The Nation Newspaper

Tag: video

  • ARAMIDE RELEASES ‘I DON’T CARE’ VIDEO

    ARAMIDE RELEASES ‘I DON’T CARE’ VIDEO

    AFRO-SOUL diva, Aramide Sarumoh, simply known as Aramide, has dropped a video for her most recent single, “I Don’t Care.”

    Directed by budding music video director, Stanz Visuals, the simple but classy video was shot in an idyllic garden with a pool designed with bamboos.

    The artiste also has plans to release another video before 2015 winds down. Singles which Aramide has dropped since she began her music career include Feeling The Feeling, It’s Over, Iwo Nikan and I Don’t Care.

    Aramide who has had a string of nominations this year, including Female Artist of the Year (NEA), Most Promising Artist in Africa (AFRIMA), Best Soft Rock/Alternative Video (NMVA) and Best Female Vocal Performance (The Headies) is currently working on her debut album, due for release in the first half of 2016.

  • Video on demand services meeting consumers’ needs, says Erisson

    Video on demand services meeting consumers’ needs, says Erisson

    Ericsson has launched the latest edition of the annual Ericsson ConsumerLab TV & Media Report, representative of the views and habits of 680 million consumers making it one of the largest studies of its kind.

    A key finding is that Video-on-Demand (VOD) services are succeeding in meeting consumer needs, thus allowing consumers to change their viewing habits. Consumers now spend six hours per week watching streamed on-demand TV series, programmes, and movies – this has more than doubled since 2011. With recorded and downloaded content added to the equation, today 35 per cent of all TV and video viewing is watched on-demand.

    Further findings highlight the considerable growth in consumers watching video on a mobile device: 61 per cent watch on their smartphones today, an increase of 71 per cent since 2012. When taking tablets, laptops, and smartphones into consideration, nearly two thirds of time spent by teenagers’ watching TV and video is on a mobile device.

    At the same time, user-generated content (UGC) platforms account for a growing share of consumers’ TV and video viewing. Close to one in 10 consumers watch YouTube for more than three hours per day, and one in three now consider it very important to be able to watch UGC on their TV at home. In addition, the study finds that the increasing prominence of UGC-rich platforms, such as YouTube, has resulted in a popularity boost for educational and instructional videos, with consumers watching an average 73 minutes of these videos per week.

    Anders Erlandsson, Senior Advisor, Ericsson ConsumerLab, says: “The continued rise of streamed video on demand and UGC services reflects the importance of three specific factors to today’s viewers: great content, flexibility, and a high-quality overall experience. Innovative business models that support these three areas are now crucial to creating TV and video offerings that are both relevant and attractive.”

    Other significant findings from the report include:

    Bingeing is changing the game: Watching multiple TV episodes in a row has rapidly become a key part of the TV and video experience. This habit is prominent among Subscription Video-on-Demand (S-VOD) users of services such as Netflix, Amazon Prime, and HBO, of whom 87 percent binge-view at least once a week.

    The difficulty of finding content: Half of consumers watching linear TV say they can’t find anything to watch on a daily basis. Consumers feel that recommendation features are simply not smart or personal enough.

    Different bundles, different attitudes: 22 per cent of consumers who have never had a pay-TV subscription are already paying for over-the-top (OTT) content services.

    Linear TV remains key: The popularity of linear TV remains high, mainly due to the access it gives to premium viewing and live content, such as sports, as well as its social value. In this respect, linear TV often acts as a ‘household campfire’.

     

  • Mayunga Nalimi releases new video

    Mayunga Nalimi releases new video

    The 2015 winner of Airtel Trace Music Star, Mayunga Nalimi, has released the musical video for his debut single, Nice Couple.

    The video shoot, which took place in Orlando East, South Africa, according to information released by the producers, sees Mayunga Nalimi touchdown in Johannesburg from his native country of Tanzania to embark on the new beginnings of a promising musical career since he was reveal as the winner of one of Africa’s biggest talent search competition on 18 April 2015.

    Mayunga was crowned and mentored by international megastar, Akon and awarded a grand prize that includes a record deal with Universal Music.

    Nice Couple as reported is available for download on iTunes in 107 territories worldwide, as well as other online music sharing sites like Deezer, Beatport and Vevo.T

  • YEMI ALADE’S ‘DURO TIMI’ VIDEO COMING OUT SOON

    YEMI ALADE’S ‘DURO TIMI’ VIDEO COMING OUT SOON

    MUSIC diva, Yemi Eberechi Alade, has just released visuals from the scenes of her new video, Duro Timi, Yoruba words for “Stand by Me”. The love ballad plays out the usual boy meets girl scenario with the girl saying ‘No’ even when she means ‘Yes’.

    The ballad is from her debut album King of Queens, and is already streaming on YouTube courtesy Promoshin.

    The video is a delight to watch as it features her Afrocentric trademark, and danceable lyrics.

    The outspoken diva recently decried the treatment of African singers at the recent MTV African Music Awards  (MAMAs), and went on to say that winners of BET awards should not be presented with their awards in private, reiterating her stand on African artistes on the continent getting the deserved treatment like their international counterparts. She was nominated in several of the categories of the selfsame awards.

    The video was shot in London, and directed by the duo of Ovie Etseyatse, and Taiye Aliu as visuals Director and co-director respectively.

  • Rs out with new video

    Rs out with new video

    Fast-rising Versatile Rhyme Commander (VRC) Rasheed Adekunle Ajibade, an Accountancy graduate from the Moshood  Abiola Polytechnic, Abeokuta, Ogun State, is set to storm the music arena with the video of his latest effort, Choose.

    The work, according to the Afro-hip-hop artiste, whose stage name is Rs, an acronym of his name, Rasheed, has been enjoying airplay on various television stations across the country, including his YouTube channel, “rsonpoint Choose.”

    The work, which he described as an inspiration to many a youth in terms of career choice, is billed to be released to the market as soon as its marketing strategies are perfected.

    “The video ‘Choose’ is trademarked with versatile and meaningful choice of content which is not an excerpt from the books, but simply an expose of human life, journey and professional careers from the beginning to the end of the track. In fact, the song is soul-lifting and unprecedented. Beyond being able to transfix its hearer, it opens vistas to our souls by taking us beyond the four walls of the classroom in making meaning out of life,” Rasheed who was formerly known as Rapsquare explained.

    His music, he said, was from the outset, influenced by legends including King Sunny Ade, Alhaji Kollington Ayinla and the late Fela Anikulapo Kuti.

    “With inspiration from them, I sharpened my skills and performances at an early stage,” he said.

  • DAYO AMUSA releases ‘Aye Mi’ video

    DAYO AMUSA releases ‘Aye Mi’ video

    CROSS-OVER actress, Temidayo Amusa, has released the video of her latest musical work Aye Mi (My Life).

    The new Single, according to information, was recently released on HipTv.

    Dayo who has starred in many Yoruba movies, made remarkable headline when she produced Unforgivable, a movie which preaches against domestic violence, starring Desmond Elliot and Mike Ezeronye. The movie won five awards at the 2014 edition of Yoruba Movie Academy Award (YMAA).

    The actress, in a statement, reveals that music has been part of her talents. She says her challenge is not about being a singer, but being able to meet up with the highly competitive music industry.

    Amusa is also the CEO of Amzadol Films Production, a subsidiary of Amzadol Ventures, established in 2006. She recently released a new movie, Igbese.

  • Anu rebounds with 125-man cast video

    Anu rebounds with 125-man cast video

    For a musical video, it is expensive to employ a cast of 125 people, but music sensation, Anu, blaized the trail with Ur Omalicha Uwa, a captivating picture of her new single.

    The D Lady Ekwe, as she is fondly was the cynosure of all eyes at the La Campagne Club, Ikeja, Lagos, where during the premiere of the video, she also played to a huge audience that graced the event.

    Produced by Unlimited L.A. Production under Atunda Entertainment, the video has been described as an audacious one, clearly setting the pace.

    Ur Omalich Nwa tells the undying and triumphant story of two lovebirds, a young maiden and a young lad who, despite the obstacles put in their way, endured the vilifications, proclaiming their love for each other.

    It all played out in a Nigerian rural community, which was set in one of West Africa’s ever-best resort, La Campagne Tropicana Beach Resort in Ikegun Village, Lagos.

    The naturalness of the African themed resort with its lush and inviting greens, beach front, ocean and beautiful rural – like scenery was a perfect location for Anu and her 125-man cast to tell a griping story of love in a very entertaining and creative manner.

    The singer who is enjoying a rising profile in the industry for blending her singing talent well with her adept percussionist flavour for Ekwe, a traditional musical instrument, which ought to be men’s exclusive but she has customised it as her stage signature, was at her best, serenading and charming everyone with both her singing and performance prowess.

    Interestingly, the work was well received by the audience, which was a mix of high profile business executives, fashionistas and some elderly people who obviously enjoy live music.

    The occasion also witnessed comedy show, runway and dance.

  • JJC’s video trend on Twitter

    The video of ‘Save The Last Dance’, the latest single from JJC, was on Tuesday, trending on Twitter. Save the last dance is a song which borrows a cover from a popular Hausa tune and focuses on trust. According to JJC’s Youtube page, ‘without TRUST, we have nothing.’

    As at Tuesday morning, the video had over 99, 000 views on Youtube.

    Produced by Puffy Tee and directed by Mr. Moe Musa under Bigboyz Entertainment, the song came out after the release of his autobiographical hit song, My Life.

    Known for his classic singles, We are Africans, African Skank, Eru and My Life, among others, the singer/songwriter/musician is always praised for his live onstage performances.

    His album titled Skillz is scheduled to come out soon.

  • Timi Dakolo’s Wish Me Well video out

    Timi Dakolo’s Wish Me Well video out

    The video of Timi Dakolo’s latest single, Wish Me Well, is out. The singer in a series of posts on social media on Wednesday announced the release of the video.

    The video, a product of Afterdark Entertainment and Fugo Studios production, portrays the struggles in a typical rustic western setting and young man’s pursuit of hopes and dreams.

    By midday Wednesday on Twitter, Dakolo wrote, ‘If you haven’t seen Wish Me Well video, God is watching you.’

    The song which was released about two weeks ago was produced by Cobhams Asuquo. It tells the story of a broke young man’s intent of pursuing his dreams in the big city.

    ‘I’m going to work in the city,’ Dakolo croons in the nearly five-minute track. ‘So wish me well.’

    Dakolo, 34, won the first edition of Idols West Africa in 2007, beating the runner-up, Omawumi Megbele with 63% of the votes. With his victory, he took home many prizes including a recording contract with Sony BMG.

    Over the years, he has rode on his success by releasing chart busters such as There’s a Cry, following it with songs like Great Nation, Love Song and Iyawo Mi.

  • Tundey fa Tundey shoots new video

    Tundey fa Tundey shoots new video

    It was an exciting experience for music lovers last weekend in Ibadan, when fast-rising hip hop sensation, Tundey fa Tundey shot the visuals of his video, Igboro. The video shoot had UK-based video director, AbFresh and his counterpart, Mo Musa storming the ancient city to direct the affairs.

    Tundey, who is signed to Gbera Tinrin Studios is fast gaining momentum in the South West part of the country, especially in Ibadan, where he is currently based. His hit tracks such as Na e, Dundun and Fever have somewhat become an anthem on the lips of youngsters.

    Produced by St Busters Keys, the visual of his yet-to-be released track, Igboro, which featured rapper, Vector, has been the talk of the town for months though he’s yet to drop the song.

    Speaking on his new video and the choice of AbFresh and Mo Musa as the directors, Tundey said; “my team and I have always believed in getting the best hands for any project. I don’t know how my label, GTS handled it but I am sure they went for the best and they got it.”

    Also on set for the shoot were Buster, Phizzle, Dremo, Ichaba, Big Carter, Slimfeez and a number of up and coming artistes, who came out to give moral support to Tundey, who most of them described as a cool-headed guy.