Top Nigerian clothing brand, Taryor Gabriels has said it intends to diversify its offering in the Unted States of America where it has expanded its operation some months ago without altering the core values of the brand. The founder of the bespoke fashion brand made it known to our reporter in a chat via the WhatsApp platform recently.
According to Adetayo Adeyeye, the Founder and Creative Director of the brand, “Whilst we maintain our core identity of luxury bespoke tailoring, we plan on diversifying our offerings in terms of style, designs and values.”
He added, “We will offer a wider variety of garments introducing different price points and adapting to local market preferences. Diversification paired with Taryor Gabriels unique African influence and superior craftsmanship, this we believe will help the brand establish itself in the competitive U.S fashion industry.”
On the question of whether they would be adding an African or Nigerian dimension to their identity to distinguish itself and appeal to the Americans as a newcomer on the fashion scene. Adeyeye said their plan is to strike the right balance between the two markets
“There’s a growing demand for African-inspired fashion globally. For the diaspora, we plan to lean into the brand’s Nigerian roots with bold designs and cultural references and the broader market, create subtle contemporary integrations that highlight African craftsmanship without overwhelming the design,” he said.
With its U.S. launch, Taryor Gabriels says it is focused on catering to discerning clients who value quality, attention to detail, and the personalized experience of bespoke fashion.
The brand also reveals that its debut collection in the U.S. will showcase a range of bespoke suits, formal evening wears, and casual luxury pieces, each crafted using the finest materials and tailored to perfection, adding that the design ethos is rooted in a fusion of classic silhouettes with contemporary twists, ensuring that every piece reflects the unique personality of the wearer.
To mark the occasion, Taryor Gabriels will host exclusive launch events in major U.S. cities, starting in Houston, where the brand’s attention to tailored precision will be introduced to a diverse and style-conscious audience. The events will offer fashion connoisseurs an intimate look at the creative process behind each garment and provide opportunities for personalized consultations with the brand’s expert tailors.
Taryor Gabriels has proven its mettle as a top notch clothing brand. Little wonder even the upper crust of the Nigerian high society has endorsed the brand
It has been recognised for crafting bespoke pieces for high-profile individuals. Elite clients including but not limited to: Fmr. President of Ghana- J.D Mahama, Ondo State Governor (Nigeria).- Lucky Aiyedatiwa, Akwa Ibom state Governor (Nigeria)- Gov. Umo Bassey, Cross River State Governor – Bassey Otu, Senator David Umahi- Minister for work (Nigeria), Chief Executive Financial Reporting Council – Dr. Rabiu Olowo MD Phillips Consulting – Mr Folusho Phillips; artistes and actors including but not limited to: DAVIDO, Burna Boy, Richard Mofe Damijo, Ayo Makun, Adedimeji Lateef, Ric Hassani and a host of other celebrities.