.”
Lagos Talks’ Kolade contextualized Black Fab’s emergence within broader industry trends. “Nigerian music has achieved global recognition, but there’s always the question of what comes next,” he observed. “Black Fab represents an evolution—maintaining the Afrobeats foundation while pushing sonic boundaries. Soundyard Vol 1 feels like an answer to that ‘what’s next’ question.”
Industry consultant Arthur suggested the listening session itself represented a new model for artist development. “Rather than the traditional approach of releasing music and hoping for media pickup, Black Fab’s team invested in relationship-building first,” he explained. “By bringing together this specific group and allowing us to experience the music together, they’ve created built-in advocates. It’s strategic brilliance.”
With confirmed release dates—”Away” on January 30th and the full Soundyard Vol 1 project expected in Q1 2025—Black Fab enters the year with institutional support from Nigeria’s media establishment. Do2dtun’s passionate endorsement, combined with coordinated commitments from over 20 influential OAPs, positions the artist for what could be one of 2025’s most significant breakthrough stories.
“This is what happens when genuine artistry meets strategic industry engagement,” summarized The Beat’s Fola. “Black Fab has created music that doesn’t need artificial hype—it speaks for itself. Our job now is simply to make sure Nigeria hears it.”
