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Tag: Hi-Life Fest

  • Life Lager wraps up 2019 edition of Hi-Life Fest

    Life Lager, the beer brand renowned for inspiring progress and for celebrating the culture of the South East people has added another landmark achievement to its growing list of successful consumer engagements. The 2019 edition of Hi-Life Fest, which is proudly sponsored by Life Lager, came to a fitting conclusion recently.

    The competition, which is in its third year, has been a huge success with various regional knockouts across the south-eastern parts of the country. The search for the next Hi-Life king saw Life Lager head to cities such as Awka, Asaba, Onitsha, Enugu, and Port-Harcourt.

    After two months of exciting musical events across these cites, four finalists emerged as the cream of the crop and these four talented artistes took to stage in Onitsha, hoping to do enough to impress the judges on the night.

    The judges included actor/singer – David Jones David, renowned dance instructor – Dr. Jude Akaz, highlife legend – Bright Chimezie, and Nigerian music icon- Onyeka Onwenu.

    After a keenly contested showpiece, Chijioke Charles emerged as the winner of the singing category and Ofu Obi Dance Troupe won in the dance category. All winners on the night were clearly elated, particularly as they were handed their cheques.”

  • Life Lager wraps up 2019 edition of Hi-Life Fest

    Life Lager, the beer brand renowned for celebrating the culture of the South East people has added another landmark achievement to its growing list of successful consumer engagements.

    The 2019 edition of Hi-Life Fest, which is proudly sponsored by Life Lager, was concluded last week.

    The competition, which is in its third year, has been a huge success with various regional knockouts across the south-eastern parts of the country. The search for the next Hi-Life king saw Life Lager head  to cities such as Awka, Asaba, Onitsha, Enugu, and Port-Harcourt. After two months of exciting musical events across these cites, four finalists emerged and competed at the grand finale in Onitsha.

    The judges included actor/singer – David Jones David, renowned dance instructor – Dr. Jude Akaz, highlife legend – Bright Chimezie, and Nigerian music icon – Onyeka Onwenu.

    After a keenly contested showpiece, Chijioke Charles emerged as the winner of the singing category and Ofu Obi Dance Troupe won in the dance category. They were given cheques.

    Expressing his excitement Chijioke Charles  said  “I dedicate this win to God, my family and everyone who supported me, I am lost for words. This is definitely the happiest day of my life and I am so grateful to Life Lager”

    The  Portfolio Manager – Mainstream Brands Nigerian Breweries Plc., Omotunde Adenusi, pontificated on the success of the competition. – “Life Lager is all about progress. Giving these talented acts a platform to showcase their talents has been a thing of joy for us. We believe everyone who has been on this show is a winner and we look forward to seeing how they progress in their careers. We also thank our loyal consumers for constantly coming out to support our contestants, we have thoroughly enjoyed sharing these nights with our consumers and they can expect more of these in the coming years.”

    This finale capped off 12 weeks of sensational music shows across south-east Nigeria. Some of the finest entertainers in Nigeria, such as KCEE, Onyeka Onwenu and Phyno graced the stage with electrifying  performances.

  • Life Lager wraps up 2019 edition of Hi-Life Fest

    Life Lager, the beer brand renowned for celebrating the culture of the South East people has added another landmark achievement to its growing list of successful consumer engagements.

    The 2019 edition of Hi-Life Fest, which is proudly sponsored by Life Lager, was concluded last week.

    The competition, which is in its third year, has been a huge success with various regional knockouts across the south-eastern parts of the country. The search for the next Hi-Life king saw Life Lager head  to cities such as Awka, Asaba, Onitsha, Enugu, and Port-Harcourt. After two months of exciting musical events across these cites, four finalists emerged and competed at the grand finale in Onitsha.

    The judges included actor/singer – David Jones David, renowned dance instructor – Dr. Jude Akaz, highlife legend – Bright Chimezie, and Nigerian music icon – Onyeka Onwenu.

    After a keenly contested showpiece, Chijioke Charles emerged as the winner of the singing category and Ofu Obi Dance Troupe won in the dance category. They were given cheques.

    Expressing his excitement Chijioke Charles  said  “I dedicate this win to God, my family and everyone who supported me, I am lost for words. This is definitely the happiest day of my life and I am so grateful to Life Lager”

    The  Portfolio Manager – Mainstream Brands Nigerian Breweries Plc., Omotunde Adenusi, pontificated on the success of the competition. – “Life Lager is all about progress. Giving these talented acts a platform to showcase their talents has been a thing of joy for us. We believe everyone who has been on this show is a winner and we look forward to seeing how they progress in their careers. We also thank our loyal consumers for constantly coming out to support our contestants, we have thoroughly enjoyed sharing these nights with our consumers and they can expect more of these in the coming years.”

    This finale capped off 12 weeks of sensational music shows across south-east Nigeria. Some of the finest entertainers in Nigeria, such as KCEE, Onyeka Onwenu and Phyno graced the stage with electrifying  performances.

  • Hi-Life Fest: Winners share over N6m

    COMING to a close with nine winners, this year’s edition of Hi-Life Fest, a talent hunt show on Igbo highlife music and cultural dance, has earned the winners  a total prize of N6, 600,000.

    The winner in the highlife music category, Dons Ifeanyi from Anambra State, received a cheque of N2m  while the winner in the cultural dance category, Umuchiziri Dance Group, led by Chuzzy Anene, was presented with N2m and decorated as Life Royalty dance group.

    It was jubilation galore for the winners, their team members and supporters at the grand finale.

    Chuks Arthur Uwazie, was also rewarded as the first runner-up in the Highlife music category, with a cheque of N500, 000, while Kalapi Ojuka, who came third, got N400,000 as compensation. Also, Obiajulu Adachi and Agbom Emanuel received N300,000 and N200,000 for emerging fourth and fifth respectively.

    The second runner-up in the cultural dance category, Port-Harcourt based Kanaowo Cultural Dance Group, received N500, 000, while the third runner-up group, Asinodrick Cultural Dance Group, received N400,000.

    Most of the winners said they would plough their prize money back into their trade, by getting more instruments to improve their artistry.

    Although Chuks Arthur was silent on his plans, he commended Nigerian Breweries for coming up with such a wonderful competition, that has provided many aspiring artistes hope for the future.

    HiLife Fest traditional music talent hunt started on March 18 with over 700 contestants who registered and were screened across the southeast including, Aba, Port-Harcourt, Asaba, Onitsha, Owerri, Nsukka and Abakaliki.

  • Talents compete for N2m as Enugu hosts Hi-Life Fest

    The coal city of Enugu is set to host the grand finale of Hi-Life Fest on Saturday, June 2, 2018 where contestants will be vying for a N2m prize.

    The talent hunt which is aimed at celebrating the heritage of Igbo people through music, has featured acts from seven state auditions. Over the past weekend, the indigenous highlife music competition took the talent hunt to Onitsha, Anambra State, where the remaining contestants – five groups in the traditional dance category and 10 singers in the highlife music category – slugged it out for a place in the finals.

    And competing for the grand prize in the Hi-life music category are Dons Ifeanyi Frank (Anambra), Kalapi Ojuka (Port-Harcout), Emmanuel Agbom (Delta), Uwazie Chuks Arthur (Imo), Chinedu Obiajulu Ada-Chi (Enugu) while the traditional dance category will feature Kanaowo Dance group (Port-Harcourt), Noel Cultural Entertainment (Ebonyi), Asinodricks Africa (Imo) and Umuchiziri Egwu Cultural Dance (Enugu).

    One of the finalist Ada-Chi said – “I am so glad to be the only woman to make it to the grand finale in the singing category considering the fact that it is a male dominated activity, I am still here and I hope to clinch the grand prize.”

    Last year, Chibest David from Imo (Owerri) won the maiden edition of the the Fest. The Enugu finals of the Hi Life fest, an initiative of Life Continental Lager Beer which is brewed by Nigerian Breweries Plc, will feature performances from Onyeka Owenu, Phyno, Bright Chimezie, Obiligbo Brothers, Tipsy Kelvano and Chibest David.

    Speaking ahead of the event, Bright Chimezie said: “All the cities we have been to for the festival has featured very talented artistes. It will be interesting to see who eventually emerges the winner at the grand finale. However, I want to emphasize even more on the unity that this competition represents for the Igbo people and the country at large. Beyond whoever wins, the ultimate goal is celebrate Igbo culture through highlife music.”

    The Portfolio Manager – Mainstream Lager and Stout Brands, Nigerian Breweries, Mr. Emmanuel Agu said, “Hilife fest is a show of the commitment of Life Continental Lager beer, the Igbo man’s partner in progress, to continue promoting and propagating the beautiful heritage of the Igbo people through highlife music.

    “We understand how much these classic tunes mean to the consumers and are delighted to bring this music fest to them. Seeing all the honed talents, and the beautiful performances at the quarter and semi finale concerts, have been a joy to behold and we look forward to working with the winners in managing their talent and preserving the beautiful highlife culture.”

    Enugu, which hosts two important annual Igbo traditional festivals – the Mmanwu festival and New Yam festival – has taken further steps to create more festivals which are managed by Enugu council of Arts and Culture.

  • Singers, dancers to battle for ‘Hi-Life Fest’ semifinals

    LOVERS of traditional Igbo highlife music and cultural dance are in for a treat as HiLife Fest’s ‘The Complete Experience’ hits the Eastern city of Onitsha for the semifinal stage of the talent hunt competition today.

    At the recently concluded quarter final, fans were treated to thrilling sessions of highlife music in which five dance groups and 10 singers made it to the next level.

    The semi-final stage will feature Prince Destiny Oluchukwu and Dons Ifeanyi (Anambra state), Chinedu Obiajulu and Emeka Ngwu (Enugu State), Agbom Emmanuel (Delta State), Kalapi Ojuka and Kelvin Emmanuel (Rivers State) Ifeanyi Ogbu (Ebonyi State), Chuks Arthur and Obioha Ikechukwu (Abia State) in the singing category.

    For the dancers, Kanaowo Dance Group (Rivers State), Noel Africa Cultural Entertainment (Ebonyi State), Umuchiziri Egwu Cultural Dance Group (Enugu State), Asinnodricks Africa (Imo State) and Ofu-Obi (Anambra State) will slug it out for a spot in the grand finale.

    Expressing joy on reaching the semi-finals, Emma Agbom gave kudos to the organizers for providing a rich platform for young people to showcase their talent to the world. He was particularly thankful for the grooming and mentoring sessions at HiLife Fest Academy. This, he said, impacted immensely on his performance in Aba.

  • 10 Singers, 5 Dance Groups Storm Onitash for Hi-Life Fest Showdown

    The ongoing talent hunt in Igbo highlife music and cultural dance dubbed Hi-Life Fest has advanced to the semi-final stage which will be held Sunday, May 27 in Onitsha, this The Nation can report.

    At the semi final stage of the contest,10 singers and 5 dance groups will be on live performance to battle for a place in the final and the ultimate grand prize.

    The semi-final stage will feature Prince Destiny Oluchukwu and Dons Ifeanyi (Anambra state), Chinedu Obiajulu and Emeka Ngwu (Enugu State), Agbom Emmanuel (Delta State), Kalapi Ojuka and Kelvin Emmanuel (Rivers State) Ifeanyi Ogbu (Ebonyi State), Chuks Arthur and Obioha Ikechukwu (Abia State) in the singing category. For the dancers, Kanaowo Dance Group (Rivers State), Noel Africa Cultural Entertainment (Ebonyi State), Umuchiziri Egwu Cultural Dance Group (Enugu State), Asinnodricks Africa (Imo State) and Ofu-Obi (Anambra State) will slug it out for a spot in the grand finale.

    Expressing joy on reaching the semi-finals, Emma Agbom gave kudos to the organizers for providing a rich platform for young people to showcase their talent to the world. He was particularly thankful for the grooming and mentoring sessions at HiLife Fest Academy. This, he said, impacted immensely on his performance in Aba.

    At the recently concluded quarter final, fans were treated to a thrilling and engaging delivery of top-notch highlife music in which 5 dance groups and 10 singers made it to the next level.

    Speaking after the quarter final concert, Guest Judge, Michael Ndubuisi, said, “It has been a very unpredictable competition. We’ve had some amazing talents from the various auditions in different cities. It’s almost impossible to even tell who will win as everyone is really talented, so I can’t wait to see which of these contestants will come out tops”.

    With just one more hurdle between these contestants and the grand finale, the contestants will not afford to give anything other than their very best intent on impressing the intimidating line-up of Judges – veteran highlife maestro and creator of Zigma style, Chief Bright Chimezie, music producer and actor, David Jones David, studied instrumentalist, JJ Aguize, versatile dance instructor, Dr Nicholas Akas, and guest Judge Michael Ndubisi.

    Highlife music has been an integral part of the Igbo culture. It inspires and gives its lovers a sense of direction, belonging and connection with their roots. This initiative by the Life beer brand is aimed at promoting this genre of music whilst also preserving the beautiful heritage of the Igbo people.