Agency Reporter
CEO of a thriving hair and fashion boutique companies, Anne Namgbeh, has opened up on the staying power that has kept the two firms ahead of their competitors in the market.
While noting that ATS Hair has been operating as a business entity for nine unbroken years now, the female entrepreneur, whose nickname Anne ATS,, is her brand name, said ATS Boutique has been doing business as a registered company in the last three years
Speaking in an interview with our correspondent from her base in the United Kingdom, the graduate of Business Management from De Montfort University, said that her background in business management has helped in keeping the two businesses in the path of growth and out of the economic meltdown currently rocking the foundations of many business entities.
Anne ATS also attributed the steady growth of the companies on their passion to deliver latest trends in the fashion accessories sector at pocket- friendly prices.
According to Anne ATS, who is the sixth child in a family of seven siblings, born in Benin City, Edo State to Catholic parents, but who was later taken to Leicester in the United kingdom, where she had her college education before proceeding to University for tertiary education, “business is tough everywhere because there is always going to be competition
“But lATS Boutique has grown to where it is now because we focus on staying current in the industry by delivering the latest trends at affordable prices so anyone and everyone can afford it.
“I don’t really think about competition. Instead I focus on making sure my products are of high quality and come at affordable prices”, she added.
Speaking on the rationale behind her foray into hair and clothing business, Anne ATS who said her hair manufacturer is in China, noted that, “I was motivated to go into hair and clothing business because whenever I dressed up, people usually asked me where I got my outfit or hair from and I would give them the name of the stores.
“But one day, I sat down and decided instead of advertising for these businesses free of charge, I can open my own company, wear my own clothes and advertise my own brand”, she added
“That was my path to business enterprise in the sector started and I have gone from grace to amazing grace since then because I dared to use my strength to create a winning formular for business success”.
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