A communication professionals and public relations strategist has bagged a Ph.D. degree from Babcock University.
Victor Ikem, Managing director of Conversation Media Limited, a Lagos-based full services media and communication company, has spent nearly two decades in core advertising, public relations, and general communication practice.
He graduated from Delta State University, earning a bachelor’s degree in communication and media studies with a major in print journalism.
Following this, he proceeded to the prestigious University of Lagos where he obtained a master’s degree, specializing in marketing communication (advertising and public relations), and has just completed a Ph.D. degree at Babcock University specialising in development communication, with an interest in development media practice and public policy communication.
Starting his communication career as a client service executive in advertising, he rose to a senior client service manager role at Young and Rubicam (Y&R) Nigeria, and later joined DDB Casers as a deputy manager and was promoted to the position of assistant director, strategy and client services, with responsibility for MTN’s Value Added Services (VAS), British American Tobacco, Unilever Plc., and other top-rated clients-businesses.
Before joining DDB Casers, he was a product marketing manager at LG Electronics West Africa. At the top of his continuously progressive career, Dr. Ikem was at Union Bank, Nigeria’s oldest financial institution, as deputy manager in corporate affairs where he was responsible for the bank’s retail division products and trade marketing function.

