Simba TVS, distributors of the TVS King tricycle, has attributed its successes to its channel partners as it marks 10th anniversary in the Nigerian market.
The company hosted members of the Simba Elite Club at the Sheraton Ikeja in Lagos and paid tribute to the vital role they played in establishing the brand’s leadership position.
The Simba Elite Club is an exclusive association of the top-tier TVS dealers in the country, with the majority having worked in close partnership with the company, since the launch of its TVS King tricycle 10 years ago.
Speaking at the exclusive two-day event, Business Head Simba TVS, Mr Mahendra Pratap, said: “We have had an exciting 10 years of growth together, and in that time have jointly contributed to the development of the last mile transport industry in Nigeria.
“We also pay homage to TVS Motor Company for their steadfast commitment to the Nigerian market.
“It is our close partnership over the past 10 years, built on shared principles of trust, value and service, that have enabled us to establish a strong foundation for success.
“It is this same philosophy of long-term cooperation that we have fostered with our esteemed dealers, that has enabled us to build on that foundation.”
Executive Vice President of the TVS Motor Company, Mr. R Dilip, joined the event via telecast to commend members of the Simba Elite Club.
He said: “It is indeed a proud moment for us to commemorate 10 years of our fruitful association in Nigeria. What a remarkable journey it has been, and we have been humbled by the acceptance and support demonstrated by you all. Thank you for making us the number one Keke in Nigeria”.
The Simba Group, founded in Nigeria in 1988, is a conglomerate with operations across Nigeria’s most dynamic economic sectors.
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