Tag: pan-Nigeria

  • Simba group launches Queen Riders to empower women

    In celebration of the International Women’s Day, Simba Group, sole distributors of TVS KEKE has rolled out project “QUEEN RIDERS” aimed at empowering women to become key players in the tricycle “keke” rider’s community.

    The Business Head of Simba Group, Mr Manish Rohtagi explained that “Keke” Business is not gender based but meant to encourage women to tap into the growing market to earn a decent livelihood.

    To further encourage women actively in the “Keke” transportation business, Simba Group has set up a Free Checkup Camp where professional engineers attended to more than 50 Women tricycle riders on various issues.

    Read Also: Okada, keke: Loved, hated in equal measure

    The support included free diagnosis and repairs of their vehicles with spare parts at discounted rates, free oil filters and engine oil for attended vehicles and end-users’ training on safe driving and keeping their vehicle fit .

    A free pink tarpaulin was also provided for the women.

    Speaking on the contributions of Simba group in the society, the Marketing Head, El Hadj Seck said “Our market leadership position is the retribution of the training and empowerment programs held for the past 30 years in Nigeria. We intend to have more program to empower under-represented population within the transportation industry. 

    Over 5,000 mechanics Pan-Nigeria have been trained by Simba Group, and 3,000 special tool-sets distributed.

     

  • The Fulani menace is pan-Nigeria

    The Fulani menace is pan-Nigeria

    Nigerians would be gravely mistaken if they think that the Fulani menace is limited to rural areas or to farming communities only

    “A highly placed citizen from the North, former Governor Balarabe Musa, warned in 2014 that a new insurgency was in the offing – a new insurgency different from Boko Haram, better organized, better armed and much more dangerous than Boko Haram, and planned by some highly influential Nigerians for the purpose of achieving some major political objective in Nigeria. Are we now seeing part of that insurgency?” –GBOGUNGBORO, The Nation, Thursday, 02.06.16

    Let me begin by saying that the above title, as it is, not limited to the Fulani herdsmen, is deliberate; deliberate because the  Fulani herdsman is, after all,  a mere employee of a very big Fulani man/woman and should therefore not be singled out as the problem. It is fascinating, too, that as soon as the ferocious Boko Haram appears beat back, the North has very quickly birthed another “effant terrible” in its place in the form of a Fulani herdsman “much more dangerous than Boko Haram and for the purpose of achieving some major political objective”.

    Who can now claim that the North has contributed nothing significant to Nigeria?

    As the following reaction to last week’s article will show, Nigerians would be gravely mistaken if they think that the Fulani menace is limited to rural areas or to farming communities only. Though it will  not be a complete surprise since a retired General of the Nigerian Army once had his throat unkindly  slit at the spot by Fulani herdsmen, it will further confirm what perilous times these people are putting Nigerians through, as The Nation’s Gbogungboro has warned. The only  good thing in the reaction is  the fact that the Inspector-General of Police is already  well aware of this  danger and has, unlike the Director-General of the DSS, whose director  in Enugu  state  we have not heard was punished over the brutal Fulani herdsmen attack in that  state,  whereas  the Commissioner of Police  has since been  transferred. Both officers were reported by the governor to have assured him that  they would frustrate the planned  attack though we have since  learnt,  courtesy the Chinua Achebe Center for Leadership and Development (CACLD),  that some “Fulanis in the higher levels of the military and the Police do ask their officers to stand down when an attack is imminent”; which is one reason the President’s directive to the security agencies  to go after these killers may not yield the desired results.

    Engr Wale Ogungbe is the Managing Director of DRY WALLS SYSTEMS,  a company  specializing  in the provision of light weight DRY CONSTRUCTION solutions for all types of buildings, facades, cladding, partitions etc  and who together with many of his staff, have reasons to constantly use the Lagos-Ibadan Expressway. His account: “My experience with the Nigerian police along the long bridge on the Lagos-Ibadan expressway sometime last week was a sharp contrast from my perspective of the Nigerian police. Around 11:30pm on the day, the driver called to tell me one of my trucks had broken down on the long bridge, approaching Lagos. I drove down to render whatever assistance I could as the driver was carrying some clients’ goods. By the time I got there, I met some armed police men who were already assisting. They not only stayed with him, they also assisted in securing a towing truck to move the truck with the goods to a safer location. I was surprised, but  very impressed with the disposition of the police men who asked for no gratification whatever, and we soon got talking. What they told me is so scary I think Nigerians deserve to hear it.

    According to the leader of the team, the long bridge on the Lagos – Ibadan expressway, is a particularly dangerous spot and has been identified by the police as a major black spot. He told me that Fulani herdsmen serially attack and kill unsuspecting motorists whose vehicle develops  fault along the bridge. And this, he said happens both day and night. Their usual approach is to  first pierce the stomach of their victims with a dagger and then go to ransack the vehicles, dispossessing the victims who they then throw down the bridge. According to him, people are killed daily in this fashion that the IGP had to specifically instruct a  24 –hr surveillance on the whole length of the bridge. He told me a particularly chilling one: during one of their surveillance trips, they noticed from  the other  side of the bridge,  a man in a white shirt,  trying to replace  a flat tyre  and they quickly sped down to make a U-turn at the end of the bridge to assist him. Unfortunately, by the time they got to where he was, they only saw blood on the road. Apparently the poor man had been killed and thrown down the bridge. Usually the herdsmen also jump down the bridge. His advice is that if your vehicle ever develops a fault on that bridge, just shut down the car and run away for your dear life because the next 5 minutes may be too late!  The IG, he said, has given specific instructions that there must  be no report of any attack  on the bridge again. For this reason, he said, during the day,  policemen  are stationed some 250m apart  along the bridge and in the evenings, they are  replaced with 4 police patrol  vehicles, constantly driving, to and fro, the bridge  entire length. I asked who these attackers are from his own experience and his prompt answer was that they are Fulani herdsmen who are always carrying daggers, guns and charms, and are attracted to attack stranded motorists at the slightest opportunity. Please publish this so that motorists along that bridge  would know what terrible danger they face but the question now is: why would these Fulani herdsmen, who  were traditionally known for  peacefully  grazing their cows, suddenly become a major threat to their host communities?

    I would like to thank Wale  for this public service. We have the Lagos state governor’s immense assistance to the Nigerian police, a patriotic Inspector-General as well as an effective State Police Command, to thank for the pro-active actions taken so far  to safeguard lives on the bridge. But I think I can hazard an answer to  Wale’s  question. President Buhari must have been absolutely correct when  he  said in a CNN interview  in London that some of these herdsmen are  Libyan militiamen, trained  by  Ghadafi;  well-armed and well-trained fighters who fled southwards to West Africa  when  Ghadafi fell from power. I think what our normally  reticent President refused to  add, however, is the fact that many, if not all his fellow cattle owners   – he has 270  heads of cattle as per his last asset declaration –  minus  of course the President himself, being a well known lover of  Nigeria for which he once publicly wept,  must have all gone outside the country to recruit these  murderous  Muhajideens to protect their heavy investments. I say this because the new Controller-General of Immigration is on record as saying that the department has never recorded any case of such persons entering the country with herds of cattle.

    However, as I have stated elsewhere,  if President Buhari were a Yoruba man, he would have realised ‘pe iso nrun lara oun’,  meaning  that the fart smells around him, being both a Fulani and a cattle owner. This should, therefore, have led him to very pro-actively find solutions to the many nagging questions that have arisen about the Fulani herdsmen. Among these, quoting Gbogungboro again are: “What are the true purposes of the grazing reserves being sought?  Are they designed by some people to house illegal armies of occupation in the states of the Middle Belt and the South, for the purpose of intimidating the peoples of those places? Are they meant to be jihadist instruments for forcible Islamization? Are they designed as weapons of one ethnic group’s conquest of Nigeria? Do we now have the president’s word that Nigeria is under invasion by Libyan militiamen? And, what does the Nigerian government intend to do about that?”

    The President cannot afford to delay his answers to these questions in the face of the many problems Nigeria is currently battling with: economic, Boko Haram, Biafra, Avengers etc.

     

  • Morning Fresh launches pan-Nigeria consumer promo

    Morning Fresh launches pan-Nigeria consumer promo

    PZ Cussons, makers of Morning Fresh, a leading dishwashing liquid has launched a new consumer promotion targeted at creating more affinity between the brand and Nigerian consumers. The promotion tagged “Morning Fresh Kitchen Makeover” was unveiled to the delight of consumers and distributors in Lagos.

    Speaking at the unveiling, the PZ Cussons’ Managing Director for Family Care, Mr. Alex Goma said the decision to launch out a new promo for Morning Fresh is borne out of the desire to continue to cement existing relationship with consumers despite the difficult challenge of the time. He admitted that though there are economic challenges, the company remains committed to innovation in order to satisfy the need of its dynamic consumers.

    He added: “for us, it is about doing the right thing and finding the balance of what is it that we can give back to the consumer. Consumers are always looking for a breakthrough. I think buying something for N300 and having the opportunity to win N1million worth of kitchen utensils and appliances is something consumers would find appealing. This is because he/she gets the benefits of using the products, and winning prizes at the same time.” For us, it is a way of giving back and building the brand, Goma said.

    On her part, one of the major distributors of the product, Mrs. Ladun Adebiyi said the company has done well to keep faith with pricing despite the fluctuation and hike in dollar rate. She urged others distributors from competition to patronize the products stressing that she has remained loyal because of their desire to meet the need of their distributor.

    The Brand Development/Activation Manager, Ms. Iminabo Georgewill, said the company considers it necessary to reward consumers for their loyalty hence the launch of the promo.

    She said” The promotion is called Morning fresh kitchen Makeover which has a N40 million worth of prizes. Apart from the instant prizes that come as airtime and other gifts, consumers stand a chance of winning the ultimate prize of kitchen makeover. All they need do is send codes obtained having bought two packs of Morning fresh promo bottles.

    The Morning Fresh can come from any of the variants which include Original, Zesty Lemon or antibacterial. Thereafter, the participant scratches the silver panel of any two (2) of the variants gently, sends name (space) e-mail (space) Location (space) the alpha numerical codes with space between them to 30383. As soon he or she sends the code, she/he gets an instant airtime reward. For every two code sent and 500 promo points awarded which qualifies you for regional draws to take place in three locations namely Abuja, Ibadan and Port Harcourt. Then the mega grand draw which would feature 50 point accumulator where the winner would be chosen.”

  • Morning Fresh launches pan-Nigeria consumer promo

    Morning Fresh launches pan-Nigeria consumer promo

    PZ Cussons, makers of Morning Fresh, a leading dishwashing liquid has launched a new consumer promotion targeted at creating more affinity between the brand and Nigerian consumers. The promotion tagged “Morning Fresh Kitchen Makeover” was unveiled to the delight of consumers and distributors in Lagos.

    Speaking at the unveiling, the PZ Cussons’ Managing Director for Family Care, Mr. Alex Goma said the decision to launch out a new promo for Morning Fresh is borne out of the desire to continue to cement existing relationship with consumers despite the difficult challenge  of the time.. He admitted that though there are economic challenges, the company remains committed to innovation in order to satisfy the need of its dynamic consumers.

    Despite the fact that the operating business environment in Nigeria is quite unfriendly, the managing director believe that the only way out of such situation is to continuously maintain and build good relationship with the consumers.

    “The situation in the country and indeed global may not be very friendly but the most important thing is maintaining and building relationship with consumers. Tough time will come, tough time will go.If you don’t invest in keeping that relationship active, when the good time comes, consumers would remember that you did not know them when times were tough,” Goma asserted.

    He added: “for us, it is about doing the right thing and finding the balance of what is it that we can give back to the consumer. Consumers are always looking for a breakthrough. I think buying something for N300 and having the opportunity to win N1million worth of kitchen utensils and appliances is something consumers would find appealing. This is because he/she gets the benefits of using the products, and winning prizes at the same time.” For us, it is a way of giving back and building the brand, Goma said.

    On her part, one of the major distributors of the product, Mrs. Ladun Adebiyi said the company has done well to keep faith with pricing despite the fluctuation and hike in dollar rate. She urged others distributors from competition to patronize the products stressing that she has remained loyal because of their desire to meet the need of their distributor.

    Meanwhile the Brand Development/Activation Manager, Ms. Iminabo Georgewill, explaining the mechanism of the promo said the company considers it necessary to rewards the consumers for their loyalty hence the launch of the promo.

    She said” The promotion is called Morning fresh kitchen Makeover which has a N40 million worth of prizes. Apart from the instant prizes that come through airtime and other gifts, consumers would stand a chance of winning the ultimate prize of kitchen makeover. All they need to do is to send codes obtained by buying two packs of Morning fresh promo bottles. The Morning Fresh can come from any of the variants which include Original, Zesty Lemon or antibacterial. Thereafter, the participant scratches the silver panel of any two (2) of the variants gently, send name (space) e-mail (space) Location (space) the alpha numerical codes with space  between them to 30383. As soon he or she sends the code, she/he will get an instant airtime reward. For every two code you send, you get 500 promo point. This 500 promo point qualifies you for regional draws which take place in three locations namely Abuja, Ibadan and Port Harcourt. After that, there will be a mega grand draw which would feature 50 point accumulator where the winner would be chosen. The promotion which starts from today would end on April 30″.

    Apart from the kitchen makeover, other prizes to be won include Cookers, Fridge, microwave, dispensers and airtime. As people keep sending code, more points are accumulated. Code sent from any part of the country, attract instant win. The regional draw would be held in the three locations. People would be contacted where they would win fantastic prizes. For this promo, the company is holding more activation so that Nigerians scattered in several places would have opportunity to win instant prizes.