AXA Mansard has initiated a tree-planting movement tagged ‘AXA Roots Movement’, aimed at stemming effects of climate change on the environment.
The movement kicked off during the yearly week dedicated to Customer Service Relation (CSR) activities termed ‘AXA Week For Good’. One of the first activities undertaken by the insurer to introduce the initiative was in collaboration with the Lagos State Parks and Gardens Agency (LASPARK) to plant queen palm trees in Victoria Island.
Chief Customer and Marketing officer of AXA Mansard, Jumoke Odunlami, noted that of the various solutions addressing climate change, tree-planting was the most effective means of capturing and storing carbon.
She explained that the AXA Roots Movement is part of a week-long CSR activities under the global umbrella of the ‘AXA Week for Good’ which encourages employees in over 50 AXA entities, globally, to come together to give their time and resources to act for good.
Odunlami added: “This is more than an activity. We have tagged it a movement, in line with one of the two pillars of CSR agenda which are climate change & biodiversity and Inclusive protection.
“So, besides the trees we are planting here today with our partner, LASPARK, we are also encouraging and providing trees for all our employees to plant in their homes.”
General Manager of LASPARK Adetoun Popoola hailed AXA Mansard for the initiative. She noted that with Lagos projected to experience population explosion over the next few years, environmental assets will be impacted, hence initiatives like the AXA Roots Movement must be encouraged.
Popoola explained that tree planting is still one of the cheapest ways to tackle the climate crisis, and so called on other organisations to emulate AXA Mansard by instituting initiatives to beautify and protect the environment.