Technology promoting art, beauty, says Tecno chief

Tecno

Original equipment manufacturer (OEM), Tecno has said technology has promoted beauty and art which has also impacted greatly on innovation and people’s lifestyle in Nigeria and across the world.

Speaking during the unveiling of Camon19 Pro Mondrian Edition Smartphone, its Chief Brand Officer, Tecno, Lucia Liu, said the marriage between aesthetics and technology is fast becoming vital on the lifestyle of consumers across the world.

“Aesthetics in technology is becoming important for today’s consumer, as they look for a more personal mobile experience. We’ve long maintained a ‘stop-at-nothing’ mentality to bring our consumers the most innovative and intuitive devices. The introduction of the Camon 19 Pro Mondrian Edition makes it possible to achieve the beauty of art through technological innovation as well as to bring art and style to more consumers,” she said.

According to Li, the device was designed for those who are “young at heart” and never stop pursuing excellence in both technology innovation and aesthetic design, adding that the smartphone integrates a color-changing design with a sleek bezel and advanced camera, Inspired by abstract art icon piet Mondrian.

She said the firm is committed to delivering consumers the most intuitive, stylish and well-designed smart devices, adding that the smartphone has a pair of Tecno TWS SONIC 1 earbuds, and other two Mondrian style accessories.

Among which, the smartphone perfectly combines the industry’s first ‘Sunlight Drawing’ technology with the stylistic art form, allowing the phone shell color to change with the light, paying tribute to the Stylistic master Mondrian achieved through technology innovation.

With the exceptional craftsmanship and its innovative visual appearance, the device recently collected two international design awards, 2022 MUSE Design Award from the US and the A’ Design Award from Italy, she said.

The MUSE Design Awards is a leading international award competition that aims to promote excellence in various design industries by providing professionals and brands with a platform to compete on the world stage. The MUSE Design Awards is created by the International Awards Associate (IAA) in New York and is known for its rigorous judging system and high-quality criteria.

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