Singer and songwriter Lekan Osifeso popularly known as Lojay has challenged the notion that individuals from wealthy backgrounds have an upper hand in the music industry.
In an interview with City 105.1 FM Lagos, he argued that being from a rich family can actually be a disadvantage.
Lojay cited “rich-shaming” as a prevalent attitude in Nigeria, where people are skeptical of those with privileged upbringings.
“Nigerians like rich-shaming. It’s not limited to just the music industry. Once they feel like you have an edge… It’s funny because rich kids don’t have an edge. If anything, they come into the music industry on the back foot because people feel they are already rich and don’t deserve much support,” he said.
He said his parents’ wealth didn’t influence his career, and he never engaged in payola (paying for radio play).
The Interviewer asked: “Did you ever experienced that?”
Lojay replied: “I’m undeniably talented. They can’t try that with me. Let them challenge me on the mic.
“Mine was an inevitable situation. I heard myself before I decided to be an artist. I didn’t deceive myself. I have never done payola. My parents didn’t use their wealth to influence people to accept my music. My rich background has not influenced my career positively. If anything, being from a rich home is a disadvantage in the music industry.”
