Tag: Ofada

  • Ofada rice partners Lagos on festival

    Ofada rice partners Lagos on festival

    Leading indigenous food vendor that focuses on outdoor and restaurant catering, Ofadaboy, in partnership with the Lagos State Ministry of Agriculture, has announced the 5th edition of Ofada Rice Day.

    With the theme ‘Ofadabration’, the Ofada Rice day is scheduled to hold this December, in Lagos.

    The event, which in the last four editions has played host to top brands, various A-list artists and some notable Nigerians across various industries has also empowered farmers, businesses, food vendors and individuals.

    The 2023 edition represents true African energy and converge Afro music, great food taste and cultural attire that is known and aligned within the Africa Sphere.

    This edition promises to bring to live arrays of activities that will create unforgettable experience for the audience. It is expected to have brands like Goldberg, Maltina, BetNaija among others.

    Speaking at a briefing in Lagos, the   Convener of the event and Chief Executive Officer- of Ofadaboy, Oluwatobi Fletcher disclosed that, the Ofada Rice Day Festival is an annual food festival organized by Ofadaboy brand, to lead the Ofada rice narrative and tell the story of this brand of rice to the world. According to him, it is a display of African taste and mix that depicts real cultural representation.

    He said the partnership with the state government is to further create attention and tell the story of the Nigerian brand of rice in an atmosphere of fun, merriment and networking.

    He said participants would be treated to various recipes of ofada rice and tastes from the ever-golden source of Iperu, shagamu, Lagos and Abeokuta during the festival.  Also, African tungba and bata drum and other side attractions would be on display to add colour to the event.

    “The real experience of the festival is to create an in-road for Ofada rice to play competitively in the global space,” Fletcher stated.

    The maiden edition of the Ofada Rice Day Festival was hosted in October 2019, in partnership with the Lagos State Ministry of Agriculture and some top brands, as part of activities to celebrate the year’s World Food Day.

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    In attendance were some of the respected royal fathers and a host of celebrities from the creative and entertainment industry.

    Fletcher further revealed that this edition would come with a difference that will give all the stakeholders values in whatever capacity they play.

    In her remarks, Hon. Commissioner of Agriculture, Lagos State, Ms Abisola Olusanya, noted that Ofadaboy’ partnership with Lagos state government is in line with promoting food provision and bringing to the light our natural food that contribute to healthy eating and there promoting healthy living.

    She said the focus of the Lagos state government is to promote, support an idea that would give the people the desired excitement and networking adding it’s also a reason the partnership with Ofada Rice Day Festival has been from the first edition and hoping to make it bigger in the subsequent editions.

    Afro Juju Masteroa, Sir Shina Peter, applauded OfadaBoy for his resilient spirit for holding it on from the first edition till now.

    He pledged full support and partnership to the festival as the story and history of Ofada Rice is been propagated to the world stage.

  • Shina Peters, Reminisce for Ofada Rice Day

    Shina Peters, Reminisce for Ofada Rice Day

    Afro-Juju superstar Sir Shina Peters and Alaga Ibile, Reminisce will lead a list of several entertainers to the 2023 and fifth edition of the Ofada Rice Day Festival at  the Muri Okunola Park, Victoria Island, Lagos.

    This was made known by the festival organisers led by the founder, Oluwatobi Fletcher, at a briefing on Friday.

    Fletcher, in the presence of the Lagos State Commissioner for Agriculture, Ruth Abisola Olusanya, and a representative of Abike Dabiri-Erewa, announced that the festival’s fifth edition would be held on Sunday, December 3.

    With the 2023 edition tagged ‘Ofadabration’, the event is aimed at feeding Nigeria with Nigerian food, promoting the consumption of locally grown, healthful meals.

     Speaking about the forthcoming event, Fletcher disclosed that the event will be a family fun-fair outing that will be curated in a manner that allows attendees, with their families (including Children), to buy food from various vendors, in addition to items given out by sponsors, while watching different entertaining performances by multiple artists.

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    He said: “This year’s event will take another shape as guests will be treated to live performance by veteran juju maestro, Sir Shina Peters, Reminisce and other talented artists that will be unveiled as the planning progresses.”

    According to Fletcher, the event will be hosted by Gbenga Adeyinka 1st and Tomike Adeoye while providing vital information to support local farmers to increase cultivation, enhancing Nigeria’s agricultural sector.

     The festival is also expected to impact agro tourism by attracting tourists and visitors who are interested in experiencing Nigeria’s unique culinary traditions.