Coscharis Motors has been appointed as dealer of Rolls-Royce in Nigeria.
The franchise agreement was signed by Coscharis Group management and that of Rolls-Royce Motor Cars, Germany, which was represented by its Managing Director, Mr Geoff Briscoe and the Regional Dealer Development Manager, Rolls-Royce Motor Cars Limited, Middle East, Africa and Latin America, Mr Mohamed Fawzi in Lagos.
Coscharis team was led by its President/Chief Executive Officer, Dr Cosmas Maduka and the Group Managing Director, Mr Josiah Samuel.
Maduka expressed joy over the achievement attained by the firm in signing on a high premium brand, such as Rolls-Royce, which celebrated its 10 years of production at the Home of Rolls-Royce in Goodwood, England early this year.
He said the choice of Rolls-Royce was borne out of its continued stance in identifying with world-class brands in keeping with the firm’s vision to build an institution that will be timeless in its relevance.
According to him, a well-defined concept was initiated beforehand in which the market was analysed.
Samuel expressed optimism that with the support of the brand, the company would grow the clientele base of the Rolls-Royce brand in Nigeria , assuring its customers of after sales service.
Briscoe said in 10 years, Rolls-Royce has established a reputation as the benchmark of craftsmanship excellence, pointing out that the cars will celebrate the first of many decades in the British manufacturing success story.
He stated that a commitment to perfection underlines Rolls-Royce’s position at the pinnacle of super-luxury manufacturing and was glad that Coscharis has joined the brand’s family, assuring it of its support in growing the market in Nigeria.
He said Rolls-Royce Motor Cars was thrilled to get deal.
According to him, the purchase of a Rolls-Royce car is a unique and personalised process, adding that the motor firm has tailored its service to every customer’s needs.
