Category: New Woman

  • Alice, ponmo and the way to a man’s heart

    Alice, ponmo and the way to a man’s heart

    We were relaxing in Tamara’s living room that Saturday afternoon. We were done with housekeeping, and were just gisting and lazing about with a glass of juice in hand and a small bowl of ponmo sauce.

    A large bowl of ponmo  sauce on the dinning – it was a serve-yourself situation. Her hubby was out of town and she was happy to share the beautiful moment with the girls.

    It was not the first time she was treating us to a delicious delicacy, but it was the first time she allowed someone to prepare the snacks.

    And it was always a cheery affair at Tamara’s place. Not only is her place competing with our usual spot under the elebebo tree, it has become a girl nest that is strategically located in the estate. Its vantage point allows one to steal a peek – the way the furniture in her living room is arranged affords one the opportunity of taking in the view and watching passersby without being noticed.

    “I like the fact that it is creatively crafted for gossip,” Jolaolu once observed – an observation that was followed by a heated argument between her and Christabel about how not to talk. “Haba Jola! Do you have to use the word ‘gossip’? You could have just said: ‘the place is creatively crafted for chatter’,” criticised Christabel.

    But if you ask me, I actually think that the creative layout of the space, which amplifies the functionality and aesthetics, shows the bright mind behind it. I was taking in the view while chewing on the delicacy specially prepared by Tinu, courtesy Tamara, when the thought of Alice crossed my mind.

     “Has anybody heard from Alice lately? I have not seen her for some time,” I asked.

    “I saw her yesterday and she was looking stunning. In fact, I didn’t know she was that young and beautiful,” replied Sexy Jola.

    “I noticed it too when I saw her this morning: she was looking great in her tank top tucked into a dangerous blue jean,” Tamara said, laughing.

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    “No…no…no, I must commend Christabel our Fashionista. Babes you too much!” Tinu expressed and the rest of us applauded ‘Christabel the love guru’, who stood up, took a bow and said: “You see, they say ‘the way to a man’s heart is through the stomach’. It’s true but what they fail to mention is that a man has more than one stomach,” a statement that literally set the house ‘on fire’.

    “Christabel, you done come o. Which one be many stomachs? You done join Evelyn inside the world of poetry? Abeg make una no kill me,” Ada stated, laughing at her own joke. 

    “Wait, let me explain! Men have several stomachs but I will name just three. One is in their eyes, and that’s why they say ‘beauty is in the eyes of the beholder’. As you strive to satisfy the stomach in their abdomen, you must ensure you satisfy the one in the eyes by looking good. No man, including clerics, like a shabby looking woman. Two, there is also a ‘stomach down below’…,” her words threw the house into a fit of laughter and she tried hard to pacify the ladies and continued, “As you try to satisfy the other two stomachs, ensure the one ‘down below’ is duly satisfied as well. I done talk my own, if una like make una hear.” We laughed and just then, Tinu called our attention to a beautiful well-dressed lady passing by. “Is that not Alice?”

    “Is this Alice… I can’t believe my eyes….,” I said, staring at the beautiful woman walking towards us as Christabel beckoned her to come.

    “Heeelloooo ladies! You guys didn’t tell me that all roads would lead to Tamara party, I would have dressed the part,” a lovely looking Alice greeted.

    “Wetin happen, you want fine pass this one. Already you’ve dressed the part. Babes you look stunning…Wetin dey na…gist us,” urged christabel, whose eyes were fixed on Alice like the artist on her masterpiece.

    “Na your handwork be this o! Pepper them things,” she said and turned around for us to take a closer look, “God has been faithful…and my husband is back!” Her words caused an explosion of joy.    

  • Women advocate bags award

    Women advocate bags award

    • By Evelyn Osagie and Precious Godwin

    In recognition of her contributions to the promotion of women rights and Yoruba culture and values, Damilola Adebonojo has received a Yeye Atunluse award.

    The award was conferred on her by a culture group under the auspices of Yoruba Council Worldwide (YCW).

    The award-cum traditional title was part of activities marking the Omoluabi Festival/Award, which celebrates individuals who embody the Omoluabi ethos, a Yoruba code of conduct centred on integrity, liberalism, and communal values.

    Adebonojo, who is also widely known as Iya Yoruba, is applauded for being a culture advocate and women’s empowerment champion. The title in full is Yeye Atunluse Omoluabi Oodua Agbaye, which is reserved for individuals who demonstrate exceptional service and good character, aligning with the omoluabi ethos, reflects Adebonojo’s dedication to promoting the interest and development of the Yoruba people, the organisers said.

    According to the Global President of the Yoruba Council Worldwide, Aare Oladotun Hassan, the group has, over the years, promoted the Omoluabi ethos through campaigns, conferences, and initiatives.

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    “The Council is dedicated to advancing the Yoruba agenda, a collective framework aimed at promoting the interest and development of the Yoruba people. Adebonojo and other recipients are being honoured for the passion for humanity and the Yoruba culture. It seeks to honour individuals who are impacting lives while advancing the course of Yoruba people and culture.  The Omoluabi Festival, where the title was conferred, is one such platform where achievements in cultural preservation, community service, and leadership are formally recognised,” Hassan said.

    He said the agenda prioritised education, unity, infrastructure development, good governance, and regional self-determination. However, he said achieving the goals remained a challenge due to disunity among Yoruba political elite and sub-ethnic divisions, alongside limited financial and human capital.

    Expressing gratitude for the honour, she saidthe title as a call to deepen her service to humanity and to the Yoruba people.

    She said: “I am humbled and grateful to the esteemed organisers of the Omoluabi Festival Award for honouring me with the Yeye Atunluse title, recognising my contribution. I have always strived to promote Yoruba culture and empower others. This award motivates me to continue serving with passion and dedication.

     I appreciate the acknowledgment of my efforts and look forward to continued collaboration and service. I also express my support for the Yoruba Council Worldwide’s agendas, particularly the call for the establishment of a chieftaincy and traditional affairs ministry. I believe this initiative will help preserve our cultural heritage and promote traditional institutions.”

    The Yoruba Council Worldwide, established on March 18, 1999, is a sociocultural and developmental body registered with the Corporate Affairs Commission. It operates under the royal patronage of the Ooni of Ife, His Imperial Majesty, Oba Adeyeye Enitan Ogunwusi, Ojaja II, regarded as the Arole Oduduwa and spiritual head of the Yoruba race globally.

  • ‘Woman, define yourself by impact, not gender’

    ‘Woman, define yourself by impact, not gender’

    Mauryn Uba-Osaretin, Project Manager, GSR 360 Ltd (Southsouth region), is a purpose-driven woman with a heart for impact, a mind for innovation, and a soul anchored in faith. She wears many hats—professional and creative—but at the core, she is someone committed to growth, excellence, and helping others rise. In this interview with Assistant Editor, EVELYN OSAGIE, she speaks on how leaving her banking job for project management in male-dominated construction industry became the most defining choices of her life

    Being a woman

    Being a woman means strength wrapped in grace. It’s the power to nurture and build, to carry both visions and others without losing yourself. It’s resilience, beauty, and boundless possibilities.

    Beauty to me

    Beauty is simply authentic. It radiates from within—through kindness, confidence, and the courage to stand fully in your truth. It’s less about appearance and more about involvement.

    Growing up for you that impacted the woman I became

    Growing up, I was surrounded by strong voices of discipline and tough lessons in commitment and perseverance. Those early experiences shaped my values—hard work, integrity, and compassion—and taught me that challenges are often hidden opportunities.

    My role as a site project manager

    Project management is more than charts and checklists. It is where analysis meets action. Every decision you make has consequences, and that responsibility has deepened my strategic thinking over the years. Unlike materials, human behavior is dynamic. Managing diverse personalities in an environment (Nigeria) where law enforcement is often weak is no small task. But through patience, empathy, and strong interpersonal relationships, I have found ways to lead teams through challenges and toward success.

    My journey into world of project management, particularly in the construction industry

     My professional journey didn’t start in construction or oil and gas. It began in the banking hall, helping people manage their money and guiding them towards smarter financial decisions. I spent nearly seven years in the banking sector, and though I loved serving people, I often felt constrained. The industry’s slow pace of technological advancement meant that even simple operations could become frustrating. Over time, the routine took its toll on me. It became boring and I needed to ventilate. I longed for creativity, purpose, and something that challenged me differently. So, I took a leap.

    The challenge of this career swap

    Leaving banking with no guaranteed alternative felt like jumping into the unknown, but that decision became one of the most defining choices of my life. I ventured into advertising for two years, a bold transition that awakened new parts of me. And then, as life often does, another opportunity came, and I found myself in the Health, Safety, and Environment (HSE) field within the oil and gas sector.

    This shift was not only technical and high-stakes but also culturally challenging. Working in a male-dominated industry could have been intimidating, but I chose to focus on competence rather than comparison. I pursued certifications, built my confidence, and showed up every day to prove my capability; not to others, but to myself. Eventually, I transitioned into project management, a field where I have worked across construction and oil and gas for the past six years. Each project, whether large-scale or community-based, has tested me, stretched me, and rewarded me in equal measure.

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    My experience in a predominantly male industry

    In conversations around gender sensitivity, I always ask to be seen first as a human being. Labels create limits, but performance and professionalism open doors. Many still haven’t realised that life itself is inclusive — not by design, but by nature. I have seen women break boundaries in fields once thought inaccessible. And I have also experienced the resistance and assumptions that come with working in a male-dominated industry. Still, I don’t lead as a woman but as a professional. Yet, I recognise the unique strengths women often bring to the table — attention to detail, emotional intelligence, multitasking — all of which are crucial in project management.

    I am optimistic about more women entering this space, particularly as new certifications in engineering and environmental sciences make it easier to build a career path outside traditional roles. As a change maker, I have met a few young women in the field and always encourage them to show up intentionally. Having a certificate is one thing; using it to make a difference is another. Women should not define themselves by gender but by impact. I remind them that their work — their projects — can change lives, improve infrastructure, empower communities, and light up their corner of the world.

    You don’t have to be a doctor to save lives. A well-executed project can do that, too. Every role matters. We, in GSR 360 Ltd {Global System Resources 360 Ltd) as a friendly partner, our project is our pride. When we stop chasing rigid ambitions and instead embrace life’s unfolding possibilities, we tap into a far more powerful force: purpose. I don’t measure success by titles or timelines but by growth. And as I look ahead five or ten years, my greatest hope is that through collective commitment and professionalism, we will elevate industry standards and restore dignity to the labor force.

    Managing not so educated skilled labourers, especially men

    Beyond planning and performance, I have learned that mental health and social instability are often invisible variables in project success. In Nigeria, economic uncertainty, societal pressure, and daily stressors take a toll on workers. These issues manifest in the workplace affecting productivity, motivation, and interpersonal relationships. As leaders, we must not ignore these realities. Creating psychologically safe spaces and offering emotional support is as important as managing timelines and budgets. Another challenge is the erosion of work ethic due to a rising “get-rich-quick” mentality. What we face now isn’t just unemployment. It is employable. Competent and committed workers are becoming harder to find, and it affects every layer of project delivery. Whether you’re looking for an artisan to fix a tap or a supervisor to oversee a site, reliability has become rare.

    That’s why I believe we must raise awareness about the dignity of labor and invest in up-skilling our workforce.

    Enhancing project management sub-sector through technology

     Just like in any other sector, technology has brought in a lot of new dimensions that one would ordinarily not be able to do. Managing multiple sites in different locations has become more efficient and less costly. Project management software has streamlined our operations from tracking milestones to assigning individual tasks. What once seemed impossible due to geographical constraints is now entirely feasible. We now measure productivity in real-time and enhance collaboration across borders.

    Poor quality or abandoned projects are something we can relate to in Nigeria and recently has gotten to its climax, but with the enforcement of proper project supervision either through the financial system- Advance Bank Guarantee (APG) and Bonds there’s hope for the future that the industry standards will improve tremendously. The COVID-19 pandemic further accelerated innovation. It changed not just “how we work, but how we think”. The crisis forced many of us to embrace smarter, more agile approaches to leadership, supervision, and delivery. While it brought its share of challenges, it also reshaped the future of work for the better.

    My advice to aspiring young women in the field of project management

    The most important lesson I have learnt is that possibility is not a privilege. It is a perspective. When you show up open-minded, committed, and ready to grow, you will find doors where others see walls. My journey has taught me that every career switch, every project challenge, and every sleepless night contributed to a bigger story; one of resilience, evolution, and impact.

    Whether you are just starting out or reinventing yourself like I did, never underestimate your ability to make a difference. Your profession is more than a job; it’s a vocation. It is a call to light candles in your corner and help illuminate the world. You can make the change you desire in whatever profession you are, achieve success and be satisfied, as well.

    Juggling personal/family life with my career

    Balance isn’t always perfect, but I’ve learned to be fully present in each moment. I prioritize my family first, delegate, and give myself permission to rest. My family love grounds me, and my work fuels me—together, they inspire the best version of me.

    Relaxation

    I find joy in simple things— walking in nature, listening to my favorite songs, or having long, laughter-filled conversations with loved ones. Those are my resets.

    My fashion style

    My style is a blend of classic elegance and modern simplicity. I love looks that are timeless yet bold, refined but never afraid to make a statement. I gravitate towards structured yet fluid silhouettes—pieces that celebrate decency with confidence. I feel most comfortable in outfits that reflect both strength and softness such as clean straight jeans and well-tailored Ankara.

    Fashion item I cannot do without

    A well-tailored Ankara—it instantly elevates any outfit and reminds me to carry myself with poise.

    What’s next

    I’m stepping into a season of expansion—both personally and professionally. Whether it’s joining a new initiative (climate change campaign – one million tree initiative), mentoring the next generation, or simply evolving, I’m walking forward with purpose and an open mind.

  • ‘Being a woman should be considered a blessing’

    ‘Being a woman should be considered a blessing’

    Dr. Saeedat Bola Aliyu is a distinguished literary scholar that is playing a major role in the 2025 edition of Africa’s most prestigious prizes – The Nigerian Prize for Literature and The Nigerian Prize for Literary Criticism. She is the chairperson for the two prizes sponsored by Nigeria LNG Limited. As academic leader and the university orator, Aliyu combines academic work with being the director of the University Relations and the director of the Centre for Language Immersion and Translation at Kwara State University. In this interview with Assistant Editor EVELYN OSAGIE, she speaks on her passion, the prizes and other issues.

    Being a woman

    A woman is that specially-made human whose very existence is an invaluable part of the world. Being a woman should be considered a blessing by everyone, as within the soul of a woman is care, love, growth, initiative, and compassion, all of which is what the world needs. For instance, I am a wife, mother, sister, daughter, scholar, teacher, and an administrator, all rolled in one.

    Growing up for you that impacted the woman you became  

    I grew up in a close knit family. With six older siblings, I had all the company I could need as a kid. I especially had access to stories they would all tell about their day or their friends. I guess this is why family means a lot to me.

    My passions for the use of oral traditions in African environmentalism and cultural identity/criticism

    I strongly believe that our indigenous cultures hold answers to a lot of our challenges. We have so much in these indigenous traditions than we are making use of. The reason is not farfetched; colonialism of the mind! We continue to believe that our ways are barbaric and rather embrace foreign cultures and expect such impositions to solve our peculiar problems. My research into environmentalism, for instance, has shown that within our cultures are inroads to how sustainable environments can be achieved.

    I am also passionate about a safe, happy world where everyone has a sense of belonging.

    My journey into the world of literature as a career

    I have always loved listening to or reading stories. It was not a surprise to family and friends that I would end up doing what I had always loved since I was a child. What I have tried to do differently has been to be interdisciplinary in my career as a literary scholar. You know, I read other disciplinary concerns into literary works. Most of my research has been on environmental literature, with forays into the world of psychoanalysis, culture, gender, and popular culture. All these have continued to broaden my horizon and have encouraged greater insights in what I research and how I teach students. My scholarly work explores the intersection of literature, environmental justice, and cultural identity, with notable research on the literary representation of figures like Ken Saro-Wiwa and the use of oral traditions in African environmentalism.

    As much as I love stories, I prefer to read other people’s stories than tell my own. I chalk this down to being a conservative introvert.  I have jointly edited a number of scholarly books in the field of literary scholarship.

    One thing I’d love to change about literature in Nigeria

    Paying to publish creative works! It is appalling to me that a writer would go through the process of writing a book, then, still pay to get the work published! It is a disservice to all creative minds, who go through the tedious process of creating a work of art to still pay to get the work in a form for the public to read.

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    Role of literature in promoting social change

    In traditional African societies, literature played that role alongside entertaining people. In contemporary times, writers are challenged to gain a readership that would engage with their works. Be that as it may, African literature still retains the role of promoting change in society. There are a myriad of issues in contemporary society, and every writer somehow finds a way to address one or more of these issues in ways that point society to the right direction. I am yet to read that African text, which would valourise evil or not punish antisocial behaviour.

    My role as a judge in 2025 the Nigeria prizes

    My role is clear-cut. Be part of the team to identify the winning entry while guarding the prestige of the prize through impartial adjudication. On what to look out for in this year’s prizes, I’d say we should keep our fingers crossed on that.

    On ensuring that AI sensitised scripts/books do not make the shortlists/winning works

    AI has come, and it is now a part of all we do. We acknowledge this but draw a clear line between ethical and unethical use of Artificial Intelligence. As scholars who deal with written works from students, writers, and other scholars; as voracious readers; as people who are familiar with how generative AI works, we have the skills to identify artificially generated work or even to identify when a certain part of a book is AI generated.

    Juggling the home with my careers

    I am very fortunate to have an incredibly supportive spouse who celebrates my successes even more than I do. I owe a lot to my husband’s support and his readiness to pick up any slack that my schedule may cause. His support has been invaluable as I wouldn’t have been able to achieve even a fraction without his prodding. More often than not, he is the motivator, challenging me to go on and reach for the peak.

    Important things aspiring authors, particularly young women, must consider

    • Understudy and know the art of writing. This can be done by reading works by excellent writers.

    • Take all the time to perfect the writing and not be in a haste to publish. Many a time, excellent stories are wasted by undue haste to get the book out.

    • Be conscious of the cultures and ideologies propagated in their works.

    On the notion that book people are not interested in fashion

     This cannot be totally true! I am not sure there is anyone who is not conscious of or interested in fashion. We all have fashion trends we love or abhor. So, one way or the other, we are interested in fashion. I am very much a “book person,” and I follow fashion trends as much as I can.

    My thoughts on beauty

    Beauty is subjective. That is why people think “book people” aren’t fashion conscious. Beauty to me means a balance in colours and features. Beauty is comfort. It is elegance.

    My favorite style to wear

    I love simplicity. I am fortunate to have both physique and features that make embellishments particularly needless. I love African fabrics as they provide varieties of colours and shades that help the wearer fit into any occasion. Any fashion trend that compromises comfort is a no-no for me.

    Fashion item I cannot do without

    A wrist watch, but it has gone beyond being a fashion item to being a functional part of my dressing.

    What I do for fun

    If I am not reading a book or stories on my phone, I would be listening to music and singing on the top of my voice.

    What’s next for me

    Each day brings new things, new challenges, and opportunities. We would just have to wait and see. But I am excited to be a part of such a lofty prize as the NLNG.

  • Beauty pageant unveils queen

    Beauty pageant unveils queen

    A beauty pageant, Miss Hotlegs Nigeria, has unveiled its title holders for 2024/25.

    They were unveiled at a private and exclusive crowning ceremony put together by Miss Hotlegs Nigeria Organisation.

    Despite the private setting, the ceremony marked a milestone in the Miss Hotlegs journey, ushering in a new chapter for the crowned queens.

    Millicent Obi, a passionate advocate of social inclusion from Imo State, Nigeria, was crowned Miss Hotlegs Nigeria. 

    According to the pageant organiser, Mosy Oginni, the low-key event, conducted without public attendance, was a reflection of the organisation’s refined approach for this year’s edition.

    “The private unveiling spells the beginning of their reign, representing the Miss Hotlegs brand in various initiatives that promote confidence, creativity, and empowerment among women across Nigeria. It focused on substance, impact, and authenticity over spectacle. The “2024/25 queens will serve as inspiration for young ladies and girls,” Oginni said.

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    The beauty queen, who is a final year student of university of Abuja, stood out for her carriage, poise and strong sense of purpose. Obi ‘s voice for advocacy against gender-based violence for adolescents and young people melted hearts.

    Speaking on her journey to the throne and her dream for the future as queen, Miss Obi, who was the first runner-up in Miss HotLegs Nigeria 2023, said: “My journey into the worlds of advocacy and pageantry started at a young age, and I have been actively involved in these fields for several years. My experiences fueled my commitment to development and impact, aiming to create a beautiful world for future generations. Emerging as the first runner-up in the Miss HotLegs Nigeria 2023 provided me with a broader platform to engage with stakeholders and address social issues; and prepared me for this year’s competition. It further amplified my voice. Hence, I am abreast with what my multifaceted role as a beauty queen entails.

  • Lifestyle brand donates cash to centre

    Lifestyle brand donates cash to centre

    A luxury skincare and fragrance brand, Dang!, has reiterated its commitment to inclusivity and empowering lives, especially those of women.

    The lifestyle brand has partnered the Mirabel Centre to bring succour to the lives of survivors of sexual violence. It recently redirected a portion of its revenue to the centre.

    As women worldwide face challenges, it is essential to be a part of the solution, according to the founder and CEO, Dang!, Ifedayo Agoro.  By redirecting a portion of its revenue to the Mirabel Centre, Dang! CEO stated the brand aimed at making a tangible difference in the lives of women, ensuring they have access to the support they need.

    “As a premium skincare and fragrance brand dedicated to making an impact and improving the quality of life for people worldwide, regardless of who they are or where they may be, this initiative underscores the brand’s belief that beauty, confidence, and empowerment go beyond skincare. We’re taking that transformation beyond skincare and fragrance and channelling it into something even more powerful: giving back. The Mirabel Centre is Nigeria’s first and only sexual assault referral centre, providing free medical, psychosocial, and legal support to survivors of rape and sexual violence.

    Read Also: A lifestyle of generosity finds new frontiers

    “With thousands of cases reported annually, the organisation’s work is critical in addressing sexual violence and offering hope to those affected (men, women & children), By pledging a portion of its March revenue to the Mirabel Centre, the brand is helping survivors of sexual violence receive critical support, counselling, and medical care, giving them a renewed sense of hope and empowerment,” she stated.

    According to her, every purchase made in March directly contributed to this initiative.  “Every order is a step towards making an impact. Whether its luxurious skincare products or captivating fragrances, customers can feel good knowing their purchase is serving a larger purpose and initiative. We want our customers to know that their purchases are not just an investment in self-care but also a catalyst for change,” she said.

    Dang! Lifestyle is a luxury skincare and fragrance brand dedicated to creating high-quality products that inspire confidence and self-expression. Its range of products includes meticulously crafted skincare essentials and luxury fragrances uniquely tailored for melanin-rich (brown and black) skin.  Visit www.danglifestyle.com for more information.

  • ‘Women are cultural custodians, unstoppable forces’

    ‘Women are cultural custodians, unstoppable forces’

    She calls herself a ‘Yorupreneur’. For Damilola Adebonojo, who is based in the United States, Yoruba is more than a language. It has become a passion and business that has taken her places. Adebonojo is the founder of Alámojá Yorùbá, an edutech company, providing Yoruba Language services. In this interview with Assistant Editor, EVELYN OSAGIE, she shares her obsession with empowering women and children with Yoruba Language and legacy

     Growing up

    You’d be surprised to hear this. I didn’t speak Yorùbá until I was about five. After my parents separated, I was moved to a public school and had to adapt quickly. That’s when Yorùbá found me and I found myself. I picked up tonemarks so fast that by SS1, I was crowned “Ìyá Yorùbá” by my classmates and teachers after a competition. Growing up wasn’t rosy. I had to grow up fast. My family didn’t have much, and I learned early how to fend for myself: doing group projects just so I wouldn’t have to pay, writing notes for classmates, and doing typing jobs for lecturers to get by. I started living alone from university days because I didn’t really have a home to return to. Just before I got into university, I reconnected with my dad. He owns a concrete block industry, and eventually during one of the long ASUU strikes, I served briefly as his business manager. Every block I carried, every cement bag I moved, he paid me per unit. That season taught me one of the most powerful Yoruba proverbs: “Atelewó eni kìí tánni je” — your own palm never deceives you. It also taught me the importance of separating business from pleasure, family or friendships. I thought it was a joke until I crossed that line once. And yes, I regretted it.

     My passion

    I’m a go-getter who loves working behind the scenes. I am a passionate teacher just as I am passionate about Yourba language with a life-changing touch. The idea that I can change the narrative is what fuels my passions. I am a dedicated advocate for the Yoruba language and culture, working to promote its importance and relevance in modern society. I call myself a Yorupreneur, a builder of dreams and a disruptor in the Yorùbá language education space. Seven years ago, I founded an online Yorùbá school with nothing but vision and grit. I am also the founder of Alámojá Yorùbá, a startup providing Yoruba language services, including translation and subtitles for Yoruba movies. Today, I lead a team of 19 incredible people who share my obsession for innovation, language, and legacy.  I see myself as a builder. Whether it’s creating systems, launching projects, or nurturing people, I’m constantly building. My love for tech and automation runs deep and I find joy in designing processes that create real impact.

     My motivation into the world of Yoruba language

    My passion is my greatest motivation. It is what led me to where I am currently as a Ph.D. student in Comparative Literature and Intercultural Studies at the University of Georgia, where I am also a Teaching Assistant for Yoruba language courses, with a focus on translating women’s works in Yoruba literature. But I didn’t always know what I wanted to do with Yorùbá. I just knew I wanted to do something great. When I saw how many children were growing up just like I did, they are disconnected from the language until age five; I knew I had to act. In 2017, I took a bold step. I started teaching Yorùbá online with WhatsApp and voice notes. Sounds funny now, but those early days laid the foundation for the edutech company I now run. In addition to what fuels me, I am motivated by every message from a student who now speaks Yorùbá confidently. Every mom who says, “My child now greets me in our language.” That’s the fire I run on.

     My background impacted the woman I became

    I didn’t just rise, I was forged. Everything I am today is a result of the fire I went through. From the struggles of childhood to the life lessons I learned working for my father, I developed a strong work ethic, self-dependence, and an unrelenting hunger to build something meaningful. Studying Yorùbá and Communication Arts in university came with its own stigma. I was insulted and constantly embarrassed for it, that combined with my struggles affected my self-esteem. I couldn’t speak amongst friends; they would tease and say “oh we’re talking to ‘actual’ students, not those who came to play in school”. What they didn’t know was that studying Yorùbá was as difficult as many other majors. Most people thought we had no future. “Maybe she’ll end up as a radio presenter,” they’d say. But I had a professor, Professor Harrison Adeniyi, who believed in us. He’d always say, “This Yorùbá you’re studying? It can take you anywhere.” I didn’t know how, but I believed him.

    Then came translation courses. That was my moment that for once felt closer. For my final project, I translated Bayo Adebowale’s Out of His Mind. It took me eight months and stirred something deep in me. While others were picking “easier” projects, I took the road less walked. And that road led me here. Yoruba has indeed taken me to places, I won a Fulbright grant because of this Yorùbá. I was taken to the US to teach Yorùbá for 10 months, all expenses paid.

     Being a woman

    Being a woman is a lot. We are expected to show up as nurturers, warriors, builders, and preservers all at once. Society hands us so many roles that we often forget we have the power to define our own. To me, being a woman means owning all of it – the strength, the struggle, the sacrifice, and still choosing to shine. We’re not only cultural custodians. We’re innovators. Trailblazers. Unstoppable forces.

     Women’s role in transmitting cultural traditions/language to younger generations

    In the Yoruba context, women’s first duties are as the custodians of our culture. It is the reason our people say, “omo tó bá dára ni ti bàbá re.” It is believed that a child that hasn’t been well trained ends up becoming their mother’ baggage. From lullabies to eulogies, to food preparation to proverbs shared during chores, women have always passed down our language and values. When we empower women with tools to teach and preserve the language, the ripple effect touches generations. And when I say empowering women, I mean empowering our children, the girl-child especially. Teaching them the culture is paramount. The child of today will become the mother, aunty, or grandma who will transfer our culture to the children of tomorrow. A Yoruba woman is a living archive of her heritage.

     Community engagement and activism

    Community is where culture lives and where it is either preserved or forgotten. When we engage communities intentionally, we give women and children permission to reconnect with their roots, proudly and publicly. When people understand their identity, they become unstoppable. Yoruba language education provides this sense of rootedness, especially for women and children. For women, it opens doors to leadership, entrepreneurship, and global opportunities in fields like education, translation, and cultural consultancy. I know women who have created Yoruba language schools abroad as a result of them being taught their language as a child.

    That’s what happens when women embrace their heritage, they not only strengthen their personal growth, and they also empower entire communities. Activism doesn’t always wear a placard. Sometimes it sounds like a mother joining a language class or a youth-led group organising a local storytelling night. These micro-movements matter. I’ve seen them become the foundation for macro impact. I like what Lagos State is currently doing with the J.Randle Centre for Yorùbá Culture and History. We need more of it. Places like that should serve as safe spaces for cultural learning. We must design initiatives that make participation easy, joyful, and dignifying. For example, culturally immersive summer camps for children like I did with the 2019 Yoruba Summer Camp at Freedom Park Lagos. My goal that year was to create the childhood experience that the modern day child no longer enjoys (i.e. tales by moonlight, indigenous games and more) – and we achieved it. We need more women-led language clubs, and digital content series that center Yorùbá proverbs, songs, or folktales. When women and children are not just passive consumers but active participants in creating cultural content, that’s when we win.

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     Inclusive representation of Yoruba language and culture in media/popular trends

    When women and children see their language and cultural elements in mainstream media, from Nollywood to NETFLIX, they begin to understand that their heritage is worthy of celebration. It challenges negative stereotypes and fosters pride. A child hearing Yoruba in a cartoon or watching a film with Ifa philosophy portrayed with dignity will know that their culture has value. However, we need more storytellers, producers, and content creators who are intentional. That means partnering with Yoruba experts, investing in authentic narratives, and elevating local creators. We (the government and private organisations and individual) must also support Yorùbá language content through funding, distribution, and visibility. Platforms, like YouTube, podcasts, and streaming services, are powerful tools when used with purpose. Inclusion means showing the diversity within Yoruba culture itself: urban, rural, diasporic, traditional, and modern. This is why I frown at the latest trend of NETFLIX not showing African content outside the continent. That is where policy comes into play. The solutions are within reach. While we need policies to effect some of these changes; we must prioritise teaching Yoruba in South-West Nigerian schools. We also need to train more educators to be able to teach Yoruba as a second/foreign language. This is one of the reasons I’ve been committed to training women Yorùbá educators. I know the ripple effect is generational.

    Beauty to me

    To me, beauty is intelligence. It’s grace wrapped in boldness. It’s being smart, curious, and walking in your truth whether you’re dark-skinned, light, or somewhere in between. Real beauty lies in how deeply rooted we are in who we truly are.

    My favorite style to wear

    I love manly wears like t-shirts and jeans or shorts. I also love traditional attires; a flowing Àdìre and Ankara kimonos, and love my natural hair. And yes, a red lippie. My style is easy, expressive, and powerful, just like me.

    Relaxation

    Now that’s a funny one, because when I’m not working, I’m still somehow working.

    But I’ve learned to be intentional about rest. These days, I actually schedule it. I unwind with thrillers and crime dramas. I love series that grip me. I also enjoy playing digital games that challenge my mind. Yorùbá music is my soul food. EmmaOMG, Sola Allyson, and Tope Alabi are my go-tos. And audiobooks? Give me a good fiction novel with a strong narrator, and I’m in my happy place. If it stretches my mind or helps me learn, I’m all in

  • Luxury fashion brand to launch The Awakening

    Luxury fashion brand to launch The Awakening

    A new fashion brand, 2006·MMVI, is set to re-awaken desire for luxury and style in Nigeria with a scheduled launch on Sunday, April 20.

    According to Folakemi Obasunloye, the brand founder and creative director, the brand is set to open up a movement, where strength meets style and luxury in the world of fashion.

    With the theme, “The Awakening: A 2006 Fashion Experience,” the launch is scheduled to showcase select pieces from the debut collection and introduce the 2006 brand to the public, media, and fashion influencers; while sharing the inspiring story behind the brand – the triumph over adversity and the birth of inner royalty.

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    On the distinctive name of the fashion brand, Obasunloye said: “2006·MMVI draws its name from a year of deep personal transformation—2006, a moment in time that birthed not just life, but purpose. That same essence now fuels the spirit of every piece created under the MMVI label. At its core, the brand is a tribute to resilience, rebirth, and royalty. Each piece is designed to awaken the inner monarch in its wearer—a celebration of triumph, grace, and unapologetic presence.

    “The brand is positioned to become Nigeria’s foremost fashion house that empowers and celebrates individuality, regality, and resilience. Borne out of strength and vision, 2006·MMVI stands tall as a fashion label with a wearable story. According to the creative director, ‘Every stitch, silhouette, and fabric choice is deliberately created to make the wearer feel extraordinary, regal, and fully aligned with their power. From structured statement pieces to fluid expressions of presence and strength, this collection refuses to whisper. It reigns.”

  • To the genius I call mother (3)

    To the genius I call mother (3)

    “My mother is a genius,” began Daddy Damola, the estate’s chairman. “No matter the health challenge, she always knows what home remedy to use as first aid. She is the inspiration behind my becoming a medical doctor. I still consult with her on such matters. My wife told me about your party in honour of our mothers; I wish you had invited us men too. I would have loved to add my voice too and my cash also (laughs),” Daddy Damola said as he signed his name on the card we made in honour of the oldest woman in the estate who turned 75 the week after our Mothering Sunday luncheon in honour of mothers.

    Owing to the success of the celebration, we decided that we go beyond the tributes to our mothers and honour the oldest woman in our estate who was already playing a motherly role to us women; and Yeye Ajoke came to mind.

    Remember I once described her as Yeye Ajoke of Ile-Epo Market, what I didn’t mention was that she was a keyplayer in that market and that she lives in our estate.

    After our luncheon, we decided to honour her with gifts and a large handmade birthday card signed by ladies of the Women’s Corner along with others in the estate. But as we took the card from doorstep to doorstep, our men refused to be left out. They literally forced their signatures on the card.

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    “This is partiality o,” Sola, Sexy Jola’s husband protested when we took the card to Muna for her signature. He was there with Muna’s husband and other men. They were all watching Arsenal’s match with Real Madrid. The boys all flew their jerseys. Some were for Arsenal and others were for Real Madrid and other football clubs jerseys that I couldn’t remember their names at the time. But Muna later intimated me when we saw that there were Chelsea, Barca and MAN U fans in the building

    It was a sporty-looking Muna that opened the door for us that evening. She was donning the Arsenal jersey and screaming, “Wait and see, we will beat you guys today”. Although the match was just starting when we came knocking, we could see the atmosphere was already charged. As we urged Muna to quickly sign so we could leave, our visit caught Sola’s husband’s eye. “What are you ladies carrying about? This is how you are always cheating us out of those parties and delicacies of yours. You girls are biased against us, and it is not fair. I must say it.”

    “That is not true. We are always open with our activities. Don’t let us spoil your fun; we’ll talk about it later. Muna leave football…answer us joor! Wey your gift?”

    “I’m coming,” she  said and ran in to bring it.

    “What gift?” Muna’s husband and Sola asked at the same time.

    Both men were supporting Arsenal. After Christabel finished explaining all about our mission, both men and our Estate Chairman, who was also an Arsenal fan, promised to buy us drinks and support our cause if their club won. They insisted on signing their names and sending us money for Yeye Ajoke’s gifts. “That woman reminds me of my mother. She is a genius too. We often go to her whenever we get stuck in any project. She is a great resource; she has a retinue of politicians, top executives in her coffer. Remember when our transformer had issues, she was the one that gave me the number of a top NEPA official that helped us resolve the matter. Great to be part of this project. Please let me sign my name also,” Daddy Dami said and sparked off a conversation about good women and mothers that almost stole the show from the Arsenal match.

    “We are grateful for your support, always my Chair,” Chrsistbel said and signaled us to leave. We took her cue and eventually sneaked out of the war zone. 

    •Mothers are indeed a blessing. Tell us about yours. We would like to hear from you; share your thoughts with us on evelyn.osagie01@gmail.com  

  • Women journalists urged to take action for career Growth, Advocacy

    Women journalists urged to take action for career Growth, Advocacy

    • By Precious Godwin

    Chairperson of the Nigeria Association of Women Journalists (NAWOJ), Lagos Chapter, Comrade Adeola Ekine, has urged female journalists to put their work into action and remain at the forefront of advocacy to ensure their voices are heard.

    She made this call at a symposium organised by NAWOJ Lagos at the Ladi Lawal Press Centre, Ikeja. Themed: “Accelerate Action,” the event featured discussions on mentorship, career advancement, and critical health issues affecting women.

    Speaking on “Young Women in Journalism: Mentorship, Growth, and Breaking the Glass Ceiling,” Lagos Television’s Director of News, Mrs. Abimbola Bello, emphasised the need for passion and continuous learning in journalism.  She encouraged young women journalists to multitask, acquire new skills, and prepare for life beyond active newsroom practice, while urging them to set career targets and embrace mentorship, regardless of the mentor’s age.

     “We should not rely on our gender to succeed; rather, we must work hard and ensure that our achievements are justified. If you’re getting opportunities, let them be based on merit and hard work,” she said.

    Executive Director of Wikimedia Nigeria, Mrs. Omolayo Ogunsiji, stressed the importance of women supporting each other in their professional journeys. She applauded NAWOJ for providing a platform that empowers female journalists.

    Beyond career development, the event also featured experts, who addressed crucial health concerns affecting women, such as Public health expert Oladimeji Joseph Fakayode. He described tuberculosis (TB) as a neglected yet deadly disease, stressing that it is an airborne infection that initially affects the lungs but can spread to other parts of the body. “TB is transmitted when an infected person coughs or sneezes, releasing bacteria into the air. It is not spread through sharing utensils or kissing,” he explained.

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    While urging communities to raise awareness, support affected individuals, and encourage early diagnosis and treatment, Fakayode listed key symptoms, including a persistent cough lasting over two weeks, unexplained weight loss, night sweats, and low-grade fever.

    Health Education Officer at the Local Action Committee on AIDS (LACA), Mrs. Rashidat Sanni Afolabi, spoke on preventing mother-to-child transmission (PMTCT) of HIV. She called on journalists to amplify awareness campaigns and encourage expectant mothers living with HIV to seek early medical care.

    “Knowing one’s HIV status and adhering to treatment plans can significantly reduce transmission risks. Stigma must be eradicated, and communities should provide support rather than discrimination,” she said.

    Mrs. Olawunmi Ajayi, Associate Director of Projects and Programs at FHI 360, encouraged women to maintain a healthy lifestyle, undergo annual medical check-ups, and adhere to prescribed medications. “As women, we must champion each other’s well-being and stand in the gap for fellow women,” she stated.

     The event ended with an exhibition showcasing cultural creativity, including the sale of traditional attire, bags, and accessories. Attendees also benefited from free medical check-ups.

     NAWOJ Lagos reaffirmed its commitment to supporting women journalists in their careers while also advocating for women’s visibility and empowerment in the media space.