Tag: Dangote Cement

  • BREAKING: Dangote Cement becomes first stock to reach N10tn market capitalisation on NGX

    BREAKING: Dangote Cement becomes first stock to reach N10tn market capitalisation on NGX

    Dangote Cement reached N10tn market capitalisation at the close of business on Monday, January 22, making it the first firm on the Nigerian Exchange to reach that milestone.

    It closed trading with a N10.098tn market cap.

    Read Also: Dangote Cement inducts graduate trainees to boost employment

    Recall that, it displaced Airtel Africa as the most capitalised stock on the local stock exchange earlier this month.

    Details shortly…

  • Dangote Cement inducts graduate trainees to boost employment

    Dangote Cement inducts graduate trainees to boost employment

    • Company rewards outstanding workers

    Dangote Cement Plc has inducted 81 trainees into its graduate trainee programme to boost employment in the country.

    Since the beginning of the programme, the company has inducted hundreds of trainees into its service across its African operations.

    The company has also rewarded its outstanding workers with “Long Service Award” and “Hall of Wall of Fame Employee Award” for embracing the Dangote Cement core values of customer care, entrepreneurship, excellence, and leadership quality. 

    The workers who were rewarded got significant monetary value, having spent a minimum of five years in the employment of Dangote Cement.

    Speaking at the three-park event held at the weekend in Lagos to celebrate the long service winners, Hall of Fame awardees and graduate trainees, the Chairman of Dangote Cement, Aliko Dangote said the event was meant to honour and show appreciation to “…our distinguished workers in the outgoing year of 2023”. 

    He added: “We are honouring some of our workers for their long service to the company. We are also celebrating our graduate trainees who are officially rounding off their induction programme.

    “…We are celebrating them for the tremendous progress the company recorded in 2023, despite the harsh operating environment and economic turbulence. Your resilience and tenacity ensured that we surmounted many obstacles to achieve goals.

    Read Also: Dangote Cement restores electricity to Ogun host communities

    “More importantly, I would like to thank all of you for your commitment and high performance. It is your commitment that has helped us to retain our position as the dominant player in the cement sector in Nigeria, not only in Nigeria but in Africa.”

    Dangote also said the company had remained Africa’s leading cement producer with 52 million metric tonnes capacity per annum across the continent.

    “We also have plans underway to commission our Cote d’Ivoire plants. Work has started for another six million tonnes at Itori in Ogun State.

    “Through shared persistence, we have eliminated Nigerians’ independence on imported cement and transformed our nation into an exporter of cement to several neighbouring countries. This same development will be repeated in the energy sector as our petrochemical refinery becomes fully operational in the next few months.”

  • Dangote Cement restores electricity to Ogun host communities

    Dangote Cement restores electricity to Ogun host communities

    Dangote Cement PLC, Ibese has donated multi-million Naira worth of electrical items to some neighbouring communities around its operation at Ibese, in Yewa North Local Government of Ogun State. It said this is to enable the communities reconnect to the national grid and have their power supply restored.

    The management of the company donated the materials to tackle the lingering power outage in the affected communities, which have been in darkness for some months due to faulty high-tension lines on their distribution network.

    Ogun State House of Assembly has lauded the cement firm for rising to the occasion and delivering the electrical materials needed to restore power to the affected communities; thus fulfilling its promise after being notified of the plight of the communities.

    Items donated by the Ibese plant management led by the Head of Social Performance, Mr. Ademola Ojolowo, included 1,200 metres of Aluminium Conductor Steel-Reinforced (ACSR) cable, 20 High Tension (HT) poles, 40 pieces of pot insulator and 10 pairs of tie straps.

    Read Also: Dangote Cement’s total assets hit N3.34tr

    The items were presented to the communities at the constituent office of Adegoke Adeyanju, the lawmaker representing Yewa North State Constituency 1. The handover was witnessed by stakeholder-groups across the 10 benefitting communities and the officials of Ibadan Electricity Distribution Company (IBEDC).

    Ojolowo said, to the excitement of the representatives of the communities, that the decision to intervene was borne out of care for the people and the desire to help mitigate the negative impact of the outage on socio-economic activities of the people.

    Adeyanju, who spoke on behalf of the benefitting communities, expressed delight about the donation, urging IBEDC officials to ensure the installation was carried out promptly.

    He commended the management of Dangote Cement PLC for coming to the aid of the communities “at this critical period”, and promised to continue to work for the promotion of peace and tranquility in the communities.

    Reacting to the development on the floor of the assembly, Speaker Kunle Oluomo praised Dangote Cement PLC management for being sensitive to the plight of the people in its host communities.

  • Dangote Cement’s total assets hit N3.34tr

    Dangote Cement’s total assets hit N3.34tr

    Dangote Cement Plc sustained growths across key performance indicators in the third quarter with total assets rising to N3.345 trillion during the period.

    Interim report and accounts of Dangote Cement for the nine-month period ended September 30, 2023 released at the Nigerian Exchange (NGX) indicated that total sales rose to N1.51 trillion in third quarter 2023 as against N1.18 trillion recorded at the end of the year ended December 31, 2022.

    Shareholders’ funds also rose from N1.079 trillion in December 2022 to N1.366 trillion in September 2022.

    The balance sheet performance was driven by significant improvements in sales and profitability. Group sales rose from N1.18 trillion in third quarter 2022 to N1.51 trillion in third quarter 2023.Gross profit increased from N693.43 billion to N871.86 billion. Operating profit grew from N433.62 billion to N561.01 billion. 

    Profit before tax rose to N404.89 billion in third quarter 2023 compared with N335.90 billion in third quarter 2022. After taxes, net profit incr5eased from N213.10 billion in third quarter 2022 to N277.55 billion in third quarter 2023. Earnings per share thus improved from N12.41 to N16.08.

    The cement group reported 15.2 per cent increase in pan-African cement volumes which rose from 7.4Mt to 8.5Mt. Pan-African volumes refer to the volume of sales by Dangote Cement plants situated outside Nigeria. The volumes were driven by sales from Dangote Cement Plant, Senegal which posted 66.9 per cent increase in sales and Dangote Cement Plant Congo which reported an increase of 60.5 per cent in volumes. Dangote Cement Zambia recorded 18 per cent increase, Ghana 15.5 per cent, South Africa 18.5 per cent, Ethiopia, and Tanzania 6.5 per cent respectively.

    Chief Executive Officer, Dangote Cement Plc, Arvind Pathak, said the positive nine-month result was a combination of strong value proposition, improved operational efficiency and a sustained drive to contain cost amidst an accelerating inflationary environment.

    He noted that the results showed the strength in the diversity of group’s operations, with its pan-African operations generating a record revenue and EBITDA growth of 103.9 per cent and 255.4 per cent, respectively, contributing 41.9 per cent to group volumes.

    Read Also: Illegal fishing threatening prospects of blue economy

    ‘This unprecedented growth was driven by sustained demand across our countries of operation. We will continue to explore emerging opportunities and export strategies around the region to further consolidate the group performance.

     “Looking ahead, we are at the final stage in the completion of our 1.5Mta grinding plant in Cote d’Ivoire, having commissioned our 0.45Mta Takoradi plant in the first half of the year. We are focused on improving our value proposition, anchored on our promise to deliver strong and superior cement to our unwavering customers. I am very pleased with the direction of our business and confident we will finish the year strong,” Pathak said.

    Dangote Cement is Africa’s leading cement producer with 52.0Mta capacity across Africa. A fully integrated quarry-to-customer producer, the company has  a production capacity of 35.25Mta in its home market, Nigeria.  Obajana plant in Kogi state, Nigeria, is the largest in Africa with 16.25Mta of capacity across five lines; Ibese plant in Ogun State has four cement lines with a combined installed capacity of 12Mta;  Gboko plant in Benue state has 4Mta; and Okpella plant in Edo state has 3Mta.

    In addition, Dangote Cement has operations in Cameroon, 1.5Mta clinker grinding; Congo, 1.5Mta; Ghana, 2.0Mta import; Ethiopia, 2.5Mta; Senegal, 1.5Mta; Sierra Leone, 0.5Mta import; South Africa, 2.8Mta;, Tanzania, 3.0Mta and Zambia, which has 1.5Mta plant.

  • Dangote Cement promo rewards 21,000 customers

    About 21,000 customers have benefited from the Dangote Cement “Bag of Goodies” promo, the Group Managing Director of Dangote Industries Limited, Mr. Olakunle Alake, has said.

    Presenting the star prize – a new car – and other prizes to the winners, Alake said the company holds its consumers in high regard hence, the need to reward them through the promo.

    According to him, the company values its customers and would continue to engage them at all levels and ensure they are rewarded for their patronage.

    “We recognise that things are tough and we tend to ameliorate these challenges by trying to appreciate our customers directly. It is something we have done before; this is just bigger than the others,” Alake said.

    Dangote Cement Marketing Director Mrs. Funmi Sanni said the promo had produced several winners in the last few weeks. “We have touched over three million consumers through this promo.

    “We have recorded many car prize winners. We believe their lives are changing by what they have been able to get through this promo,” she added.

    Sanni said the promo would continue until the end of September, adding that the company would extend the redemption period to enable all who got winning cards  to claim their prizes. A 40-year-old civil engineer, working with a contractor in Lagos, Mr. Titus Adesola Jegede, won the saloon car star prize.

    Jegede said he got hold of the winning card from a trailer load of cement, which his company bought for a building project in Lagos. According to him, “We have a construction project at hand, which required a trailer load of cement. As the work was going on, I saw the workers recharging their phones with the cards they got from the cement bags.

    “I went to them to beg for one to recharge my phone. So, they handed one to me. Luckily for me, I saw a car, instead of a recharge card.”

    The star prize winner said he had bought two extra trailer loads of Dangote Cement since winning the car. “I am a Dangote Cement Ambassador. I love the product and I will continue to patronize Dangote Cement,” he added.

    Jegede, who sold his car few months back, said he intended giving the car to the construction company, which he works for.

    According to him, the company actually bought the cement to carry out a construction project. “I did not buy the cement with my money. I was only lucky to be the one who got the star prize card. I am going to give the car to my company,” he said.

    The company also gave out 13 refrigerators, 11 plasma television sets, one motor cycle, and one tricycle to lucky winners at the event held in Lagos on Monday.

  • Dangote Cement promo triggers upsurge in cement demand

    The on-going Dangote Cement’s Bag of Goodies Promo, which promises to reward 21 million cement consumers nationwide has revved up demands for the product in the Southwest just as another star prize winner emerged in Ibadan, Oyo State.

    Attesting to the favourable response from cement consumers since the promo was launched, some retailers and distributors of Dangote Cement who, during the presentation of the saloon car to the winner, Mrs Chimezie Success Godwin in Ibadan, said the promo has led to an upsurge in the demand for Dangote Cement.

    The cement sellers said they were not surprised at the increased demands for the commodity because it is the first promo by a cement company to benefit over 20 million consumers.

    ‘’This is very unprecedented and this can only be done by Dangote Cement being the biggest of the cement companies. Imagining a cement promo with almost 50 cars, 550 refrigerators, 500 television sets, tricycles and motorcycles, who would not want to have any of these at this time in Nigeria,” said Mr. Olanipekun Onifade Kamoru, chairman of Onyx Global, a Dangote Cement distributor based in Oyo town.

    He stated that many cement consumers who won prizes in the promo never believed it because they are not used to cement promo.

    The Group Managing Director of Dangote Cement Plc, Joseph Makoju who handed the car key to the winner, in company with Oyo State deputy governor, Raufu Olaniyan, said the promo is a unique way of appreciating the real consumers of Dangote cement all over the country.

    “As you can see, no lucky dip, no raffle draw, it’s a straight win through scratch card. Every bag of Dangote cement has a card in it. What you get is what you win. No magomago. Cement sale is like a war, the distributors are the generals while the retailers are the foot soldiers.

    “At Dangote Cement, we work hard to produce quality cement at affordable price so that we remain the best. Every time, we try to grow loyalty by rewarding our stakeholders, the last time it was the retailer, this time around it’s the consumers.”

    Makoju stated that no fewer than eight million bags of cement of high quality are released to the market daily and that robotic technology made such production easy.

    According to him, the company which is ranked among 10 top producers of cement in the world. He said: “On a daily basis, we dispatch about 40,000 tonnes of cement. Every ton is 20 bags. If you calculate, you will get eight million bags. So, we push out eight million bags of Dangote cement every day.

    “Dangote Cement Plc is a single product company. The only product we make is cement. We pride ourselves to be the leading producer, not only in Nigeria today, but in Africa. Actually, we have gone global.

    “Recently, the top 10 cement companies in the world formed an organisation called GCCA. I am very happy and proud to tell you that Dangote Cement was invited. We are one of the 10 top producers of cement in the world.

    “Dangote has put Nigeria on the global map. The name Dangote itself is a brand and everything that comes from him is of international quality.”

    In his comment, the Oyo State deputy Governor, who was represented by his Principal Private Secretary, Laide Raji, said there was no gain saying the fact that Dangote cement has revolutionised the cement industry and led the efforts to make the nation self- sufficient in cement production and consumption.

    He said:  ‘’The nostalgia and excitement here shows there is a bond and connect between the company and its customers. And I make bold to say that oyo state also identifies with Dangote Cement. It is a global brand.”

  • How cement promo changed applicant’s life

    If she didn’t buy a bag of Dangote Cement herself to find the scratch card with which she won the star prize, she would not believe that the Dangote Cement Bag of Goodies promo was real. Even after the confirmation by the company that she has won the star prize, she is yet to come to terms with the reality of being a proud owner of a new saloon car.

    For Mrs. Godwin Chimezie Success, a fresh English/Education graduate of the Federal University, Gombe, Wednesday, July 17 will remain etched in her mind forever. Just as her name suggests, Success accompanied her to the retailer shop somewhere at Olodo area of Ibadan.

    On this day, Chimezie Success’ life was suddenly turned around from that of an applicant to an exotic car owner, courtesy of Dangote Cement Plc.

    Behold, Godwin Chimezie Success who just emerged the Star Winner of Dangote Cement ‘Bag of Goodies’ National Consumer Promotion in the Southwest Zone was presented with her winning prize, a brand new GAC Saloon Car, at the Mingles Event Centre, Magazine Road, Jericho, Ibadan, the Oyo State capital, in the presence of major distributors and retailers as well as some officials of Oyo State government, including the Deputy Governor, Rauf Olaniyan, an Engineer, who represented by his Principal Private Secretary, Mr. Laide Raji.

    Chimezie’s success is coming on the heels of a similar winning a week ago in Abraka, Delta State by a cement retailer Benjamin Igherighe, who became the first consumer of Dangote Cement to win one of the 43 cars on offer.

    The Star Prize, according to the Group Managing Director of Dangote Cement, Joseph Makoju an Engineer, was just one out of the seven luxury cars earmarked for consumers in the Southwest region in the ongoing National Promo. Makoju revealed that in all, a total of 43 cars have been lined up for grabs by lucky winners across the six geo-political zones in Nigeria as the national promo continues until the end of the third quarter of the year. Other variety of prizes included 24 tricycles, 24 motorcycles, 550 refrigerators, 400 television sets as well as a total of N200 million as cash gifts.

    Visibly emotional elated Success, who was accompanied to the presentation ceremony by her husband, Mr. Godwin, was short of words as the whole episode just seemed like a dream to her.

    However, she expressed her gratitude to the Dangote Conglomerate for ‘this valued gift’ which she pledged to use for the purpose it was meant ‘to the glory of God’.

    Her words: “I first of all thank Dangote Cemnet Company. Initially, I did not take the promo seriously as I thought it was a joke. I never knew it was real. “Dangote should endeavour to continue with this type of empowerment initiative which, I believe, will go a long way in changing the fortunes of many Nigerians positively.”

    She further said: “I bought 15 bags of Dangote Cement somewhere in Ibadan out of which I discovered the winning scratch card in one of the bags.

    She and her husband had resolved to use the cement for the purpose of moulding some blocks to construct a fence round a plot of land they just acquired somewhere in Ejioku Village in Ibadan, not knowing that the winning scratch card was divinely tucked inside one of the bags to transform the life of the family.

    Success enjoined the populace to continue to take Dangote Cement Company by its words. “They said it and we found it to be so. This is quite surprising, a car in a bag of Dangote cement, quite unbelievable,” she said.

    Oyo State Deputy Governor, Engr. Rauf Olaniyan, who spoke through Mr. Laide Raji at the event commended Dangote Group for the noticeable connection between the company and the consumers, even as he said that Dangote Cement is fast becoming a global brand of first choice.

    He congratulated the star prize winner, urging her to be a good ambassador for Dangote.

    Engr. Makoju had earlier paid glowing tributes to the organisations that supported the company, notably the Nigerian Society of Engineers and the network of distributors across the country who he described as the foot soldiers and very important elements in the production chain.

    While maintaining that the conglomerate churned out eight million bags of Dangote Cement on daily basis, Engr. Makoju remarked that it can only continue to keep its leading position in the market by upholding consumers’ loyalty through good service, sustained quality and affordability.

    Makoju said the company decided to run the biggest promo ever in the country as a way of contributing to the economic well-being of consumers of its products, given the prevailing economic situation.

    He said the promo was to reward valued consumers for their unflinching partnership in ensuring that the company’s range of cement products remained the first choice for construction purposes across the country. He added that the consumer promotion gives opportunities for existing and new consumers to get a step ahead of their struggle for economic emancipation by winning any of the give-away items which has economic value.

    “We have made it so transparent that you don’t have to go through any raffle draw or the so called lucky dip associated with many other promotions in the country. For Dangote Cement, you win instantly because what is revealed in the scratch card is what you win”, he stated.

    Explaining why Dangote Cement launched such a humongous promo, Engr. Makoju said the firm is the largest in Africa with the largest production capacity and therefore decided to reward the consumers in the biggest way ever experienced in the country.

    “Here in Dangote Cement, we adhere strictly to best global standards in producing our range of cement products which makes them the best in the market. Our products; BlocMaster, 42.5R, 42.5N and Falcon are all top-of-the-range brands developed to ensure that cement users have a choice on the type of product suitable for their projects. Much research and tests went into the development and production of these products as we are determined to offer consumers the best quality and experience either in building personal houses or in commercial construction works.

    The company’s Marketing Director, Mrs. Funmi Sanni who was the Southwest Regional Director, thanked the cement distributors and retailers who attended the event.

    She told the customers that Dangote Cement decided to roll out billions of Naira to empower the consumer because the company’s production process is incomplete and our ability to remain in business becomes impossible without them.

    “To grow our business, we must constantly create value in terms of quality product and service, competitive pricing and depositing in consumers’ emotional bank accounts in order to become their preferred choice of brand at the point of purchase.”

    The Marketing Director said as a business, the management of Dangote Cement recognises the importance of every member of the value chain, distributors; wholesalers; and retailers, “and as such we have invested in growing their businesses through various empowerment schemes.”

  • MTN Nigeria, Dangote Cement lift equities by N221b

    Nigeria’s two largest quoted companies-Dangote Cement Plc and MTN Nigeria Communications Plc led the equities market to a net capital gain of N221 billion yesterday, sustaining the bullish streak that started with the listing of MTN Nigeria last Thursday.

    For the third consecutive trading session, MTN Nigeria continued atop the gainers’ list at the Nigerian Stock Exchange (NSE), rising by the maximum daily allowable change of 10 per cent. MTN Nigeria recorded the highest gain of N10.85 to close yesterday at N119.75 per share. MTN Nigeria, which was listed by way of introduction at N90 per share last Thursday, has been rising by the maximum allowable price change of 10 per cent since Thursday.

    The momentum of trading on the telco stock also widened considerably as it emerged the most active stock. MTN Nigeria led the activities’ chart with a turnover of 51.40 million shares valued at N6.16 billion in 61 deals. The current market value increased MTN Nigeria’s market value to N2.437 trillion, N607 billion net capital gains on the telco’s entry value of N1.83 trillion on Thursday.  MTN Nigeria had on Thursday listed by way of introduction 20.35 billion ordinary shares at N90 per share to emerge the second most capitalised company at the Nigerian stock market.

    Dangote Cement, NSE’s most capitalised stock recorded the second highest gain of N2 to close at N178 per share. The gains by both MTN Nigeria and Dangote Cement overshadowed the tepid underlying pricing trend at the Exchange. With 20 losers against 17 gainers, most sectoral indices still closed negative despite the positive overall performance.

    Aggregate market value of all quoted equities rose from its opening value of N12.717 trillion to close at N12.938 trillion. The All Share Index (ASI)- the benchmark index that tracks share prices at the Exchange, also increased by 1.74 per cent to close at 29,373.40 points compared with its opening index of 28,871.93 points. With these, average year-to-date return, though still negative, improved to -6.54 per cent.

    Read also: ‘Why MTN took N200b loan’

    Most sectoral indices closed negative, underscoring the influence of the large-cap stocks on the overall market position. The NSE Oil & Gas Index dipped by 1.11 per cent. The NSE Banking Index declined by 1.08 per cent while the NSE Industrial Goods Index dropped by 0.04 per cent. On the upside, the NSE Consumer Goods Index appreciated by 0.04 per cent while the NSE Insurance Index rose by 1.8 per cent.

    Other top gainers include Guinness Nigeria, which rose by N1.45 to close at N50.50. Dangote Flour Mills added 20 kobo to close at N16.35 while NEM Insurance chalked up 16 kobo to close at N2.36 per share.

    On the downside, Forte Oil led the losers’ list with a drop of N2.80 to close at N25.55. Access Bank dropped by 35 kobo to close at N6.10 while Lafarge Africa declined by 30 kobo to close at N10.20.

    Total turnover stood at 214.42 million shares valued at N7.93 billion in 4,644 deals. FBN Holdings was the second most active stock with 17.46 million shares worth N122.25 million while United Bank for Africa (UBA) placed third with 17.20 million shares valued at N103.19 million.

    Analysts at Afrinvest Securities said they expected the bullish run by MTN Nigeria to continue to impact positively on the overall market position.

    “In the absence of a positive catalyst, we guide investors to trade cautiously in the short term. However, stable macroeconomic fundamentals and compelling valuation remain supportive of recovery in the mid-to-long term,” Cordros Capital stated, underscoring the fragile pricing situation.

  • Mixed earnings: NSE indicators maintain negative outlook

    Activities on the Nigerian Stock Exchange (NSE), for the second consecutive day, maintained bearish trend, dropping further by 1.02 per cent due largely to mixed 2018 earnings reports.

    The market capitalisation on Tuesday, nosedive by N120 billion or 1.02 per cent to close at N11.677 trillion against N11.797 trillion on Monday.

    The All-Share Index maintained the same direction, dropping by 323.30 points or 1.02 per cent to close at 31,313.36 compared with 31,636.66 posted on Monday.

    The drop in market indices was contrary to expectations of some market analysts who were of the opinions that the market would rebound following relatively peaceful conduct of the general elections.

    Commenting, Mr. Ambrose Omordion, the Chief Operating Officer, Invest Data Ltd., told NAN that the lull was due to low liquidity in the system.

    Omordion said that the low liquidity was as a result of early exit of smart money in the market.

    He said that some smart investors whose expectations were dashed exited the market shortly after the presidential election.

    Omordion said that mixed numbers emanating from quoted companies for 2018 financial year contributed to the development.

    Meanwhile, Mobil recorded the highest loss during the day, declining by N5.10 to close at N165 per share.

    International Breweries trailed with a loss of N2.65 to close at N24.05, while Guaranty Trust Bank dropped by N1.80 to N35.50 per share.

    NASCON dipped N1 to close at N20.70, while Dangote Cement also depreciated by N1 to close at N194 per share.

    Lafarge Africa dominated the gainers’ table, gaining 50k to close at N13 per share.

    United Capital followed with a gain of 13k to close at N3.28, while UAC Property added 13k to close at N1.95 per share.

    Africa Prudential increased by 12k to close at N4.92, while Union Bank of Nigeria gained 10k to close at N7 per share.

    FBN Holdings was the most active in volume terms, exchanging 60.14 million shares worth N493.12 million.

    Zenith Bank followed with an account of 46.46 million shares valued at N1.05 billion, while Zenith Bankexchanged 14.47 million shares worth N35.32 million.

    Access Bank traded 11.45 million shares valued at N68.46 million, while United Bank for Africa sold 8.53 million shares worth N64.66 million.

    In all, a total of 219.37 million shares valued at N2.93 billion was traded by investors in 3,345 deals, representing an increase of 70.89 per cent.

    This was against 128.37 million shares worth N2.39 billion exchanged in 2,752 deals on Monday.

    NAN

  • Dangote Cement unveils BlocMaster

    A premium high strength cement from the stable of Dangote Cement Plc has been introduced into the Lagos market.

    The new product, BlocMaster, unveiled last Monday, was described by the Group Managing Director of Dangote Cement Plc, Joseph Makoju, an engineer, as the “final answer” to the yearnings and expectations of block and concrete makers who desire a product that could combine all the qualities of the existing range of cement in the market. He explained that BlocMaster is a product of intensive research, laboratory and field tests backed by regulatory authorities’ approval.

    Makoju stated that stakeholders in the value chain of cement were part of the research and the eventual formulation of BlocMaster.

    “We identify an opportunity and a gap that has to be filled and we went ahead to design and formulate the BlocMaster. In addition, we are giving the product out at the best price that gives the best quality,” Makoju said of the product, while assuring blockmakers and cement distributors of steady supply of the new product.

    Listing the qualities of the new product, the Dangote Cement Group Chief Marketing Officer, Oare Ojeikere, said Dangote BlocMaster is a premium high strength Portland limestone cement that gives users up to 50mpa in compressive strength after 28 days. He pointed out that the product is ideal for concrete applications that require very high final strength and durability.

    “BlocMaster has been tested, and proven to provide the best performance for all concrete applications that require rapid early strength, higher final compressive strength, and fast setting. It outperforms all other bagged cement products in Nigeria, and it is the cement of choice for all major construction projects,” he added.

    “We are the king in this business as we control more than 60 per cent of the cement market. We introduced to you 3X, 42.5R, we have Falcon, and now we are rolling out BlocMaster, and as the name suggests, we want the name to resonate anywhere cement is mentioned, that is why we called it BlocMaster,” Ojeikere explained.

    He said the unique selling proposition of the new cement is its unparalleled strength as it is 15 per cent stronger than any 42.5 grade in the Nigerian market.

    “It is 50 per cent stronger after one day. This means that blocks made could be quickly demoulded, and will be ready for sale faster, increasing the speed at which block makers can meet customer demand.

    “BlocMaster with its higher compressive strength will deliver stronger blocks at the same mix ratio as used currently, and can deliver more blocks, if same quality block as achieved currently is desired. BlocMaster is a high grade technical product that allows users achieve higher concrete strength qualities with less cement, lowering in the process, users’ concrete cost,” he said.