A Lagos-based firm, Bridge Concepts, and popular online retail marketing outfit, Yudala, have signed a Memorandum of Understanding (MoU) to provide discounts on goods and services to youths who use the Naija Green Card to shop.
At the signing of the agreement on Wednesday, the Chief Executive Officer (CEO) Bridge Concepts and a co-founder of the Naija Green Card, Hon. Bimbo Daramola said: ’’ What we are witnessing today is a long-term partnership aim at instituting a discount culture for Nigerian consumers especially the youths. With focus on young persons who fall between the age bracket 18 and 35 years, we have put in place a platform, accessible by those holding the unique social safety identity otherwise known as the Naija Green Card.
“As we speak, we have over 6,000 youths on this platform and what we simply do is to provide for them cheap and affordable products and services which hitherto could be much costlier elsewhere. Our partnership with Yudala is to further make accessible to these young Nigerians quality, affordable and cheaper products and services in any part of the country because we recognized the firm as the biggest online and offline marketing firm in Nigeria.”
Daramola, who is a former member of the House of Representatives, further explained that the card also promotes learning and scholarship for students in tertiary institutions as they can easily access lecturers and their textbooks, handouts and other resource materials.
The Chief Operating Officer of Yudala, Nnamdi Stan Ekeh, said: ‘’We are often excited to do anything that would lift the course of Nigerian youths. Having been a beneficiary of a scholarship programme in United Kingdom; I understand the plights of many young people who are still striving to cope with financial engagements on their own.”