The Chief Executive Officer (CEO) of Wendy’s Kitchen, who also doubles as the Convener of “Ibadan Chops ‘n’ Chill, Chef Chinwendu Wendy, popularly known as Chef Wendy has said 2024 edition of the culinary event with the theme: “Ibadan Chops ‘n’ Chill 2.0” will showcase potentials of young chefs and Ibadan city.
The event, which started in 2023, is aimed at showcasing local talents in culinary business, as well as positioning Ibadan to the world as a culinary powerhouse within Nigeria’s growing fast food industry.
As of 2023, Ibadan was valued at a staggering N250 billion ($602.5 million)
by the Association of Fast-Food Confectioners of Nigeria (AFFCON).
The maiden edition of Ibadan Chops ‘n’ Chill was colourful and successful, as over 5,000 food enthusiasts, photographers, videographers, brand managers and ambassadors, event planners, chefs, food vendors, fun seekers among others graced the event at the Ibadan Polo Club, Eleyele, Ibadan thereby making it an annual event.
A statement by Wendy stated that the 2024 edition of Ibadan Chops ‘n’ Chill codename “Ibadan Chops ‘n’ Chill 2.0” will be more than just a food festival.
Wendy noted that the event has became an annual event, stressing that the 2.0 edition will be another celebration of flavours and culinary talents in Ibadan and its environs.
She said her team is ready to take Ibadan by storm as over 10,000 food enthusiasts have been invited across the country and are expected to savour the city’s finest cuisines.
According to her: “This event is scheduled to hold on Sunday, December 1st 2024, at the Ibadan Recreation Club Eleyele is going to be more than just a food festival, aimed to serve as a springboard for local chefs while positioning Ibadan as a culinary powerhouse within Nigeria’s burgeoning fast-food industry.
“Ibadan Chops ‘n’ Chill is on a mission to create a platform for talented chefs to emerge and establish Ibadan as a culinary force to be reckoned with in Nigeria.
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“This second edition of Ibadan Chop ‘n’ Chill” promises to be a feast for both the medium and upper classes in the society, as it will offer an irresistible assortment of culinary delights, workshops, competitions, and
entertainment. The event will feature an extensive selection of delectable dishes from both local and international cuisines.
“Promising that indigenous and international chefs will all gather under one roof, ready to delight and entice taste buds. Expert chefs will lead engaging cooking workshops, revealing their culinary styles and demonstrate how effortless it is to craft exceptional dishes.”
“Ibadan’s beloved radio presenters will step into the culinary ring in an intense cook-off, competing fiercely for the prestigious culinary crown. That’s not all, get to explore food and lifestyle exhibits that showcase the latest in culinary innovations, from modern kitchen gadgets to mouthwatering delights.”
“Food photography enthusiasts will have the chance to shine in the Ibadan Chops ‘n’ Chill food photography contest, while live music and captivating performances will maintain the festive atmosphere throughout the day.”
“Purified Entertainment Company Limited, a brand known for showbiz and promotion of upcoming music talents, is one of our partners for this event and all their artistes will be on ground performing live to entertain our guests and also to make the event a memorable one.”
“We are also seeking partnership deals from brands who are interested in showcasing their products, while our doors are open for sponsorship from various organizations. Ibadan Chops ‘n’ Chill 2.0 promises something exciting for everyone. Interested organizations and brands can reach out to us through our various social media platforms.”