Tag: Heineken

  • Heineken gains from Tiger in Asia, Europe

    Heineken NV (HEIN.AS), the world’s third-largest brewer, announced better-than-expected earnings for the first half on Monday, helped by robust growth of its Tiger brand in Vietnam and rising beer sales in Mexico and parts of Europe.

    The Dutch brewer, whose Heineken lager is Europe’s top seller, increased profit on a like-for-like basis in all regions except Africa, but also saw a squeeze on U.S. margins. It said it expected faster sales growth in the second half of the year but maintained its full-year forecast for revenue growth, which will be slower than in 2014.

    Heineken shares surged by as much as 4.5 percent to a three-month high after the results and were among the strongest performers in the FTSEurofirst 300 index .FTEU3 of leading European stocks.

    “It’s a positive mixed bag. Some margin pressure in Africa and Americas, but central and eastern and western Europe good against tough comparables,” said Trevor Stirling, beverage analyst at Bernstein Securities.

    Stirling has an “outperform” rating on the stock, with potential for further emerging markets gains relative to larger rivals AB InBev (ABI.BR) and SABMiller (SAB.L), whose emerging market progress, he said, was largely priced in.

    Those rivals are also more exposed to China’s slowing economy than Heineken, which is focused more on Southeast Asia.

    Asia-Pacific was again Heineken’s fastest growing market in the first half. It saw double-digit sales expansion in Vietnam, the region’s third-largest beer market, driven by demand for Tiger beer, which Heineken has been promoting harder since acquiring full control of Asia Pacific Breweries in 2013.

    With breweries from Mongolia to New Zealand, Asia-Pacific accounts for almost 20 percent of Heineken’s operating profit.

    Heineken also enjoyed solid sales in Mexico, but saw lower margins in the United States – where it imports Heineken and Mexican beers – due to higher marketing costs as it promoted cider and other new products.

  • Heineken celebrates UCL final in style

    Heineken celebrates UCL final in style

    It was a befitting conclusion to a hugely successful UEFA Champions League season, with simultaneous viewing parties across two continents.

    As Juventus and Barcelona FC traded tackles in the final match in Berlin, Heineken House Lagos treated fans and special guests to a night of exquisite football, refreshments and live entertainment anchored by top artiste, Wande Coal.

    At the same time, 20 Nigerian lucky trip winners were on an exotic Spanish island, enjoying the third annual edition of the ultimate football party experience: the Heineken Ibiza Final.

    The scintillating UCL final match saw Barcelona lift the world’s most coveted club football trophy for the fourth time in nine years, and marked another remarkable chapter in Heineken’s ninth consecutive year of sponsoring the tournament.

    At Heineken House Lagos, fans followed the game excitedly on multiple television screens while also interacting live, on Heineken’s #ChampionTheMatchTwitter feed, with Real Madrid legend, Roberto Carlos.

    The multiple UCL winners arrived in style by boat at Heineken Bay, the magnificent beachfront venue of the Heineken Ibiza Final event. The cove was elegantly decorated, and guests watched the match under open skies, on a giant LED screen anchored in the lake, with a dreamy Spanish sunset as the perfect backdrop. Pre- and post-match entertainment included colourful aerial stunt performers suspended several metres in the sky, while their earthbound counterparts performed eye-popping dance moves on the ground below.

    Both in Lagos and Ibiza, the final whistle was heralded with spectacular firework displays and partying into the night. But for the Ibiza guests, the entertainment was simply a taste of things to come. The following morning, they boarded six large catamarans and headed deep into the Spanish coastal waters. On each boat was a designated DJ playing a mix of soothing rhythms and uplifting dance music, as well as two masseurs, aptly named Ibiza Angels, that gave each guest a relaxing massage. For a couple of hours, the boats sailed different routes across the waters, while the guests relaxed and enjoyed refreshments on board. But a huge surprise was in store when the six vessels moored together mid-waters, and surrounded a floating stack of four 20-foot Heineken branded shipping containers.

    The upper set of containers suddenly exploded open in a blast of lights and smoke, revealing a DJ set and enormous loudspeakers that started pumping waves of dance music across the previously tranquil Ibiza bay. And so began an all-day party that featured New York-based house music legend, Barbara Tucker, and continued into the night, back on shore at the top notch Blue Marlin club.

    On Monday, as other Heineken guests boarded flights back to their various bases around the world, the Nigerian contingent of lucky winners stayed on in Ibiza to enjoy a further day of sightseeing, shopping and fine dining. When they eventually returned home the following day, they had all experienced first-hand the legendary Heineken quality, and understood why it is the world’s most international premium lager beer.

  • Fun, excitement as Heineken fetes football lovers

    Fun, excitement as Heineken fetes football lovers

    Guests at the world famous Heineken House Lagos have enjoyed an exhilarating mix of football entertainment and a unique Heineken-based cocktail blend.

    Two giant clubs of European football clashed in the UEFA Champions League semi-final first leg match between FC Barcelona and Bayern Munich, producing moments of jaw-dropping brilliance from Lionel Messi, the acclaimed master of the game. Both clubs had toiled fruitlessly for 75 minutes before Messi broke the deadlock by scoring two exquisite goals within a space of three minutes. He then sealed the tie by assisting Neymar to the third goal, handing a 3-0 first leg advantage to Barcelona.

    For Heineken guests, as with most football commentators around the world, it wasn’t simply about Barcelona’s impressive scoreline against Germany’s league champions. It was all about the footballing masterclass as delivered by Messi, eliciting comments like “He’s out of this planet!”

    Heineken House Lagos was enraptured by the ease with which he swept past world class defenders en-route to his second goal, in particular. His trickery humiliated Bayern Munich’s Jerome Boateng, leaving him sprawled on the grass as Messi masterfully guided the ball into the net. “Messi did a marvelous job, one on one with Boateng. You can’t leave Messi one on one with anybody!” exclaimed Alao Akinbare, a Real Madrid fan.

    In this ninth consecutive year of Heineken’s sponsorship of the world’s best club football tournament, Heineken House Lagos is open to Heineken fans to watch matches on every UEFA match night. The splendid venue in high-brow Ikoyi regularly attracts Nigeria’s entertainment celebrities and the occasional global football superstar.

    The theme for this year’s campaign, ‘Champion the Match’ is born out of the insight that men know that UEFA Champions League match nights are worth a little more effort to make it memorable.

    For Ms. Bisi Olajude, an oil company business development executive, this is the ideal place to watch UEFA Champions League matches.  “It’s very secure, I love the beautiful ambience and the type of people that you interact and network with here.” And tonight, she’s enjoying the football action while sipping an exotic cocktail drink: secret ingredients have been blended with Heineken beer to produce something truly special. “I have to take this drink home with me. I never knew you could produce something like this with Heineken. I think I can taste kiwi in it. It’s very nice!”

    On Tuesday, Bayern Munich played host to Barcelona on the return leg of their semi-final tussle. They have expressed their determination to claw back the three-goal deficit, therefore setting up another dramatic encounter.

    Same with the Santiago Bernabeu duel where the defending champion, Real Madrid will have to up turn the 1-2 defeat to Italian champions, Juventus in the return leg of the competition. As this UEFA Champions League season approaches its climax, Heineken House guests have much more mouth-watering football action and Heineken drinks to look forward to. The very best combination that the world has to offer.

     

     

  • Lagos hosts global Heineken UCL interactive session

    Lagos hosts global Heineken UCL interactive session

    In recognition of Nigeria as one of the top global hotspots of football followership, Heineken’s worldwide interactive series berthed in Lagos last week. Heineken House Lagos was selected as one of only nine exotic locations around the world to host the #ChampionTheMatch series, where a football legend interacts with a global audience in a live Twitter session.

    On a night when the cream of European clubs vied for UEFA Champions League semi-final places, it was most befitting that Heineken House guests enjoyed the company of Chelsea and Real Madrid legend, GeremiNjitap, who had himself made 37 appearances in the world’s greatest club football tournament, and twice lifted the trophy. “Frankly, I am excited”, he enthused.“Being here, with Nigerian football fans brings me lots of emotion. I realize now that I’ve been in a great profession.”

    With world class décor, premium entertainment and rousing atmosphere, Heineken House Lagos is firmly established as the most desirable place to enjoy UCL match nights. Like other celebrities and football legends that had experienced it before him, Geremi was suitably impressed. “I’m very surprised. When I got here, I wasn’t expecting to see all this,” he expressed.

    The former Real Madrid star championed the match with Nigerian ace comedian AY who also used his social media channels to boost the conversation on the match night.

    Ace comedian, Senator, provided the half-time entertainment as Barcelona took on and beat Paris St Germain. But in Geremi’s opinion, the trophy will ultimately be heading elsewhere. “There are very big clubs left in the tournament at this stage… the likes of Barcelona and Bayern Munich. But I’m a big fan of Real Madrid, and I’m tipping them to lift the trophy.” Indeed, Geremi is much more than a just fan of Real Madrid. As a right winger, Geremi scored a Champions League quarter-final goal for them against Bayern Munich back in April 2002.

    For the guests, Geremi’s presence heightened the whole experience. “Tonight, we have a former Chelsea legend, Geremi, in the house. You don’t get to see world class legends everyday, this is fantastic,” said January Ozeraga, a banker. “Kudos to Heineken. I’ve never seen any other company put in so much resource into creating such a fantastic viewing experience for us the consumers. I have lots of pictures, and souvenirs of this experience.”

    Other guests shared his sentiments.

    Tony Nwigwe said, “This place is so cool! The ambience, the environment makes you feel settled and relaxed. The hustle and bustle of Lagos is so much, and you don’t want to go a place where you’ll be sweating or robbed. You come in here to watch the match, and see a lot of beautiful people, both men and women. And of course, a bottle of Heineken to cool down the stress, whether your club is winning or losing.”

    As it turned out, Paris St Germain lost to Barcelona on the night. But the clearest winners were Heineken and their ever-growing band of luxuriously pampered consumers.

  • UCL: Heineken rewards consumers

    UCL: Heineken rewards consumers

    More lucky winners have emerged in Heineken’s raffle draws, giving away trips to watch the UEFA Champions League finals in Ibiza, Spain.

    Last week Wednesday night, Heineken fans gathered in the luxurious Heineken House Lagos to enjoy the on-pitch clashes between Europe’s best clubs. But for many of them, the half-time raffle draw action will linger much longer in the memory.

    “I was motivated by reports in the media that some consumers have won from in-bar activations,” said Daniel Philips.

    “I was lucky to have received an invite to come and be part of this premium viewing experience at the Heineken House. It was a nice time out here and wining an all expense paid trip to Ibiza, Spain is awesome.”

    Every year, since 2007, Heineken has rewarded five of its regular consumers with all-expenses paid trips from Nigeria to Europe, to watch the finals of the UEFA Champions League. But this season, marking its ninth consecutive year of sponsoring the world’s best club football tournament, Heineken has raised the bar the ‘Champion the Match’ promotion.

    They are giving away twenty European trips. This innovative promotion is part of the exciting package from Heineken and was born out of the insight that fans know that UEFA Champions League match nights are worth a little more effort to make it memorable. Thirteen fans had already won in nationwide in-bar raffle draws, and two others had won by participating in radio show phone-ins. They are now joined by the five winners from Wednesday’s Heineken House raffle draws.

    Prior to winning this trip, Valentine Aganbi had taken part in several lotteries in the past without success. But the Bayern Munich fan was motivated to participate in this Heineken draw by his friend, who had actually won a trip to watch the finals two years ago. “The lesson tonight is never to lose hope, but keep trying. Tonight, I am glad to be on the winning side although my team failed me.” Bayern Munich lost the match 3-1 to FC Porto, and will have to overturn that two-goal deficit when they play host in the return leg, if they are to have any chance of making it to the finals.

    But regardless of Bayern Munich’s fortunes, Valentine will be joined by Julian Dominic, Nwachie Onyekachi, Rele Siebeuhaar and other Heineken winners from around the world at Heineken’s world-famous Ibiza Finale.

    They will watch the UEFA Champions League final match, and they will also enjoy lavish beach parties on the exotic island of Ibiza, a lush tourist destination off the coast of Spain.

    These winners were amongst the total of over 4000 participants who took part in the raffle draws across Nigeria. Many others took home various premium quality consolation prizes.  In addition to these exotic trips, Heineken is also rewarding fans with 90 premium prizes in 90 minutes: one prize for every minute of every UCL match game. Nigerians simply need to look under the crown corks of opened Heineken bottles for printed codes, and SMS the codes onto the designated number.

    The partnership between Heineken and the world’s foremost club football tournament has been delivering world class experiences to Nigerian fans, including the exquisite Heineken House Lagos. The Heineken House, Lagos, will be opened to Heineken fans this Tuesday and Wednesday when the quarter final matches will come up. They will enjoy match screenings and special entertainment performances in the company of celebrity guests. The House has played host to leading lights across business, sports and entertainment in the on-going activation.

  • More fans to win Heineken UEFA Champions League final trip

    More fans to win Heineken UEFA Champions League final trip

    Following the raffle draws that Heineken has held across the country in recent weeks, more winners will emerge at Heineken House Lagos Wednesday tonight.

    Thirteen lucky winners have already been awarded all expense paid trips to Heineken’s world-famous Ibiza Finale, where fans converge from all over the world to watch the UEFA Champions League final match.

    They will also enjoy lavish beach parties on the exotic island of Ibiza, a lush tourist destination off the coast of Spain. These winners were amongst the total of over 3000 participants who took part in the raffle draws across Nigeria. Many others took home various premium quality consolation prizes.

    The exquisite Heineken House Lagos is open every UEFA Champions League match night to Heineken fans to enjoy the tournament match action and entertainment performances, in the company of special guests. Wednesday (Today) evening, the house will host a special draw in which more Heineken fans will win trips to Ibiza.

    In addition to these exotic trips, Heineken is also marking its ninth consecutive year of UEFA Champions League sponsorship by rewarding Nigerian fans with 90 premium prizes in 90 minutes: one prize for every minute of a every UCL match game. Nigerians simply need to look under the crown corks of the Heineken bottles.

    All a fan needs to do to participate is enjoy a bottle of Heineken and send the unique code found under the crown cork to 20822. The details are displayed during match breaks.

    This innovative promotion is part of the exciting package from Heineken’s “Champion the Match” campaign, born out the insight that fans know that UEFA Champions League match nights are worth a little more effort to make it memorable.

    The partnership between Heineken and the world’s foremost club football tournament has been delivering world class experiences to Nigerian fans, including the exquisite Heineken House Lagos.

    The Heineken House, Lagos, will be opened to Heineken fans this Tuesday and Wednesday when the quarter final matches will come up. They will enjoy match screenings and special entertainment performances in the company of celebrity guests.

    The House has played host to leading lights across business, sports and entertainment including Ruggedman, 9ice and most recently, Victor Ikpeba and Tuface Idibia in the on-going activation.

     

  • Night Heineken, celebs  and Rihanna’s Djs rocked

    Night Heineken, celebs and Rihanna’s Djs rocked

    THE night promised to be something out of the ordinary. It boasted of DJ Black Chiney  a quartet of internationally acclaimed DJs brought in to spice the party. From the arranged backdrop of lights on Heineken bottles at the entrance at Quilox Club, Lagos, all seemed ready for a night of fun.

    Held on Easter Sunday, the Heineken Greenlight Party took the regular trappings of night-clubbing at the highbrow Victoria Island joint a notch higher, amidst loud music, expensive drinks, wild dancing, and networking.

    For some, it was a night of fun and partying, but for Grammy award-winning visiting DJs, it was also a night to reveal some of their ‘secrets’ about Nigeria, one of which is their plan to work with pop sensation, Wizkid.

    “We love Nigerian artistes, all of them, and wouldn’t mind working with all of them, but for a start, it would be Wizkid.” they replied when asked if they had plans to work with Nigerian acts.

    The DJs also revealed that Yemi Alade’s Johnny is their favourite Nigerian song and further expressed their love for Nigerian women.

    The popular DJ group have performed alongside international superstars including Rihanna, Snoop Dogg, Mary J Blige, Sean Paul among many others.

    The Heineken Green Light party series kicked off last year featuring three international DJs; Benny D, Babey Drew, Tim Westwood and three indigenous DJs, Neptune, Spinall and Xclusive.

    Heineken, a brand of the Nigerian Breweries Plc., has long been associated with promoting football, fun and other entertainment activities.

  • Heineken UEFA Champions League finale winners Emerge

    Heineken UEFA Champions League finale winners Emerge

    Thirteen lucky Nigerian Heineken fans are now set to enjoy a once-in-a-lifetime experience as this year’s UEFA Champions League draws to a close.

    The lucky Heineken fans who were amongst the over 3000 UEFA football fans that took part in the raffle draws across Nigeria have won an all-expense paid trip to Heineken’s world-famous Ibiza Finale, where fans converge from all over the world to watch the UEFA Champions League final match.

    They will also enjoy lavish beach parties on the exotic island of Ibiza, a lush tourist destination off the coast of Spain. Other winners of the raffle draw took home various premium quality consolation prizes.

    For Daniel Ogar, an Abuja-based Arsenal fan, the dream trip will soothe the pain of seeing his team knocked out of the tournament.

    He enthused, “I have never been part of any raffle draw event but, this evening, I linked up with my friends at this bar and as fate would have it, I am a winner! Stanley Mgbemere had similarly arrived the aptly named Abuja Dream Recreation Centre with hopes of watching Arsenal defy the odds, but he left with much more than he could ever have imagined.

    “Although the match did not go the way of my darling team Arsenal, I am compensated with the fact that I will enjoy an all-expense paid trip to Europe, courtesy of Heineken.”

    IzunnaNwobodo andEgbuche Pope also won at the same Abuja bar. In Enugu, OgbonnaIfeanyi’s life changing date with destiny was at Bush House Arena. “I have always enjoyed my Heineken beer, but had never previously been interested in any form of lottery or raffle draw. Even this evening, I was passive about the whole exercise, but a friend encouraged me to enter the draw.” The other winners from Enugu were Aramide Kehinde, OnyekachiColins and LowisNkemjika Ezema. They will be joined from Port Harcourt by OgieOmanoye, Raymond Iyala and Nkemka Eze, who all won their trips at Lesuka Bar.

    Chinedu Chine won from Ibiza Bar in Festac Town, Lagos. Scarcely believing his luck, he pleaded, “Please if it’s dream, don’t wake me up”.

    But for the other Lagos-based winner, it was not purely a matter of luck. Informed choice and dogged determination also played a part.

    Bello Sharafa had read about the draws in the newspapers. “Although I always like to enjoy my match night in the bar, when I learnt that Heineken was coming to this particular place, I decided to come here.
    “As an FC Barcelona fan, my reward is double portion because the result of the match went my way and at same time I won a ticket to travel to Europe!”

    Aside the unique opportunities to enjoy the UEFA Champions League final match in Ibiza, Nigerian consumers has been part of Heineken’s ’90 prizes in 90 minutes’ promotion.

    Heineken fans stand a chance to win fantastic prizes during every minute of the UEFA Champions League matches. All a fan needs to do to participate is enjoy a bottle of Heineken and send their unique code found under the crown cork to 20822. The details are displayed during match breaks.

    This innovative promotion is part of the exciting package from Heineken’s “Champion the Match” campaign, marking nine consecutive years of UEFA Champions League sponsorship.

    The partnership between Heineken and the world’s foremost club football tournament has been delivering world class experiences to Nigerian fans, including the exquisite Heineken House Lagos.

    The Heineken House, Lagos, is open to Heineken fans on every Champions League match night, where they enjoy match screenings and special entertainment performances in the company of celebrity guests.

    The House has played host to leading lights across business, sports and entertainment including Ruggedman, 9ice and most recently, Victor Ikpeba and Tuface Idibia.

  • Heineken set to reward Consumers with Exotic UCL finale

    Heineken set to reward Consumers with Exotic UCL finale

    As the UEFA Champions League battles intensify on the football pitch, Heineken is also raising the bar in terms of their offerings to Nigerians. For nine consecutive years, Heineken has sponsored the world’s biggest club football tournament, while delivering amazing benefits to the fans.

    Every year, Heineken has rewarded Nigerian fans with once-in-a-lifetime trips to watch the UEFA Champions League finals, live in Europe.

    This season, in addition to fantastic prizes being given away every minute of every UEFA Champions League match, Nigerian fans also have a unique opportunity to enjoy the UCL final match in Ibiza, an exotic island off the coast of Spain.

    Nigerians will join fans from 35 other countries for Heineken’s world-famous Ibiza Final, where Heineken creates the ultimate match night in a way only Heineken can.

    This week, raffle draws are being held across the country to select 13 lucky Heineken fans for the Ibiza trip. They are being held on the last lap of the second round knock out stage of the Champions League matches tonight and tomorrow.

    This evening, while Arsenal FC are hoping to over turn the 1-3 home deficit against Monaco in the all important second leg match, hundreds of Heineken consumers of in Abuja will enjoy the excitements of the matches at Dreams Active Recreation Bar where four lucky winners emerge from the pool. Simultaneously in Enugu too, four winners will also emerge from the pool at the Bush House Arena during the interval of the matches.

    The Ibiza bar in Festac Town in Lagos and Lesukka bar in Port Harcourt are the place to be the next day when the last matches of the second round knock stage would be rounded up as two and three lucky consumers respectively.

    The lucky winners will watch the final UCL match in Ibiza, Spain on the 6th of June and attend a lavish Heineken UCL final party on the following night.

  • Heineken kick off 90 prizes in 90 minutes promo

    The Heineken’s “90 prizes in 90 minutes” promotion in Nigeria kicks off this month as the return leg of the knock stages begins in earnest.

    From 17th March, 2015, Heineken fans stand a chance to win fantastic prizes during every minute of the UEFA Champions League matches. All a fan needs to do to participate is enjoy a bottle of Heineken and send their unique code found under the crown cork to 20822. More details will be displayed during match breaks.
    This innovative promotion is part of the exciting package from Heineken’s “Champion the Match” campaign, marking nine consecutive years of UEFA Champions League sponsorship.

    According to Kufre Ekanem, Corporate Affairs Adviser of Nigerian Breweries Plc, “The UEFA Champions League’s unrivalled international reach and professional standard makes it the perfect match for Heineken. It is one of the brand’s main engagement pillars, and as such we strive to constantly strengthen and broaden our activation through innovative marketing and our global footprint.”

    The partnership between Heineken and the world’s foremost club football tournament has been delivering world class experiences to Nigerian fans, including the exquisite Heineken House Lagos. The Heineken House, Lagos, is open to Heineken fans on every Champions League match night, where they enjoy match screenings and special entertainment performances in the company of celebrity guests.

    The House has played host to leading lights across business, sports and entertainment including Ruggedman, 9ice and most recently, Victor Ikpeba and Tuface Idibia.

    On the unfortunate match night where Arsenal lost at home to Monaco, many of their fans found solace in a brilliant entertainment performance from ‘Joe Joe Body Beat’. His mesmerizing showmanship amazed guests as he played familiar songs using Heineken bottles, crown corks and other improvised musical instruments during the half time break.
    The brand managers promise more live entertainment and surprise special guests at the house this week, as the return legs of the Champions Leagues matches get underway.