The Nation Newspaper

Tag: PZ Wilmar

  • ‘Why we are encouraging healthy nutrition’

    The food giant, Mamador, a premium brand of PZ Wilmar, has once again demonstrated its commitment towards promoting initiatives that encourage tasty and healthy nutrition in the country. The company demonstrated this commitment when it hosted its consumers to a Master Class session at its headquarters in Lagos.

    The colourful event, which was held to commemorate this year’s Fried Rice Day, treated guests to sumptuous meals of the different varieties of fried rice dishes, courtesy of its new seasoning cube range.

    The celebration also featured two celebrity chefs and food bloggers, Ifeyinwa Mogekwu – Ify’s Kitchen, and Winifred Emmanuel – Zeelicious who engaged the audience on tasty and healthy ways of preparing their favourite variants of fried rice dishes. The chefs described Mamador seasoning cubes as a perfect substitute for key spices such as turmeric or curry with even better results, especially the chicken cube variant which was specially formulated to give fried rice the curry appeal.

    Speaking at the event, Ipsit Chakrabarti, deputy managing director, PZ Wilmar Ltd., reiterated the company’s commitment to providing Nigerians with healthier and tastier cooking options. “We want to enliven and encourage tasty healthy nutrition amongst Nigerians, and most importantly demystify the myth around healthy meals. Many people think that they cannot enjoy both, but the truth is that with Mamador, they can. This event provided us with the opportunity to demonstrate this possibility and we are quite pleased that our guests enjoyed the meals by our chefs and also learned healthier options for cooking, which for us is the ultimate goal,” he said.

    Chioma Mbanugo, marketing manager, PZ Wilmar, said Mamador is promoting healthy nutrition because it lowers the risk of diseases and promotes wellbeing. “We are committed to providing food that is healthy for you and tastes good as well. So we fortify our high-quality products with essential vitamins and minerals. We are here to walk you through your desire for more rewarding meals breaking all the myths around healthy meals.”

  • PZ Wilmar to grow Nigeria’s economy

    Food industry firm, PZ Wilmar, has stated its commitment to grow the Nigerian market and contribute to the growth of the economy.

    Its Category Marketing Manager, Chioma Mbanugo, said the firm will continue to provide Nigerians with healthy and tasty cooking options at affordable prices.

    Speaking during the unveiling of the firm’s new seasoning products under its existing brands, Mamador and Devon Kings in Ibadan, Oyo State capital at the weekend, she said good food enhances a healthy living which in turn improves productivity in work place.

    Speaking on the products, she said: “We ventured into the seasoning category to offer Nigerians much healthier, valuable and affordable options, something different from the norm, as our seasoning cubes all come in 5 grams as opposed to the 4 grams currently available in today market. By studying and analysing the needs of Nigerians as regards food products, we developed these seasoning variants to help fulfill our consumers’ nutrition needs by delivering on delicious and rich tastes. While both brands serve different purposes, they both deliver on the signature PZ Wilmar quality, and will certainly ensure that consumers can now create authentic dishes that are rich in taste, flavor and nutritional value. “More importantly, these seasoning brands will be available to Nigerians at competitive prices, so everyone can taste the difference.”

    Present at the event were Permanent Secretary, Ministry of Education, Oyo, Dr. Adeyoola Theresa Olaitan; Sales Director, PZ Wilmar, Ipsit Chakrabarti; Category Development & Activation Manager, PZ Wilmar, Toyin Popoola-Dania; and Brand Manager, Devon King’s, Bamise Oyegbami, amongst other notable persons.

    The Mamador seasoning came in three variants – Classic, Beef, and Chicken, while the Devon King’s seasoning comes in Classic Tomato, Beef, and Chicken variants – as they are set to compete in the Nigerian markets.

    Mamador 5g Seasoning Cubes boast health benefits as it contains 15 per cent Recommended Dietary Allowance (RDA) of Zinc and Iron, while Devon King’s 5g Seasoning Cubes gives provides Nigerians with tastier meals at a lower cost with its ‘added tomato’. Both brands of seasoning cubes give consumers 25 per cent more volume than other seasoning cubes at competitive prices.

     

  • PZ Wilmar to grow Nigeria’s economy

    Food industry firm, PZ Wilmar, has stated its commitment to grow the Nigerian market and contribute to the growth of the economy.

    Its Category Marketing Manager, Chioma Mbanugo, said the firm will continue to provide Nigerians with healthy and tasty cooking options at affordable prices.

    Speaking during the unveiling of the firm’s new seasoning products under its existing brands, Mamador and Devon Kings in Ibadan, Oyo State capital at the weekend, she said good food enhances a healthy living which in turn improves productivity in work place.

    Speaking on the products, she said: “We ventured into the seasoning category to offer Nigerians much healthier, valuable and affordable options, something different from the norm, as our seasoning cubes all come in 5 grams as opposed to the 4 grams currently available in today market. By studying and analysing the needs of Nigerians as regards food products, we developed these seasoning variants to help fulfill our consumers’ nutrition needs by delivering on delicious and rich tastes. While both brands serve different purposes, they both deliver on the signature PZ Wilmar quality, and will certainly ensure that consumers can now create authentic dishes that are rich in taste, flavor and nutritional value. More importantly, these seasoning brands will be available to Nigerians at competitive prices, so everyone can taste the difference.”

    Present at the event were Permanent Secretary, Ministry of Education, Oyo, Dr. Adeyoola Theresa Olaitan; Sales Director, PZ Wilmar, Ipsit Chakrabarti; Category Development & Activation Manager, PZ Wilmar, Toyin Popoola-Dania; and Brand Manager, Devon King’s, Bamise Oyegbami, amongst other notable persons.

    The Mamador seasoning came in three variants – Classic, Beef, and Chicken, while the Devon King’s seasoning comes in Classic Tomato, Beef, and Chicken variants – as they are set to compete in the Nigerian markets. Mamador 5g Seasoning Cubes boast health benefits as it contains 15 per cent Recommended Dietary Allowance (RDA) of Zinc and Iron, while Devon King’s 5g Seasoning Cubes gives provides Nigerians with tastier meals at a lower cost with its ‘added tomato’. Both brands of seasoning cubes give consumers 25 per cent more volume than other seasoning cubes at competitive prices.

     

  • PZ Wilmar: healthy food for Nigerians priority

    PZ Wilmar, a subsidiary of PZ Cussons, has restated its commitment to providing good and healthy foods for families.

    Its Commercial Director, Kalyan Bandyopadhyay, who spoke at the weekend during grand finale of its national consumer promo tagged: Mamador Kitchen Makeover held at PZ Cussons office Ilupeju, Lagos, expressed gratitude to the firm’s loyal customers. He added that the firm would continue to reach out to them as a way of giving back.

    He said: “PZ Wilmar remains committed to providing great quality, healthy food products for Nigerian families. Over the past three months we have rewarded over 2000 lucky consumers with amazing prizes and thousands of airtime for choosing the healthy cooking oil, Mamador. Three lucky individuals will henceforth enjoy a whole new kitchen experience courtesy of Mamador transforming their entire kitchen with brand new accessories. We thank our ever loyal consumers as well as the new ones who through this promo have made Mamador their number one choice.”

    The live draws show, hosted by Nollywood actress, Ufuoma McDermott for the final episode recorded over 200 winners, with grand prizes of the Mamador Kitchen Makeover going Mr. Elemuo Desmond, a resident of Ilorin, Kwara State. Others are Mrs Faith Francis (Aba) and Mrs Monsurat Hameed (Lagos). They will enjoy brand new kitchens courtesy Mamador. Other big wins included sets of customised cooking pots, deep fryers, standing cookers, double door refrigerators, chest freezers and gift bags.

    Also, Category Marketing Manager, Chioma Mbanugo, said as a health-conscious brand, the firm will continue to prioritise healthy food for all.

     

  • PZ Wilmar: Health crucial to economic growth

    Notable food ingredients consumer brand, PZ Wilmar has said health is vital to economic growth. It said the major focus of its Mamador cook oil therefore is promotion of heart health.

    Its Category Marketing Manager, Chioma Mbanugo said Mamador is a health conscious brand that focuses the health of the consumers, adding that it also striving to provide its consumers with the highest quality.

    Speaking during the unveiling of its national consumer promo, tagged: Mamador Kitchen Makeover in Lagos at the weekend, she said the promo was designed to reward loyal consumers across the country.

    She said: “We believe that consumers should enjoy their meals without any worries, the heart is essential to us as humans and we can also agree that our kitchen and its utensils also play an important role in ensuring healthy living. So we consider this a better way to reward our loyal consumer than to further enhance their cooking experience and encourage them to make more healthy and tasty meals.”

    Also speaking, the Sales Director, PZ Wilmar, Ipsit Chakrabarti said the firm remained committed to providing great quality, healthy cooking oil for Nigerian families.

    “This promotion, as it extends to all markets and stores across Nigeria, is also an extension of that commitment; we want ensure that our consumers do not just enjoy healthy and tasty meals but they also enjoy the process of making them as well,” he said.

  • Heart Day: Mamador partners Nigerian Heart Foundation

    Heart Day: Mamador partners Nigerian Heart Foundation

    As the world marks the 2017 World Heart Day, Mamador urges Nigerians to take better care of their hearts by engaging in healthy habits that will help them live healthier.

    As part of activities to commemorate the day, the brand in partnership with the Nigerian Heart Foundation, the Federal Ministry of Health and the World Health Organisation embarked on mass heart awareness campaign across government agencies to inform and educate Civil Servants on the best ways to maintain a healthy heart.

    Since the year 2000, the World Heart Day organised by the World Heart Federation (WHF) is commemorated on the 29th of September across the globe, as the world’s biggest heart awareness intervention programme against cardiovascular diseases.

    Explaining the idea behind this year’s event, President of the World Heart Federation, Mr David Wood said: “We inspire millions of people around the world to be heart healthy.”

    Speaking at the media parley to commemorate the day, the Marketing Director, PZ Wilmar Mr. Kalyan Bandyopadhyay said this year’s theme is a call to action for everyone to be involved in the quest for a healthy heart.  “We believe awareness is critical and that is why we have continuously engaged our esteemed consumers on a healthy lifestyle which includes what they consume.

    Akin Osibogun, Director Global Health, Nigerian Heart Foundation (NHF), Nnenna Ezeigwe, Director National Coordinator, Non Communicable Diseases, Ministry of Health, Kingsley Akinroye Executive Director, NHF, Chioma Mbanugo, Category Marketing Manager, Mamador, PZ Wilmar during the Free Heart Screening Exercise in commemoration of World Heart Day 2017 in Abuja

    Mamador, a cooking oil brand from PZ Wilmar, believes that the secret to a healthy living is closely linked to how healthy the heart is and advocates that consumers make decisions and adjustments that will favour their heart health. Mamador will continue to champion and advocate the cause for a healthy heart among Nigerians, as the heart-friendly cooking oil helping consumers enjoy their favourite meals with no worries.” Mr. Bandyopadhyay said

    It would be recalled that as part of the initiative to sensitize consumers on how best to achieve a healthy heart, Mamador in 2015 launched its Million Hearts Mission initiative to educate Nigerians. Over 1 million consumers across Nigeria have been reached with the campaign which includes providing consumers with heart-healthy recipes as well as with heart-healthy lifestyle tips, fitness classes, free Blood Pressure (BP) and Body Mass Index (BMI) checks.

    Activities for this year’s World Heart Day celebration was held at the Federal Capital Territory, Abuja where the Federal Civil Servants had a free health screening and were educated on healthy hearts products they can use to keep their heart healthy.

    On Mamador’s partnership with the Nigerian Heart Foundation, the Category Marketing Manager, Mamador, Chioma Mbanugo said Mamador will continue to champion and advocate the cause for a healthy heart amongst Nigerians, as the heart-friendly cooking oil and will always support government initiative that promotes the cause because every Nigerian needs heart friendly products.

    “We sincerely appreciate the efforts of the Federal Government at ensuring Nigerians live a healthy life. As an NHF endorsed brand, the National Heart Awareness Campaign is a laudable initiative that we are very passionate about because we believe it will help Nigerians make healthier choices. When Nigerians make good choices based on the knowledge they have, then we can achieve an improvement on our life expectancy rate in Nigeria.

    “This is the objective of our #pledge4yourHeart campaign and the goal of Mamador for every Nigerian. Mamador’s passion for the well-being of consumers is the reason we produce healthy cooking oil and embark on campaigns that will benefit them,” Mbanugo said.

    The Executive Director of the Nigerian Heart Foundation (NHF), Dr. Kingsley Akinroye commended the brand for teaming up with the foundation adding that such partnerships are necessary particularly now that the government is driving at a change in the attitude of Nigerians towards healthy living.

  • NIFOR, PZ Wilmar sign MoU on oil palm development

    PZ Wilmar on Friday signed a Memorandum of Understanding (MoU) with Nigeria Institute of Oil Palm Research (NIFOR) to help develop Nigeria’s oil palm.

    ‎The chairman, PZ Wilmar, Kola Jamodu, said the MoU would help Nigeria to regain its lost glory in palm oil production through research.

    The Minister of Agriculture and Rural Development, Chief Audu Ogbeifun witnessed the signing of the agreement between the two firms.

    Jamodu, who signed on behalf of the company, said the essence of the MoU was to promote research on how Nigeria could regain its position in palm oil production.

    He said the firm has three location covering 30, 000 hectares of lands and the first set of the company’s fruits has started coming out.

    He said: “The whole essence was on research. We thought to share our knowledge with NIFOR to translate into other farmers to provide employment opportunity to youths in the country.”

    The Executive Director, NIFOR, Dr. Omorefe Asemota, said this was a milestone for Nigeria’s palm oil industry because PZ is a major stake holder in the development of the agricultural sector.

     

     

  • PZ Wilmar spends N20m on promo

    PZ Wilmar, producers of Mamador cooking oil has spent over N20 million including three brand new Hyundai Accent cars to appreciate customers in its ‘Mamador cook and cruise promo.’

    One of the winners from Akure, a 19-year-old Emmanuel Enofe, an undergraduate, went home with a brand new Hyundai Accent car presented to him by Head of Sales, PZ Wilmar, Mohit Kumar in Abuja. Two other winners of brand new Hyundai Accent cars emerged from Lagos and Port Harcourt.

    Mrs. Martha Agboniro, a caterer from Benin and Mrs. Anjola Ogunbodede, a banker from Lagos, both won N1 million each in the raffle draws held in November and December last year. Another winner, Mrs. Deborah Ayu was presented N1 million cash prize at the draw.

    A total of 333 people have won cash prizes since the first e-raffle draw in November ranging from N5, 000, N10, 000 and N30, 000 respectively.

    Saying the promo was organised to reward consumers who had been loyal to the company, Head of Sales, PZ Wilmar, Mohit Kumar said “The entire purpose of the promo is to reward loyal consumers and appreciate them”.

    The company also gave out freebies including airtime throughout the promo period which lasted three months.

  • PZ Wilmar rewards partners with cars, cash prize

    PZ Willmar, producers of Devon King’s Oil, has rewarded three of its distributors in the National Devon King’s Cruise promo launched in October/November last year.

    The winners of the promo, FOLYAD Ventures, Akure received a Hyundai SUV Tucson, its runner- up, JamesVic Ltd, Ado-Ekiti got a Hyundai Accent saloon car, while Vicmart Ventures, Ibadan collected N2million cheque.

    Other prizes won by the business partners included tricycles, motorcycles, generators, mobile phones, among others.

    The Head of Sales, PZ Wilmar, Mr. Ademola Aramide-Atolagbe, said the promo was to encourage customers, who had met their target in the sale of ýDevon King’s Oil.

    “PZ Wilmar, through its partnership with business partners, has created a strong presence for Devon King’s nationwide. King’s oil is no more imported again.

    At present, the joint venture investment in vegetable oil refinery and palm oil plantation stands at over N15billion, providing over 5,000 direct and indirect jobs in the country.

     Aramide-Atolagbe said:  “We are now manufacturing it at our new refinery in Ikorodu, Lagos where over 1,000 workers have been employed.”

    He went on: “Motivating our partners is our vision. We put them first in all we do because they are our easy reach to the consumers.”

    Ademola-Atolagbe said the reward train would move to Benin, Abuja, Kaduna, Kano and Josý.

    The winners thanked the firm for fulfilling its promise, saying the quality of its product is its selling point.

    They said: “This reward items will encourage us to do more because the company has kept to its promise. This will increase our partnership with them.”

  • Govt mulls ‘Crops’ Processing Zone’ for Cross River

    Govt mulls ‘Crops’ Processing Zone’ for Cross River

    The Federal Government is set to declare Cross River State as a ‘staple crop processing zone’ in the country.

    This is in recognition of the efforts of the state government in making the country self-reliant  in staple foods such as cassava, rice, palm oil and others  as well other crops such as cocoa.

    The state through its efforts and partnership with PZ Wilmar is stepping up efforts to plant high yielding oil palm seeds on about 27,000 hectares of land located in four different estates across the state.

    The Minister of Agriculture and Rural Development, Dr Akinwumi Adesina stated this at the weekend during a tour of the 5,590 hectare PZ Wilmar Calaro Oil Palm Estate at Mbarakom, Akampa Local Government Area in Cross River State. The estate is one of four such jointly owned by two international companies, PZ Cussons and Wilmar International Limited.

    Dr. Adesina was conducted round the expansive oil palm estate by the Managing Director of PZ Wilmar, Mr Santosh Pillai, the Vice Chairman PZ Cussons, Mr Tunde Oyelola, General Manager, External Affairs, PZ Cussons, Mr Mohammed Tahir, PZ Depot Manager, Calabar  Mr David Amutah, Cross River State Commissioner for Agriculture, Mr  James Aniyom  who represented Governor Senator Liyel Imoke, among others.

    Adesina  commended Imoke for not allowing the loss of the state’s crude oil wells to dampen his desire to develop the state but immediately went into functional partnerships with the private sector to revive the different agricultural sectors.

    He said the Federal Government appreciates his efforts to return the lost glory of Nigeria as the world’s number one producer of palm oil which he noted has various uses all over the world.

    Mr Santosh said Nigeria has the capacity to take back its lost position if the government encourages private sector operators.

    He told the minister that currently, PZ Wilmar imports hugecrude palm oil (CPO) from other countries including some West African countries in order to feed its oil mills in Lagos whereas there are more than enough land mass and workforce to produce enough palm oil for local consumption and for export as it was before the discovery of crude oil.

    Santosh lamented that Nigeria currently imports more than 350,000 metric tons of CPO annually at a huge cost and pays 35 per cent import duties.

    The company pleads with the federal Government to extend the backward integration initiative which it introduced in the cement, sugar, rice and other sectors to the agricultural sector and to assist investors like them who are out to revitalize the Palm oil sector as it has the capacity of turning the economy of the country around.