Tag: entertainment

  • MAIKORI TAKES GAMING ENTERTAINMENT TO ANAMBRA

    THE Governor of Anambra State, Governor Willie Obiano, in a brief ceremony recently hosted the management of Global Gaming Company Limited led by its Chairman, Yahaya Maikori at the Governor’s Lodge in Awka.

    Present at the ceremony were the officials of Anambra State Investment Promotion and Protection Agency (ANSIPPA), the arm of the state government which facilitated the signing of an MOU for the establishment of a state lottery and structured gaming operations in the state were also present. Also present were the Secretary to the State Government and the Commissioner for Justice and Attorney General and his counterpart in the Information, Culture and Tourism Ministry.

    The traditional ruler of Umuoji and Chairman of ANSIPPA, Igwe Cyril Enweze said he was happy with the arrangement which will introduce scratch card and other types of gaming into the state. Enweze told Obiano that the partnership with Global Gaming will satisfy the internal revenue objectives of the state. He revealed that the deal is for an initial period of 10 years which is renewable for five years.

    Explaining his company’s stake is in the multimillion naira scheme, Maikori said it will be entirely funded by Global Gaming through its technical partners, Grupo Pefaco, which is committing full funding for the initial take off with USD11 million. He expressed confidence that his company will make enough from ticket sales and other sources to keep to the terms of paying N375 million to the state government after the first seven months.

    Congratulating Global Gaming for winning the keenly contested bid, Obiano urged the company to raise the expected income to N400 million monthly. He said a couple of state of the art hotels including the ones in Onitsha will be commissioned soon along with a shopping mall. According to him, these facilities will stabilise the entertainment gaming industry in the state.

  • I will remarry if Holy Spirit leads me to – Ebenezer Obey

    I will remarry if Holy Spirit leads me to – Ebenezer Obey

    The unassuming and self effacing Juju Superstar turned Evangelist, Ebenezer Obey-Fabiyi  talks to Jane Kolade about his road to success, his rustic beginnings, the place of grace in his life, and lots more. Excerpts;

    •  How I met Fatai Rolling Dollar
    • Why I Never smoke, drink, or womanize – Obey

    So, how did it all begin?

    It all began in my early years growing up in the town of Idogo. I grew up in church as my mother was a devout Christian; always taking me to church, and can say I was influenced to music in church. I was in the church choir, and the school band. And it has been an ongoing thing for me ever since.

     

    Parents often did not want their children to go into entertainment, was your case any different.

    Growing up, both in church and school we had drama and music groups, and I was a good actor. My mother was happy with that. At some point, Idogo; the town I grew up in had a Boys and Girls club, and it had a drama group. My talent was obvious such that I became a star.

    At school, people would shout my name whenever I came into school in the morning. I was so popular at some point that my mother did not like it as she did not want me to become an entertainer. She wanted me to become a doctor or lawyer. She would show up during rehearsals, and tell me, “I don’t want you to do drama. I want you to be a successful person in life.

    Face your studies, study to become a doctor or lawyer; that is success. But playing music or acting in dramas all over the place, no!” She would wake me up at midnight to talk to me, and I would promise to stop, but the next day, as soon as I heard my friends playing, my mind would go back there.

    The game continued until I asked her why she was unwilling to let me follow my passion. She replied that musicians lived reckless lives; drinking, smoking cigarettes, and weed, she did not want her son living such a life. So I told her, “I will go into music, but I will not do those things you mentioned. I will be a good example.”

    That was how she stopped following me around. I became a star and a well known artiste. Thank God I did not do all those things. Everything my mother told me helped me during my journey, I met smokers and all sorts of people on my journey, but I decided never to do all those things. My mother was so happy and proud of me because everything a lawyer and doctor could achieve, I achieved.

     

    How was growing up like for you?

    My mother was a disciplinarian. As such, we did not have the kind of freedom today’s children have. A glance from my mother had a meaning, and I knew it. As a matter of fact, if we found money on the road and told her when we got home, she would insist on going there with us, and ask us to return the money.

    She believed that the owner would retrace his/her steps in search of the money, and find it. We got so used to it that we never picked up missing money. All that discipline helped me in my life. My mum was a very caring mother. As matter of fact, she came to this world to take care of her children, never allowing us to suffer.

     

    How many are you?

    Three, I have an elder sister, and younger brother.

     

    At what point did you realise that you wanted to pursue music as a career?

    Music was a hobby for me; I never thought that it would be my profession, especially with my mother’s warnings. But, we had a band in Idogo called the Ifelodun Mambo Orchestra during school holidays, but it wasn’t for money. Anytime we went out to perform, I would feature, and they wouldn’t want me to leave. But the day I assisted two men to get amplifiers for rent, at they gave me two pounds the end of the day, at a time when I was on three pounds a month. It was that singular event that opened my eyes, and changed my perception of music from a hobby to a profession. After that I met Fatai Rolling Dollar, our friendship led to the formation of a band. He was the bandleader, and I was next to him. The first day I met Rolling Dollar on the way from Mushin to Itire road. For every chord he struck I would make a composition, at some point he said, “Bobo yi, ti e po o!”Which means, “Guy you are too much!”

     

    Which year did you realise you could live off music?

    1. I had a band in Idogo called the Royal Mambo Orchestra, apart from the Ifelodun Mambo Orchestra. I left Rolling Dollar in 1959.

     

    If you were not into music, what would you have been doing?

    I would probably have been a businessman.

     

    You were already an established secular musician when you went into gospel music, how did that come about?

    My Christian background played a dominant role in my life and music, and is obvious in my music. This may be why all my records are prayerful songs. Some people often tell me that all the while they have been buying my records; they had seen the traits of one who is close to God in my music. I love God. He gave me success in music; taking my music all over the world, becoming internationally known in the process. It was in all of that God called me into the ministry. Even though at the beginning I struggled with him, I did not want to surrender but finally could no longer resist. Almost a year later, on my fiftieth birthday, I made my call known, and went into ministry, using music as a medium to pass the message. People love music, and anytime they see me they still want to listen to me. I thank God that He who gave me success has used me in ministry. After seventeen years in ministry, the Lord led me to holding special appearances as an outreach, to Christians and non-Christians alike. I do that to tell people of the love of God, and it has worked fine. By the grace of God, we have Ebenezer Obey Evangelistic Ministry, and Decross Ministries, which is the church arm of the ministry. Ebenezer Obey Ministries organizes crusades, revivals and so on. And I thank God that he has given me success.

     

    In your heyday, some homes were preserved because wives wanted to attend functions that you were to perform at, as such they would maintain the peace. That was the power of music and your brand, and the effect it had on the society. The kind of music played today makes one wonder if musicians today realise the power they possess, and why they are not using it?

    I believe that they do know, because they are reaching out to their generation. They know that youths follow popular artistes, and that is how it has always been. But there is need to watch it, if only because their fans will follow whatever they do. It is now up to them to find a way to use music to communicate good tiding and teach good values, and also use it for nation building. For instance, in 1966 during the Civil War, I recorded a song for Soldiers at the warfront. It cooled the nerves of their parents. I also recorded Keep Right when the country moved from the left to right hand drive. The record was to educate people on how to avoid road accidents. I also did a song about the Operation Feed the Nation program, and also when the country changed currencies, from using Pounds to the Naira. I have always used my songs to educate the masses. And it always helped a great deal to reach them. This buttresses the fact that music has the power for great positive or negative change in society.

     

    Looking back, what are the things in your background responsible for your success?

    In everything in life, God is number one. And good parents who were always after whatever I was doing. Never leaving me to do what I liked. Telling me what I could, and could not do. The discipline helped me a lot. I was taught the way to follow, what to do and not do, things that could get me into trouble and so on. Knowing that, I chose my lifestyle.

     

    If a young man just starting out in music were to come to you for counsel, what would you advise him to do, and not do?

    God guided me in everything I did, and saw me through. There is no way a man can live his life without making mistakes, but I thank God that my successes outweigh my failures. Having said that, I must say that failure does not exist in my dictionary, as I believe that there is nothing a man cannot achieve if he desires it. Once you can conceive it, you can achieve it, as long as you set a goal, and commit it to God’s hands. You will see it happen.

    The only thing I can say about music is that you are loves by everybody, so if you don’t watch it, when one is young; women would go to any length to get close to you, and show you love. If you are not careful, that is the area any musician must be careful not to fall to temptation. God has actually taken care of me and led me to live a good life. There is no way one can live without making mistakes, but all in all, being close to God helps.

     

    Can you cast your mind back and tell us the qualities you saw in your late wife that attracted you to her?

    Her gentleness, I was looking for someone I believed I could spend the rest of my life with, and I knew those qualities the person must have. I was looking out for those qualities, and found them in her. For instance, she believed in me and I in her. And I am the Head of State of the house. We talked together in harmony, sharing thoughts. She always wanted to know more. She knew my ways, and they became hers. She never gave me any trouble, and we understood each other.

     

    With her passing, do you have any thoughts of remarrying?

    This question comes up all the time. In the past, I said I would not remarry. But now I will say that I will remarry if the Holy Spirit leads me to. As for now, the children are taking good care of me.

  • ‘Government should  take entertainment  more seriously’

    ‘Government should take entertainment more seriously’

    AS the need to diversify Nigeria’s mono economy becomes more urgent, the federal government has been urged to pay more attention to the entertainment industry. This call was made by Victoria Nkong, CEO of Qtaby Events.

    Speaking with The Nation, Nkong said that seeing that entertainment has become a major income spinner in the economy, the government should take entertainment more seriously.

    “I’m not talking in terms of giving money to all of these boys to use them as a tool to reach the youths but in terms of regulating what happens in the industry. If the government wants to sanitise the sector, we should have them ensuring that entertainers need to pay taxes. I know most of the people in the industry won’t like to hear this but entertainers need to pay taxes from what they make. In the same vein, the government needs to set up some form of insurance for entertainers,” the entertainment entrepreneur said.

    In addition to all that, she said the government also needs to set up training programs for industry practitioners.

    “It doesn’t matter if it’s free trainings because we know you are not going to tell an Olamide to send his manager on business training. These guys don’t know these things. These are guys who are not prepared for stardom. It happens to them. A guy leaves Mushin, he’s talented and has some help and in the space of one year, sees himself all over TV with a lot of fans. If he’s not prepared or has the right team to always call him to order, he could become a vice to the society. The government can afford to organise free trainings for Artiste Managers. There’s a way of luring them in because if it gets sanitised, we would be doing the country and our economy a lot of good,” Nkong added.

    Nkong is an entertainment consultant and producer and has been involved in events planning. She has produced events like the prestigious KORA Awards, the first Tinapa International Trade Expo and the recently held Headies Awards among others.

  • MTN relishes partnership with entertainment industry

    MTN relishes partnership with entertainment industry

    MTN, a foremost telecommunication company in the country has described its role in promoting the entertainment industry as a worthwhile venture.

    The company identified its role in paying royalties to deserving artistes through its caller tunes, investment in endorsement deals and discovery of fresh talents through sponsorship of Project Fame, an annual reality television show as some of the ways it has contributed to the growth of the industry.

    The company in a statement said: “Through our ring back tones popularly referred to as caller tunes, launched in 2008 as a revenue stream, we harnessed the huge potential in an innovation that has turned out to be safely rewarding to both the artistes and the industry, becoming one of the largest distribution platforms for music content in Nigeria.The caller tunes provided Nigerian artistes with a concrete means to monetize their content and enjoy a full reward for their labour since it was impossible for the songs on the service to be pirated or duplicated.

    “In 2013 subscription to the caller tunes service of MTN Nigeria alone reached the 17 million subscriber mark a record that seem intimidating and unbeatable for other networks. At the moment MTN Nigeria is not dropping standards as its caller ring back tunes have a staggering number of over 39 million subscribers. It is remarkable that in 2014, MTN generated N5 billion which it paid as royalties for Nigerian music artistes who sell their contents as caller tunes on its platform.”

    It added: “In 2012 MTN threw out its first endorsement deal when it hired the services of pop singer Davido as the ambassador of MTN Pulse in a deal reportedly worth N30 million. The following year past winners of the MTN Project Fame, a show solely sponsored by MTN, singers Inyanya got N40milion Mike Imyke ayansodo N10million, Chidinma N20milion and Praiz N20million.

    “The Nigerian entertainment industry will not forget in a hurry the famous move of Hafeez Saka Oyetoro from another telecom company taking the spending spree to another level. MTN dispensed some more millions, this time to young Wizkid, Tiwa Savage, Kcee and even Don Jazzy along with younger brother the Prince got their share of the better times. The papers went agog with headlines of MTN’s 500m on endorsement deals leaving opposition with much to catch up on.

    “The Project Fame is another demonstration of MTN’s commitment to improving the music and entertainment industry in Nigeria. Since its inception the Project Fame has churned out talents and revealed sublime music potentials to Nigeria and the world. The discovery of the likes of Chidinma, Praise, Iyanya, Timi Dakolo, Omawunmi and others has proven an undisputable fact that Nigeria artistes can hold their own against their foreign counterparts if given equal training and attention.

    “The immediate rise to fame and fortune and sustained consistency of proud products of this academy is also another testimony that our very own local talent, sound and even music has come to stay and for good.”

  • Future Award: Olamide wins Africa Prize in Entertainment

    Future Award: Olamide wins Africa Prize in Entertainment

    Young lyricist, Olamide Adedeji, aka Badoo, made a great impression at this year’s edition of The Future Awards, beating the likes of Yemi Alade, Vanessa Mdee,

    Anne Kansiime, and South Africa’s Refiloe Maele ‘Cassper Nyovest’ Phoolo to clinch The Future Awards Africa Prize in Entertainment.

    InterContinental Hotel, Victoria Island, venue of the event swelled with pomp on Sunday with noatable society and showbiz personalities around Africa making  a loud presence the award show.

    The annual event celebrates Africa’s most creative minds across

    various fields, and it was Olamide’s major excitement after he lost his dad recently.

    “Future awards! Oshey ….thanks God bless you guys… God bless my supporters,” the artiste said on his Twitter handle.

    Olamide, 26, entered the spotlight in 2010 when he released his first single, Eni duro.  He has gone ahead to release four commercially successful studio albums as well as a collaborative record with fellow indigenous rapper, Phyno.ý His latest album, Eyan Mayweather ýwas recently released to critical acclaim.

    Olamide who runs his own label, YBNL, raps in a unique blend of Yoruba and English. He has emerged in the last five decades as one of the most prolific and commercially viable artistes on the continent.

    Artistes on his label include Lil Kesh, Viktoh, Chinko Ekun and Adekunle Gold.

     

  • Entertainment: A new bait for shoppers?

    Through entertainers, Shopping malls and retailers have found new means of attracting shoppers to their outlets. Although this comes at a cost to their businesses, it has nonetheless, proved to be a viable means of boosting sales and creating awareness for their wares. TONIA ‘DIYAN writes.

    It was planned to be a brief shopping for groceries. But that plan eventually snowballed into an unexpected shopping spree for Mrs. Lara Oyediran, a housewife and mother of two. Oyediran had taken her children, ages six and four respectively, with her to the Ikeja Shopping Mall, penultimate Saturday, with the aim of stocking her house for the week.

    Arriving the Mall, Simisola, the younger of the kids, was attracted to a particular shop courtesy of the “human” teddy bears and other animal characters dancing away and playing with passersby in front of the outlet. “Mummy, look at Barney and friends in the television is dancing here,” she screamed. Barney is a teddy character in a popular children’s cartoon series. And as Simisola ran towards the dancing “animals”, her eyes strayed to a doll in the store, which she hurriedly grabbed and refused to let go. Eventually, her mother had to cough out N8, 500 for the doll. It was not part of her budget for the shopping.

    Such is the power and influence of the use of entertainers by retail outlets to promote sales for their business. It has now become the new fad in shopping malls and several retail outlets. True to its definition of being a one stop shop for shopping and leisure, the modern day mall, complex or plaza, stands out as a theater where people go not only to shop but to be really entertained. Bakare Ibukunoluwa, a cosmetics retailer, confirmed that it is now common for malls or any shopping place to deploy several entertainment strategies to attract customers. And the reason, she further explained, bothers on making more sales.

    “You have to get shoppers to a shopping place, and the entertainment coefficient in a mall is something that builds traffic. This is the logic behind many malls now using entertainers to lure the people to the place; the ultimate reason is that it enhances their sales,” Ibukunoluwa explained. The crowd at Ikosi Shopping plaza in Ketu, Lagos, last weekend buttresses her explanation, even as the patronages at eateries and cafes within a mall also strengthens the affinity between shopping and leisure.

    The Palms Mall, Lekki, Lagos, became the preferred destination for people, who not only want to shop, but want to get a dose of entertainment too. The mall became an instant hit with its music, lightings and appealing ambience which makes people contented to just look around, window shop or simply relax.

    The Silverbird Cinemas, Play Zone and eateries are among the side attractions that endear many to the mall. Silverbird Galleria began to attract people with the cinemas long before it became popular as a shopping destination. The idea is to get people there and actual shopping could follow; and what could really lure people if not a conducive environment to unwind and an inviting place to shop?

    Stand Up Nigeria, the monthly comedy show at the City Mall, Onikan, cinema draws a good number of people to the mall. Same goes with child care stores. Children’s game and toy store, such as Lego would always provide bouncy castles, swing, mascots and toys for the kids to play while their parents shopped for them.

    Michael Chu’di Ejekam, director of Actis West Africa’s real estate division, lead developer of the Palms and Ikeja City mall said: “We are trying to push a retail revolution; create a fun place where people can come in with their families to shop and have fun. It comprises the cinema, the textile shops, restaurants and a lot of other relaxation and shopping centres. That is what my company, Actis, is trying to lead – a destination centre where you have to come in the morning and don’t have to leave till evening; something different that we are proud of. “ the whole family can go shopping together. Take the children along. They can spend like two hours at the cinema watching a good movie. You can go to the jewellery store, there are clothing stores, shoes stores, super market, computer electronics and other items you need. When you are done shopping, go pick your children and visit the restaurant or eatery. It is all encompassing”.

    In the same vein, former Chief Executive Officer Broll Nigeria, Developers of shopping malls in Nigeria ones said “Some of the questions we considered when we are malls are: how do people buy? What do people want? In what order do people buy? Who are the impulse buyers? Who are those who go straight to the destination? How do the children drive it? What is in the mind of people who are going shopping? You have to understand all of these and then you can decide to place the tenants where they would complement one another. This is why if you look at places, such as The Palms, Ikeja City Mall, the Grand Towers Abuja Mall, Polo Park, Kwara Mall or Ceddi Plaza, you see excellent service delivery in all areas,” she said.

    Many, who spoke to The Nation Shopping at The Palms, Silverbird Galleria and E-Centre affirmed that they are mostly there to catch some fun. “Of course, I come here to shop but trust me, I also want to catch some fun,” said Rita Robert, a shopper at the Palms.

    For Femi Ajulo, there is more to the mall than just shopping. “I am a retailer on the Mainland and I love to see what makes people rush to this place. I come here to catch inspiration for my business. For instance, I have added a lounge as an extension of my store; it even attracts more people who relax, wine, dine and eventually shop,” he said.

    Like Mr Ilechukwu, many new shopping places are incorporating dining and entertainment to their mix to make their centres recreational shopping destinations and to drive frequency of visits and length-of-stay. Indeed, the shopping centre is being reinvented for the age of the grounded consumer. “Today, we are moving to an experience economy where what consumers want are experiences-memorable experiences which engage them in an inherently personal way.

    “Some are devoting up to 35 per cent or more of their ‘store’ GLA to entertainment, restaurants and cinemas. When entertainment is incorporated into a shopping complex, it is sometimes referred to as a retail entertainment center (RECs), retail-tainment, shoppertainment or mall-tainment.

    “The end of conspicuous consumption and a decrease in shopper visits due to the Great Recession has made it even more important to generate traffic with other than shopping for stuff.”

    With over 75 per cent of shopping trips and purchase decisions being made by women, it is important to meet a woman’s needs at shopping destinations. This often also means meeting the needs of children when they accompany their mother on a shopping trip. Experts are also  rising up in shopping center design, development and management, market research, designing family-friendly facilities for entertainment, education and play..

     

     

     

     

     

     

  • Entertainment industry, viable platform for job creation- Ambode

    Entertainment industry, viable platform for job creation- Ambode

    Lagos State Governor, Mr. Akinwunmi Ambode on Wednesday said the state government will explore the potentials that abound in the entertainment and arts industry as a viable platform to create jobs for the teeming youths in the state.

    The Governor spoke when some members of cast and crew of ’93 Days’, a film which chronicles how the state effectively contained the Ebola Virus Disease last year, paid a courtesy visit to him at the Lagos House, Alausa, Ikeja.

    He assured the team, led by veteran Hollywood actor, Mr. Danny Glover, that his government will give the necessary support to project the ideals of the film, stressing that the collective feat recorded will remain a milestone in the history of the state

    “Clearly, what you have done to join hands with our people in Nollywood is to celebrate one of the major successes of Lagos State.”

    “Our government will support this project. No story can be told better than in graphic form, and once you are turning this story to a movie, it means that every other part of achievement that we can put together, it’s going to be something historic, it’s happening for the very first time, apart from the fact that it is showing the way government has been able to respond to issues that relate to the society, we are also showcasing what Lagos stands for.”

    The Governor while thanking the crew for deeming it fit to use the film to retell the Ebola success story in Lagos, also seized the opportunity to name Mr. Glover as Brand Ambassador for Lagos, saying that his wealth of experience will benefit the entertainment industry in the state immensely.

    “I can say that this is a platform to rebrand Lagos and for that reason. We would support this film and everything that has to do with it. Like I said, we would be looking forward to the premiere and I’ve told Danny that he has to be part of it and bring his experience and social-capital into it and he’ll be coming with other world class actors to do that, we would join in promoting this also.”

    “That means a lot to us and it would also mean a lot to the entertainment industry. It would be part of the legacies that you would be leaving to us here because as much as we look forward to all the great things that you have achieved, we believe also that this would also be part of the celebration for your 70th birthday next year”, he said.

    “As we move forward, in 2017, Lagos will be 50 years, so, Lagos at 50 is something that we are planning and the planning must start from now and it has so much to do with entertainment and things that are actually monumental and iconic. I’ve also extended invitation to Danny Glover and he would be part of that celebration come 2017”, the Governor said.

    He said his administration will continue to support the strides of Nollywood industry, expressing optimism that aside providing entertainment to the eyes, the industry has the capacity to stimulate job creation for youths in the state.

    Earlier, Glover said the film ’93 Days’ acknowledged the efforts of the state government in curtailing the Ebola Virus Disease adding that it was not a mean feat.

     

    He welcomed his nomination as brand Ambassador for the state, saying he shares the vision of Governor Ambode to further project Lagos as a Centre of Excellence.

    He also pledged to engage in works that will encourage upcoming artist to fully actualize their potentials.

  • ‘Entertainment fund didn’t go round’

    ‘Entertainment fund didn’t go round’

    Gregory Odutayo, Director of Royal Roots Productions, in this chat with Edozie Udeze,  explains the nitty gritty of the disbursement of the intervention fund. 

    What is the essence of the $200m fund released to the entertainment industry by the Federal Government?

    The fund is meant to support the entertainment industry. It is a fund meant for the artists. Well, it started from the point where a lot of artists could not have access to the funds provided by the Bank of Industry (BoI). At that point, a grant-like fund was instituted by the Federal Government for the artists. It was essentially with a group that was managing it. This was under the Federal Ministry of Finance and people were then asked to submit their projects. And with their own wisdom and understanding, they then call you for an interview to come and defend your project. You will be asked to defend how you will implement that project. And based on that, the grant will be given to you. I’m not here to question the rationale behind it. But I think the government did it because of that gap that existed between the Bank of Industry and the banking sector as a whole. This is like a business to business relationship between the bank and whoever was operating it. Therefore what the Federal Government has given to the entertainment industry is just like a grant for the film makers and other artists.

    Essentially, what we were expected to do was to ensure that the project was done and the Federal Government was credited as being the facilitators of the grant. This sort of fund or grant is done all over the world and that was the reason for what we have. All the applications people made were looked into. I’m also aware that a lot of people were given some certain amount of money to pursue their projects. Some of the projects are to do radio and television projects.

    Who is supposed to disburse this money and how much was really released?

    I really have no idea as to how much that was released. You know, in terms of who is in-charge or the group, it was a group working under the Ministry of Finance in collaboration with the Ministry of Culture and Tourism. This was so because I know that the Minister of Tourism was also part of it. And it covers not just productions, but marketing, empowerment and then it also covers training. A lot of schools, practitioners were sent on training abroad based on that fund. That was the first set of grants. Then I know a lot of distributors also were given grants to pursue their own projects. Producers were also given grants. However, I was not in the group of the people as they were given the grant and, so I wouldn’t be able to say how much each person or group got. I do not know how much that was disbursed or what quota that was involved. But I know for sure that people got money while some people were trained abroad.

    But whether the monies given out were up to the amount earmarked for those purposes, I cannot really say. We were not party to how much each person got. You can probably know how much you got. The money is not meant to be recovered; it is just a grant to help the sector and the practitioners. The money is meant to give capacity to the industry. And like I said earlier, it is done all over the world. When you give out grants, it is not meant to be recouped. All I know is that there are different levels of grants. Some are being given out as loan, others for capacity building while some others for cultural grants. So it depends on the terms of that grant as it is given out.

    Do you think the grant has been helpful to the industry?

    Oh, unfortunately, I can only speak for myself.  Yes, I was a beneficiary, even though when we applied, some of the questions asked before the grants were given out were not satisfactory to us.  Some of us were not happy with it because we believed that some of those questions were not relevant to the issues raised. I appreciate the amount that was given, yet it was less than 20 per cent of what I asked for. Yet in a way, it was a catalyst for a lot of productions that I made.

    Unfortunately, and I say that with all sense of responsibility, there is no control process in the manner the grants are being given. I know a lot of people who have collected that money who will not use it for the purpose for which it is meant. Some applied to use it to produce films but I’m not sure they will. This is so because there are no checks, no balances and no control. They should check to make sure that the money they give out are properly channeled. This is not happening and that is the stack reality on ground. But for those who have made use of it, I think it has empowered them. A lot of productions now happen because of that grant.

    It is something that is worthwhile.  For me, I have used mine with money I got elsewhere to produce a film that will be released in December this year.  However, physically, from what we can see in the industry, it has achieved some purpose. All my development now as a producer has nothing to do with that grant. But I have channeled mine into film production. I got only N7 million and that is not enough to do a film. But that was what I was given.  However, my attitude to it is that if I am given one Naira for a purpose, I must utilise it for that purpose. I should be able to give account of that money on how I have used it. If I knew it was not going to be enough, the moral thing to do was to return it. But the fact that I had taken it, I must use it for the purpose it was given to me. It was a drop in the ocean, less than 10 per cent of what we needed to do a film. When the film is released, we will give the Federal Government a copy to justify that grant. We wish that government will pump more money into the industry because soon, oil will dry up but our culture, our tradition, our heritage and so on, will never dry up.

  • GOVERNMENT HASN’T DONE MUCH FOR ENTERTAINMENT–DJ NEPTUNE

    GOVERNMENT HASN’T DONE MUCH FOR ENTERTAINMENT–DJ NEPTUNE

    Popularly known as DJ Neptune, Lagos-born Edo State entertainer, Patrick Imohiosen has been around and has fully paid his dues in the Nigerian entertainment scene. From joining Daar Communication’s flagship radio station, RayPower 100.5 FM in 2004 after studying in the UK, to gradually rising to become one of the veteran disc jockeys in the country, DJ Neptune bares it all in this chat with TADENIAWO COLLINS.

    WHAT inspired you to go into the entertainment industry?

    I have always had the mentality of  an entertainer and desired to be a musician when I was much younger, but my dad discouraged  music as a career. But, along the line, I lost my dad, and became free to chooses career for myself. I got into disc jockeying after attending a party and seeing DJs playing live. The experience I got from that party in 1999 was what led me to arrive at the decision to become a DJ.

    If your dad were to be alive, do you think you would have become a DJ?

    He wanted me to be an engineer, but I think along the line I would have still found myself doing what I am doing now because if it’s not music then it’s nothing else. That cannot stop me from doing what I want to do, and i would like to use this opportunity to advise other guys out there to pursue their desire. If you have talent, nurture the talent because at the end of the day, you never can tell what will put food on your table.

    What inspires your various creations?

    Things around me.

    What is special about DJs?

    If you check the entertainment industry, after production from the studio the next person is the DJ, they help you to reach out to a lot of people. There are many and you know when you have the DJs playing your songs obviously you will go far. As a DJ, if you are able to make your own music, why not do it? It is another way of stamping your name, and thank God I made the move before Dagrin died. If I had delayed, they probably will never have any mix like that, and the mix is one of the best hip hop collabos in the Nigerian entertainment industry. There are things you cannot do as an artiste but DJs can.

    Any mix yet?

    I have released lots of mixes. I released one reggae dance mix a few weeks ago, and just recently I also released another unusual mix. If you go online, I have over 50 mixes. Mixing is part of DJs’ culture, and I make use of professional DJ equipments when working on my mixes.

    How has the journey been so far?

    I started this professionally in 2001. I was studying under a DJ called DJ Douglas based in UK. Then in 2004, I had the opportunity to go on radio, with, RayPower FM where I freelanced for a year before I was staffed in 2005. That is where the journey began and that is where I got my breakthrough.

    Are you still with RayPower FM?

    No, I left the station in 2010.

    Why did you leave?

    Nothing happened; I felt the name was getting bigger and I needed to venture into other things and radio was taking much of my time.

    What are you working on presently?

    Basically, I am doing a lot of things at the same time. I’m working on an album which will drop hopefully before the end of this year; the recent one was with Davido. I am also working on an online radio show which is 90 percent done. Look out for that. It’s not like I left radio because I don’t want to be a radio DJ; radio is part of the platforms that made me who I am today. Finally, people should look out for more from me this year. I started DJ Neptune live in America, and it’s a tour I would like to take round the whole world. I started in Los Angeles, then to Washington DC, and many other places.

    What is the radio show going to look like?

    It is going to be a radio show that will give you the experience of being in the club from the comfort of your home. It is going to be energizing.

    Who are your sponsors?

    I am speaking to one or two sponsors right now, but would not like to disclose that presently.

    Is the radio show going to be based on music alone?

    It’s going to be music and entertainment. It will also inform you of the latest songs within and outside the country and we will have parties as well.

    Do you think government has done enough for the industry?

    Entertainment wise, I don’t think so. Maybe things will get better with this present administration, otherwise, they have done nothing much. During the campaign, lots of them associated with entertainers despite the fact that they mostly looked down on entertainers in the past. Meanwhile, it is a sector that can actually dictate what is next.

    What would you like the government to do for the industry?

    There’s a lot of revenue to be generated from this industry. Imagine if we have proper venues in 10 states and you are organizing a show that will feature the whole world in partnership with the federal government. It will generate revenue. The government should also try and fight piracy to minimal level. Once something is done, people tend to jump to it, but as for me, I have production skills. 80 percent of jobs, I sit down with the producer to discuss what I want. Most times I have the idea of what the chorus should be. I still give credit to everybody because as a DJ you have the talent to sing and producers have their own talent too. We sit to share ideas, and that is my own input in production.

    Any challenges so far?

    I had my low moment at the early stage when I started. Then, after shows, I will go home with nothing but because of the love I had for it, I continued. At some point I had second thoughts as to if it was going to be profitable in the future; like they say, ‘no one knows tomorrow’. I faced a lot of challenges when I started but here I am now.

    What was growing up like?

    I am the only boy. I have two white sisters whom nobody knows about, and another sister that passed on a few weeks ago.

    Does your background influence who you are now?

    Yes, because my dad would always sit me down, and make me understand that whatever is worth doing is worth doing well. He taught me that I can always fight for what is mine without depending on anyone. I was brought up with that mentally.

    Who do you look up to in the industry?

    A lot of people like DJ Jimmy Jatt; he is a family man that has been in the industry for over 25 years, and he is still strong, hungry and passionate about disc jockeying. He is very innovative, and I am as hungry as when I started in 1991. People celebrate me that I have made it but I don’t feel so, because I’m still hungry and I want to be known in the whole world.

    Tell us about your love life?

    I am married, and my wife is a very understanding woman. I spend a lot of time with my family when I’m not working. Sometimes we go on vacation to keep the vibe going so; it is not all about work.

    How did you meet your wife?

    I met my wife in America while on an official trip, and the rest is now history.

    Any major difference between Nigerian and European DJs?

    Yes, our counterparts enjoy advanced technology with strict regulatory bodies to protect them.

    Do you think we can stop piracy?

    No, we can’t because there are lots of software you can use to mix songs these days. Even non-professionals are sinking songs all in the name of mixing, so people no longer pay much attention to professionals that are actually doing the job. I give it to DJ Jimmy Jatt. I remember a situation when you will be invited to perform at an event and you will be made to sit in the corridor while the event will be happening in the sitting room. But we still thank God because people are getting to appreciate DJ mixing live now.

    How do you handle female fans excess?

    I love them back for loving me, but there is still that little pillar there.

    Any crazy experience with a female fan?

    That was  before I got married.

    What is your take on some parents stopping their wards from studying music or taking Disc Jockeying as a career?

    I am not going to be that kind of dad that will choose careers for my kids. I will send you to school, give you the best life, and guide you to pursue your desire.

    What will you never be caught wearing?

    Skinny jeans.

  • BET to debut entertainment show

    Africa’s biggest channel, Black Entertainment Television (BET) is set to debut its entertainment show, BET Buzz, which would feature entertainment news and celebrity gossip from all African continents and the world at large.

    The channel has appointed South African singer and DJ, Tamarsha Khanyile and Top Actor, Altovise Lawrence as hosts of the show.

    Following their achievements, Tamarsha came to limelight through presenting on Selimathunzi and covering the Metro FM Awards Black Carpet show while Altovise rose to fame after winning BET’s reality show contest, Top Actor earlier this year.

    Tamarsha said: “I’m so excited to be part of this exciting new show for BET, and to being able to grow my profile within the entertainment industry.”

    Also speaking, Altovise said: “BET gave me an amazing entrée into the entertainment world, thanks to Top Actor, and I am now looking forward to forging even closer links with this amazing global brand.”

    The show is to air daily on BET (DStv channel 129) from September 1st at 6pm and on BET2 (DStv channel 135) at 6:30pm and a weekend compilation on Saturday on BET(6:40pm) and BET2(8:40pm).