Tag: AREWA24

The Federal High Court has dismissed the suit filed by the Northern Broadcast Media Owners Association (NBMOA) against AREWA24, citing “lack of jurisdiction and lack of merit”, as seen on the certified true copy (CTC) of the judgment.

The court affirmed that AREWA24 operates legally and is under no obligation to obtain any additional license for its operations, having breached no law.

In its ruling, the court held that the plaintiff’s (NBMOA) case was “riddled with speculations and bare assertions without any concrete proof.”

It further stated that the claims brought forward by the NBMOA, led by its board chairman, Dr. Tijjani Ramalan, who is also alleged to own and operate Liberty TV, a direct competitor to AREWA24, lacked credible evidence and legal basis.

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On the issue of alleged monopoly, the court ruled that there was no proof presented to establish that AREWA24 holds a monopolistic position in the market. “The court does not rely on speculation, neither can it make the plaintiff’s case for it,” the ruling stated.

Regarding trademark infringement, the court found no evidence supporting the claim that AREWA24 illegally used the “Arewa Knot.” It confirmed that the AREWA24 logo is a distinct and legally registered trademark.

Chief Executive Officer of AREWA24, Celestine Umeibe  said, “This landmark judgment reaffirms AREWA24’s legal standing, its professional integrity, and its commitment to providing premium Northern Nigerian content to its viewers daily”. AREWA24 remains at the forefront of showcasing the richness of Northern Nigerian life, arts, culture and the Hausa language across the globe.

It will be noted that AREWA24 recently launched its first English Drama, ‘Jos Chronicles,’ and a new season of its longstanding hit drama, ‘Dadin Kowa.’

In the next 10 days, Mr. Umeibe added that AREWA24 will be launching “Zabi Biyu”, a brand-new Hausa language drama series that addresses life’s dilemmas, difficult choices and their consequences for a group of young Northern Nigeria friends. “We believe that this new series will be a gamechanger in the industry, boost TV audience ratings and offer advertisers more opportunities to reach their target audiences.”

In a convincing demonstration of corporate responsibility and environmental advocacy, AREWA24, the leading Hausa-language family entertainment and lifestyle television network and production studio in West Africa, hosted a community-impact CSR event in Kano State recently, leveraging the influence of its ground breaking new television show, Climate Change Africa.

Themed around climate awareness, youth activism, and environmental sustainability, the event gathered the entire AREWA24 team, including its CEO at Gadan Lado Bridge, Kano State, where they rolled up their sleeves and cleaned the streets, cleared gutters, and interacted with passersby and residents on the importance of maintaining a clean and healthy environment.

The AREWA24 CEO, Celestine Umeibe expressed the network’s deep commitment to using media as a force for good: “As content developers, storytellers and agents of positive change, we strongly believe we have a responsibility to change behavior towards our environment.

“As the leading Hausa-language family entertainment TV network across West Africa, today, we’re not just telling the story; we are living it and leading by doing. This is about taking climate change seriously and inspiring our communities to take ownership of their environment, especially as we usher in the rainy season. We believe in a cleaner, healthier and more prosperous Northern Nigeria,” he added

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According to Sani Danja, Kannywood veteran and the Special Adviser to the Kano State Government on Youth and Sports Development, “This initiative by AREWA24 is commendable and worthy of emulation. I encourage the youths to embrace the importance of keeping their environment clean, not just the environment, but even personal care.

“The cleanup initiative aimed to raise awareness among Kano residents and our viewers about the dangers of climate neglect, poor sanitation, and blocked drainage—factors that worsen flooding and public health issues. By combining grassroots action with media attention, AREWA24 continues to lead in aligning entertainment with purpose-driven social impact.”

Community members, local leaders, and passersby joined the cleanup effort, turning the day into a rally of civic pride and environmental consciousness. With more activities planned in the near future, AREWA24 reinforces its role as not just a content provider, but as a catalyst for real-world change.

This event is part of a broader campaign driven by Climate Change Africa, AREWA24’s flagship program dedicated to educating viewers on environmental challenges facing the continent and encouraging sustainable living habits. Climate Change Africa airs on AREWA24 every Saturday at 7pm (West Africa Time – WAT).

AREWA24, Hausa language family entertainment and lifestyle television network and production studio in Nigeria and West Africa, has made new appointments.

Celestine Umeibe, currently AREWA24’s Deputy CEO and Chief Commercial Officer, will formally assume the role of Chief Executive Officer, succeeding Jacob Arback, who will move into the newly created role of Executive Vice Chairman.  

Umeibe will continue to oversee the company’s commercial sales operations.

According to the new CEO,  Umeibe: “Jacob Arback played a pivotal role in the remarkable success story of AREWA24 over the past decade. His unique yet inclusive leadership style enabled AREWA24 to navigate the business storms and challenges that often overwhelm start-ups, especially in this region. Mr. Arback’s elevation to the position of Executive Vice Chairman is well-deserved, and will no doubt continue to impact positively on the business.”

Outgoing CEO, Arback, had worked closely with Umeibe at AREWA24 since the network launched in 2014.

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Arback stated that “There is nobody more qualified and capable to lead AREWA24’s second decade of growth and impact than Celestine. His natural leadership abilities, business and branding acumen and deep knowledge of our media and entertainment industry made Celestine an easy choice for our Board of Directors”.

“I’m very excited to watch how the next decade of creativity, innovation and growth plays out under his leadership. Since the very first days of AREWA24, Celestine has demonstrated passionate commitment to the ‘why’ of AREWA24.” to reflect and celebrate pride in local culture and in the local language of Hausa.”

 With Umeibe’s over 10 years at AREWA24, his previous senior executive experience in commercial, marketing, and business positions at both StarTimes and TVC, he brings a wealth of experience to AREWA24’s rapidly changing television and media landscape, along with a focused vision for the company’s future.  Mr. Umeibe will be tasked with blending creative programming decisions with technological innovation and the growth of new revenue streams in order toaccelerateAREWA24’s mission of becoming one of the top Pan African television, production and media companies on the continent.