Tag: Cobhams Asuquo

  • Cobhams Asuquo questions Grammys’ treatment of Nigerian artistes

    Cobhams Asuquo questions Grammys’ treatment of Nigerian artistes

    Renowned musician and producer, Cobhams Asuquo, has expressed disappointment with the Grammy Awards after no Nigerian artiste won a category at the 68th Grammy Awards.

    Asuquo, in a video, humorously said the Grammys exploit Nigerian artistes to boost the US economy, saying they dangle validation “like a carrot” only for it to slip away.

    “I think Grammy is using Nigerians to boost the GDP of Los Angeles. It’s like a carrot dangling in front of us, and it goes away,” Asuquo said.

    Read Also: Davido names Cobhams Asuquo musical director for ‘5ive Alive’ world tour

    He urged stakeholders to focus on building homegrown award platforms, stating, “I think we need to build something that is ours. Let’s grow something that can make other people converge in our space”.

    Asuquo drew a comparison with American sports culture, citing the Super Bowl as a successful example.

    “It’s only America that will do the Super Bowl and be playing it themselves”, he added.

  • Sizzy Benjamin: The New voice redefining the industry

    Sizzy Benjamin: The New voice redefining the industry

    In an era where originality defines success, Sizzy Benjamin is emerging as a game-changer in the music industry. With a sound that blends multiple genres and a vision that transcends borders, the young artist is reshaping the narrative of contemporary music.

    Since making his mark on Project Fame in 2016, Sizzy Benjamin has steadily built a reputation for his dynamic artistry. His cover of Mad Over You alongside Cobhams Asuquo turned heads, signaling the arrival of a fresh talent with a unique musical identity. Over the years, he has continued to refine his craft, dropping hits like “Pepper” and collaborating with artists such as B-Red, Magic Boi, and Cobhams Asuquo.

    Read Also: DJ Cuppy hits back at critics calling her “old” at 32

    Now signed to Red Nation Records, Sizzy Benjamin is not just making music—he is setting a new standard for artistic expression. His ability to blend styles effortlessly, drawing from influences like Michael Jackson, Drake, and Bob Marley, positions him as a voice of innovation in the industry.

    As he pushes boundaries with each release, Sizzy Benjamin is proving that he is more than just an artist—he is a force redefining the industry’s sound and direction. With an ever-growing fan base and a commitment to impact through music, he is well on his way to leaving a lasting mark on the global stage.

  • Cobhams Asuquo reveals early decision to charge in foreign currency

    Cobhams Asuquo reveals early decision to charge in foreign currency

    Renowned music producer and songwriter, Cobhams Asuquo, has recounted a career-defining moment when he began charging clients in foreign currency as early as 2005.

    Speaking in an interview with Pulse TV, the multi-talented artist revealed that at just 24 years old, he pegged his fees in dollars. 

    This bold move, he explained, stemmed from his recognition of the value of his craft and a desire for financial stability by transacting in a more reliable currency.

    “I am one of the few producers who started charging in a different currency for the purpose of stability.

    “As far back as 2005, I began to peg my charges in dollars because I felt it was a stable thing to do. I was obviously getting signed and getting things going, and I needed to be able to transact in that space.”

    Cobhams noted that his decision was pioneering, as he was unaware of any other producers charging in dollars at the time. 

    Read Also: Wale Rubber joins Cobhams Asuquo in ‘Fearless’ video

    He attributed this bold move to his early realisation of his worth.

    “I hear music producers charge now in dollars, and I say to myself, I started doing this in 2005 when I was just 24. I didn’t know anybody else who was doing that at the time.”

    The celebrated producer attributed this decision to an early realization of his worth. 

    “That’s me waking up to the value of my work,” he stated proudly. 

    He also emphasised his commitment to delivering top-quality work, humbly stating, “Till tomorrow, I cannot promise that what I will give you is the best in the world, but it’s the best I can give you—and it is very well close to the best in the world.”

  • Cobhams supports Banky W’s campaign with song

    Legendary music producer Cobhams Asuquo has produced a jiggly political song for his fellow artiste, Olubankole Wellington who is more known as Banky W.

    Banky W is contesting under the platform of Modern Democratic Party, MDP, to represent Eti Osa Constituency, Lagos at the Federal House of Representatives.

    Banky W shared a video of Cobhams singing to the song in a studio via his Instagram account.

    “I am hereby interrupting your Sunday morning to let you know that @cobhamsasuquo is a GENIUS,” he wrote.

    “Now loading… #MDP #StrongerTogether #BestPartyJingleOfAllTime #GatsLearnToZankuByForce #BankOnBanky #WeMove #whosready”

    In the song which was done in Yoruba and along the local Fuji style peculiar to southwest and rap. It exalted the need to support Banky W and his party, MDP, at the polls on February 16, 2019.

    Read also: Jaywon restores Banky W’s poster

    “Many thing go happen, better go shele, if you vote for Olubankole,” went a refrain in the song.

  • Cobhams Asuquo drops new song, ‘Starlight’

    Following his superlative performance at the recently held African Magic Viewers’ Choice Awards (AMVCA), Cobhams Asuquo has released a new song that he titles ‘Starlight’.

    ‘Starlight’ is the latest effort by the ‘One Hit’ crooner and multi-award winning producer and composer.

    ‘Starlight’ is a song dedicated to lovers and everyone hoping to find true love.

    Here’s how he captures his muse for his new single;

    “This song is for that Starlight in your life,” said Cobhams.

    “Starlight is light reflected from the stars that illuminates your way. It never goes out, it’s there, day and night (the Sun is also a star)

    “This song speaks to that. It’s my love letter, my ‘thank you’ for always being there. To the one who stayed when things were rough, to the one who encouraged when I was glum, to the one who noticed when I was off and to the one who caused me to hum (just so you know, stars hum). To the Starlights in our lives.”

  • Toke Makinwa to launch career in music

    On-air-personality and video blogger Toke Makinwa says that  she is set to have a career in music.

    The 33-year-old socialite made this known on her favourite social media platform: Instagram.

    She posted a video of her studio-session with the popular music producer, Cobhams Asuquo, through her handle: @tokemakinwa.

    She wrote, “something is coming, working with the greatest Cobhams Asuquo

    “I intend to live my life with no regret, no opportunity wasted and no looking back #onbecomingmore super excited.”

    Asuquo is a Nigerian producer and songwriter who had produced songs for Banky W, Omawumi ,Tiwa Savage, and several others.

    Read Also:TOKE MAKINWA: Don’t suffer to prove you’re a strong woman

    Makinwa who had been up-and-doing in her field , has a luxury handbag and skincare line , TM luxury, a brand which produces exquisite leather and beauty goods.

    She had also  published the book, “On Becoming,” to her credit.

  • Music Review: One Hit

    Music Review: One Hit

    Cobhams Asuquo’s One Hit is a song dedicated to every artiste, artisan and practicing professional who is looking to taste that bit of glory in achieving immense success.

    In this part of the world where success is the talk of the town and continent, everyone is looking forward to that glorious moment in their lives, even if it will just last a day, a few hours, or far less in fame or a twitter or a Facebook thread.

    Hence the title of this song, One hit. It is commonly believed that there are one hit artistes who just release a single and make it instantly. Even if they lose the inspiration to stun the music scene thereafter.

    This song is for every hustler, it is not just for musicians. And we can rightfully say that Cobhams captured several minds with the captivating rendition of a soulful song. One that validates Cobhams as one of the best Nigerian singer and song producer that ever lived.

    One hit is a desperate call by an upcoming musician to be successful in his industry. The desperate singer who mentions highly rated artistes in the Nigerian music industry quite frankly begs God for just one wish; to blow. To be reckoned with, to be overtly successful.

    And as every singer would need a sponsor to shoot music videos and churn out explosive tracks, the desperate singer begs for an investment from Otedola, one of Nigeria’s biggest business moguls to support this song endeavor.

    One thing about Cobham’s One hit song is the honesty and urgency of the musical lyrics. Churned out melodiously with a keyboard playing in the background; you can sense that urgency in this musical narrative of someone wanting to be reckoned with. The urgency of the tone adds to the authenticity of the request.

    Cobhams vocal cords struck gold on this one as he has always done even in the time past. The lyrics of this song is very straightforward- you can totally relate to this song.

    Read Also: Movie review: Fast and furious 8

    One hit song also encompasses the frustration any music newbie could face in churning out a track. At a point, the persona in the song commits to Yoruba parlance: Oti e ti sun mi gan ni o ( I am tired). This is as result of numerous try-outs of waxing singles and not getting a single retweet, a like or even an acknowledgement.

    Unfortunately, some of these songs don’t get enough air time on radio and it might not be a matter of bad lyrics. It might just be a matter of time or what the people need.

    I will rate Cobhams “One hit” a 9/10 for a perfect musical delivery and a fluid narrative. Music success is a hustle, but for Cobhams he drops the perfect lyrics seamlessly.

    The profundity of One Hit is so surreal and sublime yet it makes sense in its entirety. The vocal cords and music accompaniments are no doubt perfect, and as always the result will be a harmonious melody.

  • Wale Rubber joins Cobhams Asuquo in ‘Fearless’ video

    Wale Rubber joins Cobhams Asuquo in ‘Fearless’ video

    Dance choreographer, Akinwale Sodade, aka Wale Rubber teams up with award-winning producer, Cobhams Asuquo on his first Dance visual entitled Fearless.

    The video is a contemporary dance narrative accompanied by its own original sound track.

    Fearless, whose officially release is fixed for Friday, August 25, shows the artistry as well as the versatility of the dancer as he also gets credit as co-Director with cinematographer, Ose Iria.

    With a thought-provoking storyline, the visual captures the plight of everyday Nigerian life. It details the inspiring abilities for Nigerians to succeed in spite of the odds stashed against them.

    It opens with a monologue by Cobhams Asuquo revealing his past frustration about Nigeria and how he left for another country but returned with the harsh truth that change begins with him. Choreographed by Wale Rubber, the dance pieces begin at a catchy backyard compound scene and flashed to a kidnap situation. It goes seamlessly to a street gang war with each scene lightened up with amazing chorography.

    “The concept of a visual totally dedicated to dance accompanied by original music is the very first of its kind. No one has tried or done it before. It is a daring, creative, professional and in your face concept.

    “We are telling an inspirational story of how the Nigerian succeeds in a country where all things are not perfect. A society where there is constant fear kidnap while ransom guarantees freedom, where the streets are only for the bold and wild, where hardship sometimes forces some to take their lives,” Wale Rubber explains.

  •  I may join politics – Cobhams Asuquo

     I may join politics – Cobhams Asuquo

    Renowned visually impaired songwriter and producer, Cobhams Asuquo, has given a hint that he may delve into politics in the not too distant future.

    In an interview with the News Agency of Nigeria (NAN) on Friday in Lagos the multi-talented entrepreneur said that he intended to pursue other passion in his life of which politics is one.

    Cobhams spoke against the backdrop of the maiden Quantum Awards Ceremony, where he was conferred with an award for his dedication to excellence at the prestigious Civic Centre, Victoria Island in Lagos.

    The Quantum Awards was organised under the auspices Verdan Zeal.

    NAN reports that Cobhams’ first shot into fame was in 2004 after he teamed up with Bukola Elemide, popularly known as Asa, and he had since produced numerous award-winning songs.

    He had also produced for the likes of  Banky-W, Omawumi, Darey Art Alade, Timi Dakolo, Waje and others too numerous to mention.

    Cobhams also collaborated with Verdant Zeal on a number of iconic theme song project such as “Catch the Fever’’ which heralded the launch of DAARSAT.

    He was also responsible for the song “Rivers of Possibilities’’ theme song for the Rivers State Government.

    Cobhmas added that apart from his current calling as a musician, he would also focus on other ventures that would be worth his while.

    “There are other things I want to do which is government and politics or real estate. Hopefully, I will be a politician one day.

    “I want to join politics because I feel that people of integrity needs to step into the political arena and occupy the position of leadership and help to make intelligent decision.

    “We need to move this country forward and to do that successfully, we need men of honour to steer the political ship of the country.

    “We cannot afford to be laid back and watch things deteriorating without rising to the challenge,” he said.

    Asuquo said that he was well aware that music made him to be what he is today and that he had reaped bountifully from the proceeds.

    “I am happy that music is working for me and also opening doors for me.

    “I don’t have any favourite in my multi-tasking activities, I only express myself in various forms and I enjoy doing that.

    “Either I write music or being a producer or director, I have only one goal and that is good music. I just release an album now which I want everybody to enjoy.

    “I am also excited about my marriage, it teaches me a lot of things like love, goodness and patience,” he said.

    NAN reports that other awardees of the Quantum night includes Tade Ogidan, a television screenwriter, Kehinde Tijani, a printing and publishing mogul and Frank Oshodi, a fashion entrepreneur.

     

  • COBHAMS ASUQUO It’s been a roller coaster of emotions

    COBHAMS ASUQUO It’s been a roller coaster of emotions

    It’s a Thursdays morning. You walk into Cobhams Emmanuel Asuquo’s cozy office in Lekki. As he welcomes you in warmly, you notice that the book shelves are filled with the Holy Bible in Braille and plaques. And just beside his table is a card that reads, ”Thank you Uncle Cobhy”. In this interview with Yetunde Oladeinde, he talks about his first album which will be released next month, what his wife means to him and the thrills of working with artistes around the world.

    WHAT are we to expect in your first album? I think you should expect a lot of truths. People should expect a lot of honesty, artistic truths. The album is very personal and very intimate. So, there is a lot of expression of truths behind it.

    Political truths?

    Hmmm … It is emotional and spiritual. Not really political. I have created materials with a bit of political undertone and I feel that this is going to come through; this is a series of three albums that have already been recorded. Of course, every other thing is important to me. My God, my family and people. These are the things that the albums that I will be releasing over this period of time would be reflecting.

    This is your first album, why did you wait this long?

    I spent a lot of time creating music for other people. I did that for two reasons. The first is that when I started out, I didn’t like my own voice very much. So, I felt that the best way that I could express music was using other people’s voices to do the things that were in my head. Then on the other hand, I was going with production, interpreting the things in their head as opposed to the things in my head. So, I learnt that and realised it was fascinating to help others birth their dreams and help create someone’s sound.

    So, I did that for a long time and I enjoyed it while I did it. I still do it, every now and again, but over time, I have come to accept my voice for what it is. I also realised that there are certain emotions and certain truths that must be said by me or should be said by me. Other people are going to say it how they want to say it but I control how I say it. And so, I decided that I would go to studio and create it. Also, it comes to me naturally to write music and I think I am able to master my voice better now.

    Talking about truths, is the message going to be very deep?

    First of all, my position on the usual Nigerian music is that millions of people cannot be wrong. There are millions of people who love and embrace afro beat. It is a sound that has come to stay. However, the Nigerian music space should accommodate other genres and other forms of music. This album was not created to fit into a box, it was created to be my musical expression and I don’t know if I have heard songs in the album played in clubs but we never know. It is definitely true to the kind of sounds that I would create and I don’t want to say that it is not mainstream because, really, anything can become mainstream.

    Someone like Nikky Laoye talks about you as a great source of inspiration, how would you describe her?

    I think she is a bundle of talent. She is a strong woman and I have a lot of respect for strong women; people who are able to hold their own and stand out in an industry that is male-dominated. She is always striving to create her own sound. She is a hard worker and the honest truth is that the principle of hard work and consistency is that you get good results. And I think that she is someone who strives to do that. And because of that, her music has been able to be placed where some of her contemporaries struggle to get into, not necessarily being as successful. She has done amazing things. She is a gospel artiste who won at the Headies. It is a feat when your music is not boxed in because of your beliefs, and on stage people can recognise you and the brilliance of your work. I think that is something that Nikky Laoye has been able to earn for herself, I respect that very much.

    Let’s also talk about some other artistes that you have worked with

    I have worked with a lot of artistes and, for me, to work with an artiste, then I have got to like something about them. They are all unique and they bring something different to the table. The first person I worked with, I can’t really remember. I started at about 15 or 16 years and it was about me having said that I was a producer even before I got into the studio. The first song that made me really go commercial was after I had worked with the group called Maintain.

    Olu Maintain?

    Not just Olu. Maintain was still a group that was in 2002 or thereabout. I was 21, young and excited and we took Bamo; he took a chance with me. Something a lot of established acts were afraid to do at that time. For a number of reasons; number one, they thought I was young. Then number two was could you trust a blind guy with your stuff? So, you know, Big Bamo took a chance. We made that song, put it out there and it became a hit. That was my first major commercial success.

    This is valentine season, let’s talk about you wife. What does she mean to you?

    She is special. She is my friend, gists’ buddy. There is absolutely nothing we don’t talk about, nothing we can’t pray about. She is someone I am not afraid to be vulnerable with. We have a very special relationship and she is someone that I am not afraid to disagree with because disagreement does not always mean lack of love. You are safe with a person when you can agree and also disagree. She is the smarter of the two of us; she is super smart and super humble. She is a good lesson to anyone who would want to let her; she is very creative, very artistic. She is definitely my best friend.

    How did you meet her?

    We met at the library, the public affairs section of the United States Information Service (USIS). That was in 2001.We were both studying to go to the US and she eventually ended up going. She left two years later and I stayed back. We became great friends; we were friends for many years. We were just friends and we were good friends for many years, about eight or nine years. Then we realised that it was time to take the relationship to the next level.

    What were the qualities that you saw in her then?

    Her honesty; sometimes brutal, but always necessary. She is someone who generally is not afraid to speak her mind especially when it concerns me. Someone who is not afraid to tell you the truth with the hope of helping you to be better. Then she is a very kind person, considerate of others. I think that I have a very interesting temperament and I know that I am not the most perfect person. I can be easy enough to get along with just anybody. Obviously because of the grace of God upon my life, in a place where I can be a lot to a lot of people and I can add value and when you add value people can tolerate you more. So, your relationship a lot of time is based on what you can give. My relationship with her is not based on how she treats me alone, but how she treats other people who cannot be what I am to her. I think that is the sense of true compassion and kindness. When you are fair with how you see things and how you see people and when you respect people not because of what they can be to you but because they are people. She is that way and everyone else in her family is that way. They are amazing people.

    How are you spending this valentine with her?

    Ha! That is not for me to reveal. I am not going to reveal the surprise. All I know is that it is an interesting time for us as a family. We are working together on the album and getting ready for the 12th of March when the album will be dropped at a launch. She is a big part of that; she is a part of everything that I do. In the midst of all of that, we recognise the season that we are in. We would do our best in our own little, private way.

    Let’s talk about the memorable moments in your life and career

    I have had a few; one of them is in the time of recording this album and the kind of emotions that you deal with creating a project like this. It’s been a roller coaster of emotions. There are very good days and sometimes there are down days and putting all that together. Also, working with musicians around the world and creating the projects, the recordings were live and working with great musicians. Then the time I share with my family. I have a lot of fun times creating music. In terms of specific times, one comes to mind. We were in New York and I was trying to reach a friend of mine, Bono, who is part of a group called U2, an international group was passing with his entourage and obviously the security won’t let me talk to him, a super star, one of the greatest artistes in the world. I reached out to him and he said Cobhams, just being remembered and recognised by somebody of that stature and magnitude, in a place like that! Everyone broke ranks and allowed us to embrace and while that was happening the UN Secretary General, Ban Ki Moon, was passing about the same time. This was at the Central Park in New York and Bono stopped Ban Ki Moon and they began a conversation. He introduced Ban Ki Moon to me with very glowing words. There we were holding hands, myself, Bono and Ban Ki Moon. That for me is a