- By, Okwy Iroegbu-Chikezie
Sterling Homes has launched the first inclusive housing scheme named ‘Ojo Ola’ to make buildable lands accessible to low income earning Nigerians.
The Chief Executive Officer (CEO), Sterling Homes, Dr Kunle Adeyemi, announced this to newsmen in Lagos.
Adeyemi, who is also General Secretary, Real Estate Developers Association of Nigeria (REDAN), South-West chapter, stated that the Ojo Ola housing scheme, means a “better tomorrow housing Scheme”.
He said the scheme was designed for customers at the base of the pyramid of the housing need, who could not afford to own a decent home.
The developer listed the categories of people under the group as the petty traders, average salary earners, teachers, artisans and motorists, among others.
The realtor said the locations of the affordable housing scheme were at Anuoluwapo layout scheme at Igbodu in Epe, Lagos.
He mentioned also Irewolede layout scheme at Kobape in Abeokuta and Orelope layout scheme at Alabata in Ibadan.
“We have other layout schemes underway at Ikorodu, Ifo, Badagry, Atan and Idi-iroko.
“ We also plan to launch an initiative in Asaba, for the South-South region by November and cover other regions of the nation soon.
“The housing pyramid is like a triangle and at the apex of it, are the high income earners, at the middle of the triangle, are the middle income earners.
“ At the base of the triangle, are the low income earners.
“ The base of the pyramid is where we have majority of Nigerians, hence, Ojo Ola initiative was borne out of a compelling need to help these category of people own a home,” he said.
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According to him, the layout scheme is custom-made for the set of people, with free architectural design from Sterling and no developmental level or land grabbers issue.
He explained the subscribers were at liberty to build their preferred house design on the land, because it had no developer’s control and must not necessarily pick from the Home’s free architectural design.
“The free architectural design we are providing to our subscribers to select from the pool of available designs, would have cost them whooping N300,000, so they can save that to build their houses,” he said.