The Nation Newspaper

Tag: Indomie

  • Winners emerge in Indomie comic book draw

    Five luckyyouths have emerged winners in the Indomitable Promo, tagged ‘Comic Book 10 in one pack’,a raffle draw held at the company’s headquarters in Surulere, Lagos.

    The winners are Rukayat Ayomide, Abdul-Rahmam – 12, Fumilayo Oke – 14, Emmanuel Thomas – nine, and Chisom Ikeocha-10, all from Lagos and, Temiloluwa Oyelola – 14, resides in Kaduna.

    The lucky five, alongside a guardian/parent each are now Disney bound and are set to be treated to a memorable Disneyland trip in France, courtesy of Dufil Prima Foods Plc.

    The promo, which according to the company, was intended to give back to the loyalists of the brand who happen to be children, was a nationwide initiative open to children not older than 15.

    The Head, Marketing, Dufil Prima Foods Plc, Mr. Manpreet Singh, who was at the draw, alongside some select journalists, said Dufil Prima Foods Plc was happy to announce the names of the lucky winners who have emerged from the over 40,000 entries generated across the country.

    “Without a doubt, Indomie has once again proven that it indeed has core loyalists spread across the country that love and believe in the company and what it stands for, that’s why our relationship which has spanned more than 20 years still waxes strong till date.”

    He further said:  “Once again, we also saw it as a great idea to create a bond and engagement activity for the children with their favourite animation characters during the long holiday; Dufil believes it is pertinent to appreciate these children who through their love and continued loyalty to the brand have ensured we remain the trailblazer in the noodles segment.

    ‘’So, we thought of no better time than now, likewise a memorable reward that would no doubt be one to remember for a long time to come.”

    Shedding light on the journey that qualified the children for the trip, the Public Relations/Events Manager, Dufil Prima Foods Plc, Mr. Tope Ashiwaju, said, the lucky five, were part of the 40,000 who purchased a “10 in 1” branded indomitable pack of Indomie noodles.

    He explained the procedure to include buying a pack of indomie noodles, taking out the stickers or comic books, and sending a text with  names and address to the number boldly quoted on the comic book/ stickers.

    This qualified them for the draw, where they had emerged the winners as they are called. These children will go with a parent or guardian to Disneyland in France.

     

     

  • Indomie fetes children

    Indomie fetes children

    As school children in Lagos and environs enjoyed a week of fun, courtesy, Indomie noodles, Lagos State governor’s wife, Dame Abimbola Fashola has urged them not to forget the abducted Chibok girls.

    Mrs Fashola, who addressed the children at the National Theatre Iganmu, venue of the event, used the occasion to pray for the safe return of the over 200 secondary school pupils abducted by the Boko Haram sect on April 15. She also advised them to be focused and studious.

    “I want to request that you children should not relent in praying for the abducted Chibok girls’ return safely to their parents. We have many leaders in the country today, but what sets them apart is their ability to perform well. I want to urge you all to be your brothers’ keepers, face your studies and be kind to those around you at all times. If you can do this, you will inevitably become good leaders someday,” she said.

    The Group Managing Director, Dufil Prima Foods Plc, makers of Indomie, Deepak Singhal, thanked Mrs Fashola for gracing the occasion and counseling the children, who are Indomie Fan Club members from schools across the state.  He described Mrs Fashola as “a mother in a million.”

    The firm’s Public Relations/Event Manager, Dufil Prima Foods Plc,  Mr. Tope Ashiwaju, said the firm has faith in Nigerian children and would continue to invest in them.

    “Dufil Prima Foods believes so much in the Nigerian child and the annual Children’s Day is always one good opportunity to show them how much we indeed, treasure them,” he said.

    Coordinator of the Indomie Fan Club, Mrs. Faith Joshua, said the firm has made it a custom to continue putting smiles on the faces of children.

    Activities at the event included dance competitions, train rides, bouncing castles, swings, face paintings, quiz, and debates among others.

  • Noodles Market :Indomie pioneers 450g pack

    Noodles Market :Indomie pioneers 450g pack

    Premium noodles brand, Indomie Instant Noodles, has introduced into the market its 450gram Chicken Family Pack.

    The new variant, said to be a landmark achievement in global noodle circles according to the company is part of its efforts to cater for the growing needs of the family and easing the hassle associated with purchasing multiple packs for meals on the home front.

    “As far as the global culinary landscape is concerned, Indomie has recorded a major breakthrough with the launch of our new Family Pack,” said Mr. Deepak Singhal, CEO, Dufil Prima Foods Plc, manufacturer of the product.

    “We deemed it necessary to say a big thank you to the family unit which has been largely responsible for our growing sales volume over the years, and the 450 gram pack was the best way we felt we could achieve that.”

    Singhal, who said the new Indomie variant was not only sizable but packed with enough spice designed to suit the taste buds of parents and kiddies alike, added that it was pocket-friendly and would therefore be easily accessible to varying consumer classes in the market.

    “ This, no doubt, is a feat no other noodles company in the world can lay claim to, as Dufil Prima Foods can now be said to have effectively taken center stage in the global culinary landscape. After all, the new 450g will cater to not just the taste but also the pockets of all consumer classes in the market.

    “With all this and more, it is no surprise that consumers view Indomie as the noodles brand of choice which constantly prioritises and guarantees their satisfaction at all times, as captured in its evolving strategies over the years,” Singhal reasoned.

    The new 450gram Indomie pack is joining a wide array of other variants previously launched by Dufil Prima Foods, including Indomie Chicken flavour, Onion Chicken flavour, Pepper Chicken and Oriental Fried Noodles.

    “These variants have done incredibly well in the market, laying claim to a strong level of acceptance among consumers in Nigeria’s burgeoning noodles industry,” Tope Ashiwaju, PR/Events Manager, Dufil Prima Foods Plc said.

    “Our surveys over the years have shown there is a skyrocketing demand for Indomie, which explains why our 450gram pack is riding on the back of our 210gram Hungry Man Pack and 120gram Super Pack. Little wonder Indomie is the only noodles brand in Nigeria with the Superbrand status, which it bagged after being voted one of Nigeria’s strongest brands in recognition of its market leadership status,” he added.

    Ashiwaju assured consumers that with the new 450 gram pack berthing in the market, they are set to enjoy more value for their money and a deeper bond when they sit to eat the new enriched 450g family pack.

  • Five pupils win place on Indomitables

    Five pupils win place on Indomitables

    Five pupils who emerged winners in the just-concluded ‘Indomitables Team’ promo organised by Dufil Prima Foods, makers of Indomie Instant noodles, will feature in the much-anticipated Indomitables cartoon TV series next year.

    They are: Moyosore Bamisaiye, 10, from Ikorodu, Lagos; Chidinma Ewuniye, 11, Anambra; 10-year-old Oluwaseyi Olukolu, Lagos Island; Sultan Akindele – Ayobo, Ogun State; and 13-year-old Chioma Ekuka, Agege, Lagos.

    The winners were randomly selected via digital means at the draws held Wednesday last week at the corporate headquarters of Dufil Prima Foods Plc in Lagos. They emerged from the indomie magnetic promo across Nigeria.

    Speaking at the occasion, Head of Marketing, Dufil Prima Foods Plc, Mr. Manpreet Singh, said they will transported to the venue and get to visit choice locations, during the shooting of the cartoon series which will begin airing next year.

    “It is part of the plan that the emerged winners will get the opportunity to feature in the upcoming Indomitables cartoon TV series scheduled to hit the airwaves by next year. They will also be treated to a memorable experience indeed and more importantly, win cash prizes worth a year’s scholarship,” Singh said.

  • Indomie supports LEARN Summer School initiative with lunch, others

    The curtain has fallen on the five-week summer school programme of the Lagos Empowerment and Resource Network (LEARN), with the participants grateful for the vocational skills they gained during the period.

    The school is an initiative of the wife of the Lagos State Governor, Mrs. Emmanuella Fashola, that exposes secondary school pupils to leadership, vocational and entrepreneurial training, sexuality education, good character development and other skills during the long vacation.

    One of the beneficiaries of the free summer school, Miss. Adedayo Fadare, an SS3 pupil of Babs Fafunwa Millennium Senior Secondary School, Ojodu, thanked the organisers for giving her the privilege to benefit from the initiative which she said has taught her good values and morals aside the core academic subjects tutorials.

    She also thanked Dufil Prima Foods, makers of Indomie, for providing lunch and other educational materials to her centre and two others.

    The firm provided the participants branded items ranging from T-shirts, caps and pens to exercise books and cash donation, in addition to lunch.

    Mr. Tope Ashiwaju, the Public Relations Manager, Dufil Prima Foods Plc, said the firm’s longstanding partnership with LEARN was in line with its support for activities that keep young ones busy.

    “Hard work remains the key to success, so students should endeavour to face their studies. They should avoid truancy so as not to become dropouts,” Ashiwaju said while presenting the cheque and learning materials at one of the centres.

    Also commenting on the partnership, the Coordinator, LEARN, Mrs. Bisi Awoyemi, said Dufil Prima Foods had been of great support to LEARN since its inception six years ago.

     

  • Indomie organises fifth teachers seminar

    Indomie organises fifth teachers seminar

    Teachers have been urged to improve their interpersonal skills to enhance their productivity in and out of the classroom.

    This advice was given to 2,500 teachers who attended the fifth yearly teachers’ seminar organised by Dufil Prima food, manufacturers of indomie noodles at the University of Lagos (UNILAG).

    Public Relation and Event Manager Mr Tope Ashiwaju, said the seminar with the theme: ‘Effective interpersonal skills; A tool for teachers’ success,’ was geared towards creating a better future for children and equipping teachers with the needed skills that would enhance their careers.

    Addressing the teachers, the lead speaker, Dr Raimi Moronfolu, a lecturer in the Department of Physical and Health Education, UNILAG advised the teachers to create a conducive environment that can help foster productive learning and interaction.

    He stressed that the environment consists the active and passive relations, adding that the latter represents parents and community which have greater influence in the school than the pupils.

    He also urged them to be good to their pupils.

    He said: “As a teacher, you must be fair to every of your pupils; you must give everyone fair opportunities to excel. You must have the team-building skills; do not divide your class. Also be a good observer; you need to understand their mood.”

    Moronfolu also urged them to be good listeners and be cordial with other teachers.

    “You must listen to your pupils. Some pupils are more exposed than their teachers. So, there is nothing wrong with adding to your knowledge.

    You should have a good relationship with your fellow teachers. You should be concerned with what they say about you. Do not dominate others; respect every teacher, accept their weaknesses and appreciate their strengths. You must complement each other,” he added.

    He admonished the teachers to be problem solvers and role models.

    “Your personalities matter; be role models to your pupils. Always be innovative and bring varieties to the class. You should support your pupils’ avoid favouritism in class. Motivate them. Do not use derogative statement to qualify a child. Have positive perception towards every child,” he advised.

    Earlier, the Lagos State Commissioner for Education, Mrs Olayinka Oladunjoye, who was represented by Mrs Kofoworola Alli, a Director in the ministry, said teachers are one of the main pillars of a sound and progressive society.

    She said teachers bear the weight and responsibility for teaching and that apart from parents, they constitute source of knowledge and values for children, setting high standard for them, while articulating clear goals.

     

  • Indomie: When children become heroes

    hey have three things in common. They are young, impressionable and kind-hearted. They are the heroes of our time. With their heroic feats in different parts of the country where they reside, they have shown that all hope is not lost for Nigeria. Yes, the adults or the grown up amongst Nigerians involved in shady, wicked and unsavoury deeds may be giving Nigeria a bad name they are hell-bent on redeeming the battered name of Nigeria with their positive acts. They are indeed the heroes of the Nigeria of the present and of the future.

    In recognition and celebration of their heroic feats, Indomie, the fastest selling noodles brand in Nigeria has been celebrating these young achievers for the past five years through an annual reward programme. The event is known as the Indomie Independence Day Award for Heroes. The 2012 edition of the award was held last Saturday. And surprisingly, leading the pack of heroes at the event this was an orphan. Olufunmilayo Bello, an orphan based in Benin, Edo State saved the life of an abandoned baby boy, whom she later named Zaccheaus. Zaccheaus was dumped by an unknown wicked mother in the Benin moths. But he found a savior in Olufunmilayo who rescued him. For her heroic feat, Olufunmilayo emerged the overall winner at the 2012 edition of the Indomie Independence Day award for Heroes of Nigeria.

    When she was named the winner, the atmosphere was emotionally charged with encomium galore as 15 years old Olufunmilayo, currently living in an orphanage home in Benin became an instant star by emerging first prize winner of one million naira for her brave act of heroism at the fifthth edition of the Indomie Independence Day Award for Heroes of Nigeria held at the Federal Palace Hotel, Lagos on Saturday October 13, 2012

    The ceremony was witnessed by crème de la crème of the society including the First Lady of Lagos, Dame Emmanuella Abimbola Fashola, Senators, top government functionaries, captain of Industries and members of the diplomatic corps.

    Besides Olufunmilayo, other winners are George Sadoh (Second Prize Winner) who is also 15 years old and 10 years old Princess Esan (third prize winner) received a distinctive crystal plaque and cash N750,000 and N500,000 respectively for their bravery and acts of heroism.

    Olufunmilayo, was adjudged first by the Panel of Judges for her selfless act of heroism for picking up and saving the life of a deformed abandoned baby whom she named Zacheaus despite all discouragement. She later prevailed on the Proprietor of her orphanage to take in the poor boy for proper care.

    George Sadoh from Warri, Delta State came second for his brave and courageous act of saving a man who was being robbed by scaring away his attackers with ‘knockouts’ and later taking the victim to the hospital. Princess Esan was awarded third position for saving the life of her brother first when fire gutted their home at great risk to herself.

    In his welcome address at the event, the Managing Director, Dufil Prima Foods Plc, Mr. Deepak Singhal noted that the Indomie Independence Day Award for Heroes of Nigeria is a reflection of the importance and belief of the company in the extraordinary qualities of the Nigerian child which must never be ignored but must be celebrated.

    While congratulating the winners of the Fifth edition of the Award for their courage to live a life of a hero through selflessness and acts of bravery, Mr Deepak Singhal then urged other Nigerian children to emulate them by aspiring to be heroes by exhibiting even greater acts of heroism.

    Delivering the keynote address titled ‘52 Years Post Independence-The Future of the Nigerian Child’, the Special Guest of honour at the event, former Speaker of Lagos Assembly, Senator Olorunibe Mamora decried the present situation of the Nigerian child as all stakeholders including the Family, the School, the religious organisations and the government have failed to give the deserved attention to their well-being and grooming for the future.

    Senator Mamora then urged all stakeholders to pay more attention to proper upbringing and moulding of the children as the future of the country depends on them. “We cannot continue to do the same thing the same way and expect a different result. Therefore, it is high time we realised that the task of ensuring better future of the Nigerian child is a collective responsibility and we must play our individual role either as a parent, school, religious body and the government,” he said.

    He then praised Dufil Prima Foods Plc, makers of Indomie Instant Noodles, for rekindling the hope of the Nigerian child with this enviable initiative by rewarding acts of bravery and heroism in our children and thereby inspiring them to aspire for greater heights.

    Presenting the Award to the first prize winner, the First Lady of Lagos State, Dame Emmanuella Abimbola Fashola lauded Dufil Prima Foods Plc for inspiring the spirit of heroism and patriotism in the children who are the future leaders of the nation. She admonished other Nigerian children to strive to be heroes.

    Indomie Independence Day Award for Heroes of Nigeria is a Social Responsibility Initiative from Dufil Prima Foods Plc (makers of Indomie Instant Noodles). The award is geared towards the recognition of children who have against all odds exhibited extraordinary acts of heroism in the face of danger/societal challenges which have sometimes brought them injury.

    The award eulogizes the exemplary accomplishments of children who are young but yet matured, and have shown extraordinary courage and determination in situations that ordinarily would bring fear, discouragement and self pity.

    There is no doubt that Nigeria is indeed fortunate and blessed to have young people with this nature of service and milk of human kindness flowing in them. The future of this great country is secured with them as citizens, which is why Dufil Pima believes they need to be recognised and celebrated publicly to encourage their acts of heroism and patriotism. The impact of their heroism stands as an irrefutable endorsement of the exceptional human ability.

     

     

  • Indomie shortlists for sixth Heroes award

    Dufil Prima Foods Plc, makers of Indomie noodles, are set to initiate the search for the 2013 heroes’ awards in which three outstanding children would be picked, recognised, rewarded and celebrated for their acts of heroism.

    In order to be honoured with this award, these children would have made notable sacrifices at great risks to themselves while striving to survive despite the unfavourable conditions they find themselves.

    Speaking at a briefing last week, the company’s CEO, Deepak Singhal, told The Nation that 15 children have received the Independence Day awards and have had their names engraved in gold in the Indomie Hall of Fame as Nigerian heroes.

    He added that the company is about to discover another set of heroic children. Singhal spoke at Saffron Restaurant and Bar in Victoria Island, venue of the event.

    He said: “This initiative is in consonance with the core values and deep-rooted belief of our company and the brand Indomie, that every child indeed possesses an innate ability to become great. There is no doubt that Nigeria is privileged to be blessed with several young people who posses exceptional character for service and milk of human kindness flowing in them”.

    He added that it is essential for these children to be acknowledged and celebrated publicly in order to encourage and instigate more noble acts in them as they would hold various leadership positions in the country in future as their present abilities have already indicated.

    In addition to this year’s independence awards, Singhal said a new package- ‘academic awards’ a newly-introduced package by Dufil Prima Foods, would be spiced with the already existing awards.

    The outfit’s Public Relations Manager Mr Tope Ashiwaju said apart from the Independence Day award the company will be awarding excellent performance from the first three students nationwide who have written their SSCE/WAEC exams. He said winners will be determined by WAEC and NECO.

    Asiwaju said once WAEC presented the best students from the zones of the country, the company, rather than relying on WAEC, will also set up its exams for students who qualified from the zones to finally determine the top three and their consolation prizes which will be presented to them at the Indomie Independence Day award.

     

  • Indomie fetes pupils for Easter

    In the spirit of the Easter season, Dufil Prima Foods, makers of indomie noodles hosted a party for pupils across Lagos state.

    The party was attended by thousands of pupils from different schools in Lagos.

    The pupils, who were mostly members of the Indomie fan club in schools nationwide, went home with lots of gifts.

    Speaking to journalists, the Public Relations Officer of the organisation, Mr Temitope Asiwaju said the event was for children born between January and March to double as birthday and Easter celebration.

    He said their aim was to bring children together to have fun, adding that too much restriction hinders their development.

    “Parents don’t have time to take their kids out. It is a way of relaxation for them. This is an opportunity for them to see what other kids are doing,” he said.

    Mrs Faith Joshua, Indomie Fan Club coordinator, who also spoke with journalists, said the programme helped to bring members of the club together. She said some parents have the time to take their children out but they don’t have the money while others have the money but no time.

    “So we are doing this free of charge and at the same time making sure they catch fun without their prents around.”

    She said there are over 100, 000 indomie fan club members in 4,000 schools.

     

  • Indomie rewards distributors

    Dufil Prima Foods Plc, makers of Indomie instant noodles, has rewarded its trade partners with over 250 prizes worth several millions of naira through its trade promo.

    Speaking on the initiative, the Public Relations and Event Manager of the firm, Mr Tope Ashiwaju, said the Sub-Distributors Trade Promo is the company’s little way of appreciating its partners who stood by it over the years.

    He noted that the sub-distributors have not only demonstrated their commitment to the achievement of the company’s objectives, but have also supported its vision of becoming the number one noodles brand in the country. “It is, therefore, deserving of them to be rewarded and encouraged for offering the invaluable support they have given the business over the past years”, Ashiwaju added.

    He said for sub-distributors to be qualified, they are expected to buy in multiples of 10 cartons of Indomie 120 grams size (super pack) from their distributors. A coupon is given out for every 10 cartons purchased and sub distributors are allowed to collect as many coupons as possible based on their purchases. All coupons are collected with a copy given to them to claim their prize during the lucky dip draw at an announced date in each of the 12 locations.

    The prizes to be won during this sub-distributors trade promo includes; 12 Skoda Fabia Cars, 120 Generators, 70 Air Conditioners, 50 Refrigerators and other consolatory prizes which would all be given out immediately after the draw at each location.

    Other fixed locations and relevant information would be communicated to sub-distributors and relevant stakeholders accordingly.