If you have ever wondered how marketing strategies have evolved over the years then CEO Kieran O’Brien is the guy to ask.
Kieran O’Brien is the founder of automotive marketing and media agency GearedSocial. Kieran has been around a short while, he is only 19 years old, yet he has made it incredibly far in the field already.
Young yet business minded and extremely savvy, Kieran has a lot to say on how to make it in the marketing industry. Although his time in marketing is short, Kieran has grown up in the age of digital media. He shares how his experience before being a business owner helped him navigate into the industry. His initial insight was as a customer, so Kieran really saw a gap in the market.
Kieran believes that to be successful and effective in the forever-changing digital world, you need to be in control of your time. For that matter, he states that to be popular and successful, you need to be on time. Being late to the game is not going to create you any luck in an industry that is moving so fast.
His motto is “if you aren’t 10 minutes early, then you are already late.” Which just goes to show how important timing really is in the new age of digital marketing.
To accelerate and stand out, you also need to be unique and adaptable. To make a successful marketing business you need to provide a new and unheard of strategy, something to excite clients as well as audiences.
Thus, to be a success in the industry take a page out of Kieran’s guidebook, and provide audiences with something new, niche, and adaptable to be ahead of the game.

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